Human and Robot

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Presentation done @UX Open, October 13 2013

Published in: Design, Technology
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Human and Robot

  1. 1. HELLO! My name is Marcus Castenfors I’m an Experience Designer I work at SapientNitro
  2. 2. ARE YOU OVERWHELMED?
  3. 3. 1,800,000+ books on Amazon
  4. 4. 28,000,000+ songs in iTunes
  5. 5. 34,000+ cities on AirBnB
  6. 6. 40,000+ recipes on Allrecipes.com
  7. 7. 90% of all data was generated in the last two years Source: http://marciaconner.com/blog/data-on-big-data/
  8. 8. AAARGH!
  9. 9. WHERE DO I START?
  10. 10. “With so many options to choose from, people find it very difficult to choose at all.” BARRY SCHWARTZ
  11. 11. CURATED CONTENT
  12. 12. “The solution to making sense of the massive volume is a new engaged partnership between humans and machines.” STEVEN ROSENBAUM
  13. 13. THANK YOU! Follow me on Twitter @mcastenfors or read my blog mcastenfors.com

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