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Subtitle Style 6Help Wanted:
How to Find the Right UX Job
Presented by Mariah Hay
How well can you
explain what you do?
How well can can the
person hiring you
explain what you do?
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
UX is not UI!
What does user experience touch?
Service Product Interface
What does user experience touch?
UI or GUI = User Interface
Service Product Interface
Research, Strategy + Design
Looking Understanding Creating
Research, Strategy + Design
Goals
Tasks
Needs
Desires
Pain-points
Workarounds
Research
EMPATHY!
Identify
Needs
Re-Imagine
Current
Capabilities
Direct Future
Offerings
Research, Strategy + Design
Interview Breakdowns
Interview Breakdown
Personas
Spread too thin between daily
tasks and workload of all
studies
Accustom to ciaos
Passionate about medicine
Tug a...
User Needs Mapping
Journey Mapping
Journey
Pain Points
Additional Info Needs
Areas of opportunity
EMPATHY
Useful Usable Desirable
Research, Strategy + Design
Useful Usable Desirable
Useful Usable Desirable
Research, Strategy + Design
Useful Usable Desirable
Useful Usable Desirable
Research, Strategy + Design
Useful Usable Desirable
Useful Usable Desirable
Research, Strategy + Design
EMPATHY
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
UX is not UI!
UX is not UI!
Why are people so confused?
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
All of them!
UX Designer Wanted
My client located in Gloucestershire seeks a confident Visual
Designer, 3D modeling, After Effects, ren...
Industrial Designers
“I care about physical usability”
Industrial Designers
“I care about physical usability”
Graphic Designers
“I care about information usability”
Industrial Designers
“I care about physical usability”
Graphic Designers
“I care about information usability”
Animators
“I...
Industrial Designers
“I care about physical usability”
Graphic Designers
“I care about information usability”
Animators
“I...
Computers in the home
Industrial Designers
Screen Based Products
Graphic Designers
User Interfaces
Animators
Digital Animation
Developers
User F...
User Experience Designer
?
UX Designer Wanted
My client located in Gloucestershire seeks a confident Visual
Designer •3D modeling, After Effects, ren...
User Experience Designer
User Experience Designer
+
Technology
Business Design
Functionality, Engineering,
Foundation, Objective, Backend,
Performance, Feasibility, Realistic...
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
All of them!
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
Everywhere!
$13B: Airbnb
$100M: IBM Design
Capital One: Adaptive Path
What types of products does your
UX team work on?
Web Mobile Desktop Employee
Tools
High Impact UX
Low Impact UX
What types of products does your
UX team work on?
Web Mobile Desktop Employee
Tools
Services
Support
In Store/
Retail
Cust...
What types of products does your
UX team work on?
Web Mobile Desktop Employee
Tools
Services
Support
In Store/
Retail
Cust...
High Impact UX Low Impact UX
Digital Divide
End to End Journey Design
Channel
Specialized
Design
High Impact UX
Learning
Buying
Using
Servicing
Replacing
Scope
Strategy
Research
Design
Staffing
Scope
Strategy
Research
Design
Staffing
Outdated
Ad Hoc / Digital Only
Absent
Usability Testing
Wireframes
Generalist Cont...
Outdated
Ad Hoc / Digital Only
Absent
Usability Testing
Wireframes
Generalist Contributors
Progressing
Multiple Digital
To...
Outdated
Ad Hoc / Digital Only
Absent
Usability Testing
Wireframes
Generalist Contributors
Progressing
Multiple Digital
To...
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
Everywhere!
How well can you
explain what you do?
How well can can the
person hiring you
explain what you do?
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
UX is not UI!
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
All of them!
The history of UX as an industry
The difference between UX and UI
LESSON 1:
LESSON 2:
LESSON 3:
The maturity of UX in an o...
Everywhere!
EMPATHY
Thank you.
twitter @mariahhay
mariah.hay@universalmind.com
Mariah Hay - Help Wanted: How to Find the Right UX job
Mariah Hay - Help Wanted: How to Find the Right UX job
Mariah Hay - Help Wanted: How to Find the Right UX job
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Mariah Hay - Help Wanted: How to Find the Right UX job

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Mariah Hay - Help Wanted: How to Find the Right UX job

  1. 1. Subtitle Style 6Help Wanted: How to Find the Right UX Job Presented by Mariah Hay
  2. 2. How well can you explain what you do?
  3. 3. How well can can the person hiring you explain what you do?
  4. 4. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization
  5. 5. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization
  6. 6. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization What does UX mean to you?
  7. 7. UX is not UI!
  8. 8. What does user experience touch? Service Product Interface
  9. 9. What does user experience touch? UI or GUI = User Interface Service Product Interface
  10. 10. Research, Strategy + Design Looking Understanding Creating
  11. 11. Research, Strategy + Design Goals Tasks Needs Desires Pain-points Workarounds
  12. 12. Research
  13. 13. EMPATHY!
  14. 14. Identify Needs Re-Imagine Current Capabilities Direct Future Offerings Research, Strategy + Design
  15. 15. Interview Breakdowns Interview Breakdown
  16. 16. Personas Spread too thin between daily tasks and workload of all studies Accustom to ciaos Passionate about medicine Tug and Pulled through out trial by many different parties Driven to succeed by finding cures or improvements to patients health Overwhelmed There has to be a better way to leverage technology to run a clinical trial Love what they do Liaison between patient and other departments Main point of contact and communication between many departments Keeps track of all the schedules and task within a study Imagines everyday all the possible solutions that involve technology to all the problems they have. Frustrated by non compliant patients Passionate about helping others apart of making a change in medicine Perform the same task insufficiently over and over Somethings are a waste of time Too many passwords Always have to learn a different technology for each study The research assistant job will fade away as technology betters manual process Searches through a lot of data to recruit patients The recruiting process is the most frustrating and time consuming Many programs such as Epic are so unfriendly and hard to use Educators of requimrnents to patients Everyday is different (+) Comforters to patients when they are nervous Rewarding working to find new methods to help patients with their disease Reward is when you are able to recruit and meet goals Coordinating with other departments Supervising patient schedules Collection patient data information Follow Up with patients regularly Monitor patient data and schedules Reports information to other deparments Kathleen Lane CLINICAL STUDY COORDINATOR Back ground & Experience Responsibilities & Concentration Primary Tools & Systems " If medicine could only find a way to duplicate me so I can get everything done faster and help more sick people. " Data Management : Communication Management: Project Management : Patient Management: Medical industry is reluctant to adopt digital advances but they are not sure why Human interaction of what they do helps keep patients in the program Intimidated by new technology Exhausting getting trained on new technology every study Tired of all the paper work Multitasking between many functions Learn something new everyday Gender : Female Age : 43 Admin side has gone electronic by trial side is still very much PAPER. Very old school High levels such as Sponsor and IRB don't care about improvements on clinical trials. Work in progress Excited about unpredictability Self Motivated to create standards and keep trial organized Trapped by decisions that they have no influence on Believe that the higher levels such as Sponsors and IRB do not know what happens at the trial level and especially do not now the issues. Organizer large amounts of data/ information Has to be very detailed orientated Independently function within the trial and team they work in Most staff members do have their own routines and processes Challenged by something new everyday The biggest challenges are recuitment/ enrollment/ retention The public needs to be educated about the benefits of trails Would love to go digital Carrying around iPads instead of stacks of papers would make their job so much easier Stress with juggling alot of information and schedules Happier/ easier patients are moving towards email There are regulations holding back digital advancement Adding digital tools would help cut down on errors and missed steps Likes to quickly jot down information fast high low Education : Work Experience: Lives: Baltimore, Maryland Status : Married with children Under Grad - North Western University / Nursing Enrolled in Masters - Washington University / DNP (Advance Population Health) Patient Management Tools Paper Charts Excel Sheets Phone/ Email Project Management Tools Excel Sheets Email Calendar Data Management Tools Paper/Charts EMR CRF Excel Email Research Nurse at North Western Clinical Coordinator at Washington University Clinical Nurse at Evanston Hospital, IL Communication Management Tools Phone Email Fax Technology would help however they have not had the opportunity to use it. Some say they are Intimidated but are open and optimistic of finding better ways. SAY THINK See and hear the benefits of new technologies not only in the medical field but in other industries. Unsure why their industry has not advanced. They tend to accept that it hasn't changed and assume no one cares or there is too many regulations. DO Study Coordinators wear many hats and juggle many tasks. They deal with the management of time and data . Most of these processes are manual that exhaust not only the Study Coordinator but also time, money, reoucrces. FEEL Study Coordinators love their job and love the challenges their line of work brings. The job can be stressful and overwhelming at times but it is worth it by helping find solutions and ways to manage diseases better which in return make a patients life more enjoyable. No one uses the same systems or tools
  17. 17. User Needs Mapping
  18. 18. Journey Mapping Journey Pain Points Additional Info Needs Areas of opportunity
  19. 19. EMPATHY
  20. 20. Useful Usable Desirable Research, Strategy + Design
  21. 21. Useful Usable Desirable Useful Usable Desirable Research, Strategy + Design
  22. 22. Useful Usable Desirable Useful Usable Desirable Research, Strategy + Design
  23. 23. Useful Usable Desirable Useful Usable Desirable Research, Strategy + Design
  24. 24. EMPATHY
  25. 25. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization What does UX mean to you?
  26. 26. UX is not UI!
  27. 27. UX is not UI! Why are people so confused?
  28. 28. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization
  29. 29. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization What industry did UX come from?
  30. 30. All of them!
  31. 31. UX Designer Wanted My client located in Gloucestershire seeks a confident Visual Designer, 3D modeling, After Effects, rendering and animation, Strong working knowledge of HTML, CSS, Rails, JavaScript/JQuery, ObjectiveC (iOS), C++ (Android) a plus"
  32. 32. Industrial Designers “I care about physical usability”
  33. 33. Industrial Designers “I care about physical usability” Graphic Designers “I care about information usability”
  34. 34. Industrial Designers “I care about physical usability” Graphic Designers “I care about information usability” Animators “I care about usability through storytelling”
  35. 35. Industrial Designers “I care about physical usability” Graphic Designers “I care about information usability” Animators “I care about usability through storytelling” Developers “I care about usability as function execution”
  36. 36. Computers in the home
  37. 37. Industrial Designers Screen Based Products Graphic Designers User Interfaces Animators Digital Animation Developers User Facing Platforms
  38. 38. User Experience Designer ?
  39. 39. UX Designer Wanted My client located in Gloucestershire seeks a confident Visual Designer •3D modeling, After Effects, rendering and animation •Strong working knowledge of HTML, CSS, Rails, JavaScript/JQuery, ObjectiveC (iOS), C++ (Android) a plus"
  40. 40. User Experience Designer
  41. 41. User Experience Designer +
  42. 42. Technology Business Design Functionality, Engineering, Foundation, Objective, Backend, Performance, Feasibility, Realistic, Complex Vision, Goals, Pragmatic, Analysis, Demographic, Stakeholders, Budget Aesthetics, Creativity, Abstraction, Subjective, Experimental, Front End, Visual, Explains, Clarifies Effectiveness, Interaction, Usability, Elegance, Simplicity, Product Driven Efficiency, Logic, Relevance, Concrete, Goal Driven User Advocacy, Testing, Research, Stories, Validity, Reliability Brand Equity, Company Image, Style, Marketing, Advertising, Consistency, Trust, Communication, Message UX
  43. 43. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization What industry did UX come from?
  44. 44. All of them!
  45. 45. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization
  46. 46. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization Where is UX in a mature organization?
  47. 47. Everywhere!
  48. 48. $13B: Airbnb
  49. 49. $100M: IBM Design
  50. 50. Capital One: Adaptive Path
  51. 51. What types of products does your UX team work on? Web Mobile Desktop Employee Tools High Impact UX Low Impact UX
  52. 52. What types of products does your UX team work on? Web Mobile Desktop Employee Tools Services Support In Store/ Retail Customer Support Print/ Packaging High Impact UX Low Impact UX
  53. 53. What types of products does your UX team work on? Web Mobile Desktop Employee Tools Services Support In Store/ Retail Customer Support Print/ Packaging High Impact UX Low Impact UX Digital Divide
  54. 54. High Impact UX Low Impact UX Digital Divide
  55. 55. End to End Journey Design Channel Specialized Design High Impact UX Learning Buying Using Servicing Replacing
  56. 56. Scope Strategy Research Design Staffing
  57. 57. Scope Strategy Research Design Staffing Outdated Ad Hoc / Digital Only Absent Usability Testing Wireframes Generalist Contributors
  58. 58. Outdated Ad Hoc / Digital Only Absent Usability Testing Wireframes Generalist Contributors Progressing Multiple Digital Touchpoints Gather Requirements Iterate Testing / Ethno Research Process: Sketch to High Fidelity Scope Strategy Research Design Staffing Full Teams: Research, IXD + Visual Design Prototypes
  59. 59. Outdated Ad Hoc / Digital Only Absent Usability Testing Wireframes Generalist Contributors Progressing Multiple Digital Touchpoints Gather Requirements Iterate Testing / Ethno Research Process: Sketch to High Fidelity Full Teams: Research, IXD + Visual Design Prototypes Modern End to End Digital and Non-digital Set Vision and Shape Roadmap aligned to firm strategies Quant and Qual Drive Hypothesis Sets and governs experience standards Executive Leadership plus centralized strategy/governance Scope Strategy Research Design Staffing
  60. 60. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization Where is UX in a mature organization?
  61. 61. Everywhere!
  62. 62. How well can you explain what you do?
  63. 63. How well can can the person hiring you explain what you do?
  64. 64. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization What does UX mean to you?
  65. 65. UX is not UI!
  66. 66. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization What industry did UX come from?
  67. 67. All of them!
  68. 68. The history of UX as an industry The difference between UX and UI LESSON 1: LESSON 2: LESSON 3: The maturity of UX in an organization Where is UX in a mature organization?
  69. 69. Everywhere!
  70. 70. EMPATHY
  71. 71. Thank you. twitter @mariahhay mariah.hay@universalmind.com

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