Write Tight(er)—Part 2—STC14 Summit

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http://lanyrd.com/2014/society-for-technical-communication/sctyqk
(STC14 Summit session page on Lanyrd)

After learning the "Write Tight(er)" technique (Part 1), put it into practice in this workshop. Bring examples of the kind of writing you do, and we’ll transform them!

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Write Tight(er)—Part 2—STC14 Summit

  1. 1. Write Tight (er) Marcia Riefer Johnston
 @MarciaRJohnston
 #STC14 Part 2: Using the Technique
  2. 2. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com YOUR WORDS HERE
  3. 3. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com weak be-verbs (is, was, were, will be, have been, am, are) -ly words (& other vapid adverbs) very, such, so (& other empty intensifiers) not, no (& other negative words) the fact that just begin to, try to, tend to, in order to period of time in light of, in spite of, in terms of (& of in general) proverbial different (as in many different, 36 different) particular verbiage any other verbiage or unneeded words that you can pitch Dump these words!* *unless you need them
  4. 4. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  5. 5. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Word count Cost to translate into 1 language 25 languages x 10,000 sentences (Harry Potter novel) BEFORE Your original text here with more words than you need. 10 $2.50 $62.50 $625,000.00 AFTER Your tighter text here. 4 $1.00 $25.00 $250,000.00 Savings 60% $1.50 $37.50 $375,000.00 Spreadsheet available on request.
  6. 6. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  7. 7. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  8. 8. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  9. 9. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  10. 10. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  11. 11. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  12. 12. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  13. 13. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  14. 14. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  15. 15. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  16. 16. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  17. 17. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Story time
  18. 18. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Story time Water dispenser
  19. 19. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Story time Water dispenser Buttons
  20. 20. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Story time Water dispenser Buttons Quick reference
  21. 21. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Looks easy enough.
  22. 22. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Concise = good ... right?
  23. 23. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Ready for a video?
  24. 24. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Ready for a video? (You’ll have to pretend.)
  25. 25. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water?
  26. 26. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? Rick (Smart guy!)
  27. 27. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? GlassRick (Smart guy!)
  28. 28. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? GlassRick (Smart guy!) Instructions
  29. 29. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? GlassRick (Smart guy!) Instructions Button
  30. 30. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? GlassRick (Smart guy!) Instructions Button Water
  31. 31. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? DumpGlassRick (Smart guy!) Instructions Button Water
  32. 32. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? DumpGlassRick (Smart guy!) Instructions Button Water Read again
  33. 33. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? DumpGlassRick (Smart guy!) Instructions Button Water Read again Exasperation
  34. 34. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? DumpGlassRick (Smart guy!) Instructions Button Water Read again Exasperation Try again
  35. 35. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? DumpGlassRick (Smart guy!) Instructions Button Water Read again Exasperation Try again Try again
  36. 36. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? Dump again DumpGlassRick (Smart guy!) Instructions Button Water Read again Exasperation Try again Try again
  37. 37. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com Hey, Rick, would you bring me a glass of room-temperature water? Dump again DumpGlassRick (Smart guy!) Instructions Button Water Read again Exasperation Try again Try again Try again
  38. 38. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  39. 39. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  40. 40. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com If conciseness doesn’t fix it, 
 change what you’re saying. @MarciaRJohnston #STC14
  41. 41. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  42. 42. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com For more on concise writing and much, much more
  43. 43. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com For more on concise writing and much, much more
  44. 44. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com For more on concise writing and much, much more
  45. 45. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com For more on concise writing and much, much more powerful
  46. 46. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com For more on concise writing and much, much more powerful
  47. 47. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com For more on concise writing and much, much more “I’ve longed for a book on writing to recommend to clients and colleagues … and this is it!”
 
 —Kristina Halvorson powerful
  48. 48. #STC14 @MarciaRJohnston Write Tight(er) HowToWriteEverything.com
  49. 49. #spectrum14 WriteTight(er) HowToWriteEverything.com @MarciaRJohnston Think this is small?
  50. 50. #spectrum14 WriteTight(er) HowToWriteEverything.com @MarciaRJohnston Think this is small?
  51. 51. #spectrum14 WriteTight(er) HowToWriteEverything.com @MarciaRJohnston Think this is small?
  52. 52. #spectrum14 WriteTight(er) HowToWriteEverything.com @MarciaRJohnston Think this is small?
  53. 53. #spectrum14 WriteTight(er) HowToWriteEverything.com @MarciaRJohnston Think this is small?

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