First off, you don’t need to have an extraordinary idea to startup a
business of your own. All you need is an idea which offers customers
better services, products or technology than they already have.
Google’s plan, for example, was to create a search engine that was easy
to use and customer friendly! No doubt, there is a lot of technicality
involved in what Google does, but the plan itself was straightforward!
A unique idea is the one key to drive the business towards success!
Choosing the right team
Well, every successful company needs to have like-minded people who
think on the same wavelength.
While selecting your team, you need to hire people who are high on
energy, enthusiasm and potential.
Having the right team is half the battle won!
Delivering what customers want
Most startups state the reason for their failure as “ran out of funds”. But
had they put more thought into why they ran out of funding, they might
have noticed a significant factor was that the customers did not want
Your product may be perfect in every aspect, but if it does not satisfy the
customer’s needs, it would just be another product decorating the
shelves of a store.
To make your big dream turn into reality, you’re going to need capital.
Sometimes, a lot of it.
Some startups like Microsoft can be self-funding, but most aren’t. To
most entrepreneurs, looping in investors seems like a terrifying and
arduous task. In reality, it isn’t. A good business plan attracts angel
investors and venture capitalists almost effortlessly.
After all, capital is the bloodline of any business.
Release all inhibitions
But should you start a company? Are you the right sort of person to do
it? If you are, is it worth it?
Most people are the right sort of people to startup a business, but they
just don’t dare to take the plunge. And probably a large number of you
reading this, have it in you too.
If you want to do it, do it. Starting a new business is not as difficult as it
seems from outside. You don’t need to learn any great tricks of the trade.
All you have to do is build or create something users will love, and
ensure that cost is less than what you will make. How hard is that?
The last, and probably most important ingredient needed for a
successful startup, is the right kind of mentorship.
Choose a mentor who has industry experience in the same field as you
are venturing into. But finding the right mentor can sometimes be a
challenging task - you need a mentor with industry expertise and also
one who you can get along well with.
Appropriate guidance is the key to any successful business.
Mara Mentor is an online tool which provides a
platform for young talented entrepreneurs to connect
with the expert business leaders in their industry. It
helps entrepreneurs access business-related advice,
understand their industry better, and develop their
leadership skills. Mara Mentor is indeed a must-have
tool for budding NextGen entrepreneurs
Mara Foundation’s Ambition
We enable, inspire and empower ambitious entrepreneurs in Africa. With the support of our Mara Mentors we will:
Inspire millions of young people in Africa to become
Teach entrepreneurs new skills.
Enable entrepreneurs to turn business ideas into a
Guide business owners to grow businesses and hire
Empower entrepreneurs by providing a platform to
showcase their business and build their network.
App: iTunes, Blackberry, Android, and Nokia.
Customer Support: email@example.com
Mara Foundation is supported by a
number of partners, including: