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Diffusions of Innovations by Everett M. Rogers  Chapter Seven Outline
Adopter Categories Rodgers pg. 282-285 ,[object Object],[object Object],[object Object],[object Object],[object Object]
Chapter Seven Generalizations Rodgers p. 298 ,[object Object],[object Object]
Character traits for Earlier adopters:   ,[object Object],[object Object],[object Object],[object Object],[object Object]
Personality Traits for  Earlier adopters: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personality Traits for  Earlier adopters: Continued ,[object Object],[object Object],[object Object],[object Object]
Communication behavior for  Earlier adopters:   ,[object Object],[object Object],[object Object],[object Object],[object Object]
Communication behavior for  Earlier adopters: Continued ,[object Object],[object Object],[object Object],[object Object]
Case Studies : ,[object Object],[object Object],[object Object]

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Chapter Seven