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B2C

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Modelos de Negocios

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B2C

  1. 1. UNIVERSIDAD REGIONAL AUTÓNOMA DELOS ANDES UNIANDES MARCELO PASPUEZAN 9no TURISMO
  2. 2. B2C CARACTERISTICAS B2C Business to Consumer Es la empresa al consumidor Estrategia que desarrolla las empresas comerciales para llegar al cliente Intermedios online Compañías que facilitan transacciones entre comprador y vendedor por medio de un porcentaje. Consiste en: Publicidad, anuncios, ofertas.
  3. 3. C2C CARACTERÍSTICAS C2C Consumer to consumer Relaciona comercialmente el usuario final con otro usuario final Facilitar la comercialización de productos y servicios Intercambio de e-mail, y tecnologías P2P Utiliza dinero electrónico Plataformas Amazon o Ebay Venta de productos nuevos o usados
  4. 4. B2B CARACTERÍSTICAS B2B Business to Business Enfocado de empresa a empresa Transacciones económicas efectuadas entre empresas Caracteriza por se una venta al por mayor Ventajas: Agilidad, Alianzas, Fidelización.
  5. 5. C2B CARACTERISTICAS C2B Cosumer to Business Transacción originada por el usuario final Usuario fija condiciones de venta a la empresa Consumidor toma una ventaja en el proceso de negocio
  6. 6. M2B CARACTERISTICAS M2B Machine to Business Nace por los entornos del internet móvil (Smartphone) Conecta usuarios con la web Fomentando venta de: tonos, juegos, imágenes, etc. Vincula con las redes sociales
  7. 7. Ejemplos TIPO EJEMPLO 1 EJEMPLO 2 B2C Despegar Paypal C2C Ebay Amazon B2B Open Forum Deloitte C2B Euskatel IVAP M2B Google play Apple store
  8. 8. B2C Se realiza entre empresa y consumidor, Esta llega al cliente. Por medio de intermediarios que se llevan un porcentaje. C2C Es la relación entre clientes, se comercializa vía e-mail, con tecnologías P2P. Aquí se utiliza dinero electrónico. Y los productos pueden ser nuevos o usados B2B Se relacionan únicamente entre empresas, esta se caracteriza por realizar ventas al por mayor. Y se caracteriza por su agilidad, por las alianzas y la fidelización C2B Se realiza entre cliente y empresa, cuyas transacciones son originadas por el cliente. Y el cliente fija condiciones de venta a la empresa. Cuadro Comparativo
  9. 9. LINCOGRAFIA  https://es.wikipedia.org/wiki/B2C  http://www.mastermagazine.info/termino/3986.php  http://www.mastermagazine.info/termino/3984.php  http://es.slideshare.net/jonathan_moran/definicin-de-b2-b-y-c2c  http://franciscotorreblanca.es/que-es-el-b2b-b2c-y-c2c/  https://dayanasteff8.wordpress.com/2012/11/25/consumer-to-business-c2b- significan-consumidor-a-negocio-c2b-es-un-modelo-de-negocio-donde-un- usuario-final-o-consumidor-toma-un-producto-o-servicio-que-una- organizacion-utiliza-para-completar-un/

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