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Mani Resume-New


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Mani Resume-New

  1. 1. MANIKANDAN A.R Mobile: +91- 9916706074 E-Mail: GRAPHIC DESIGNING / PACKAGING DESIGNING / VISUAL MERCHANDISING / APPAREL DESIGNING Location Preference: Bangalore - Aspires to apply vast & diverse design skill set and graphic arts background - Proven ability of predicting latest industry trends and able to translate them back into bottom line S K I L L S E T Production Management Graphic Designing Packaging Operations New Product Development Quality Assurance & Control Vendor Development P R O F I L E S U M M A R Y • Offering 15 years of experience in; currently serving Page Industries Limited (Jockey & Speedo Brand), as Deputy Manager, Handling Graphic Design team with strength of 3 members. • Skilled at execution of projects for packaging including review, research packaging formats, designs/ structures, commercial viability, design/engineer field execution with vendors, coordinating with vendors, etc. • Record of accomplishing delivery of creative and innovative design solutions to the organisation • Built, managed and delivered primary & secondary packaging proposal for new products to be launched • Skilled in front-end development of graphic products from requirement analysis to system study, designing, documentation, presentation and implementation • Expertise in improving packing materials of existing products related to material structure, aesthetics, part density and system improvements to reduce the packing cost considerably • Profound knowledge of DCA, DTP (CorelDraw, Photoshop & Illustrator), packaging equipment, packaging material and auditing in the packaging functions • Hands-on experience in implementing cost saving measures to achieve substantial reduction in terms of man days, production cost, raw materials and energy consumption • An effective communicator with exceptional problem solving skills A R E A S O F E X P E R T I S E Graphic Designing: • Managing visualization & creative layouts and designing interesting user interface • Making the theme for the window display (Visual Merchandising) based on the season or new product launch • Handling major projects for design and development of POP, Hoarding Artwork, Brochures, Calendar, Poster, Books Cover, Magazines, Layout Templates, Logos, Annual Reports, Diary artwork etc. • Interacting with clientele to ascertain needs and developing graphic directions, concepts and specifications for assigned projects • Planning production schedules for various steps in the design process • Working with varied papers from imported textured papers, non coated papers and coated papers • Coordinating with vendors related to POP and printing (offset and inset) Packaging Designing: • Overseeing project planning, scoping, estimation, tracking and implementing plans within preset budgets as well as deadlines and executing package design for products at minimum cost fulfilling marketing requirements • Preparing the artwork for giving proper guideline of dates to management; mapping the packaging material cost and defining the specification to purchase and factory QC for proper guidelines • Collaborating with different departments like purchase, sourcing, production, Accounts & quality for development to Proto (first sample making) product and conducting the pack trail Product Designing and Story Boards: • Creating or editing the Keyline for the products • Creating the seasonal design / Attractive print design for the garments • Making story boards design for the product Image work • Converting Camera RAW files to Tiff/PSD and doing the Color correction, Image touch up and cut out • As per the Sample garment matching the accurate colour to the image
  2. 2. • Handling a gamut of tasks pertaining to campaign photo shoots like booking a shoot, various aspects of the production by communicating and coordinating the needs of the project prior to, during and after the shoot O R G A N I S A T I O N A L E X P E R I E N C E Since March’2006: Page Industries Ltd., (JOCKEY & SPEEDO BRAND), Bangalore as Deputy Manager – Graphic Design Role: • Handled all developmental projects of Marketing related work and Packaging Division Jockey to facilitate its growth • Preparing designs with new concepts as per marketing and monitoring quality of the same • Studying trends and anticipating designs that will appeal to consumers • Working with other designers or with my team members with the strength of 3 to create a prototype design • Presenting design ideas and overseeing the final production of their designs • Co-ordinating with ad agency to get the basic layout of the ads and hoarding • Getting the Newspaper proof done • For the new projects giving the correct path or guidelines to my team to achieve the target • Analysing the latest marketing material which is there in the market and suggesting to management and if possible getting the sample done from vendor • Preparing the size adaptation with my team and sending for final production print • Insisting the quality and correct colour tone for the printed materials • Developing new vendor for printing and additional works like making Photo Frames, doing Acrylic cutting etc., • Taking the all the vendors quotation with the sample to the management and tracking till the end of the process • Visiting the vendors place to get the correct colour and quality as per the Brand guideline • Showcasing the knowledge of graphic art separations, general production file set up, various screen-printing and embellishment techniques, strong understanding of colour, composition and form • Meeting deadlines, prioritizing and working in a fast paced environment with a positive attitude • Designing original art to be used in various apparel applications in accordance with brand standards • Initiating cost optimizing projects to benefit the organization without compromising on quality Jan’2005-Feb’2006: Digital Imaging System, Bangalore as Graphic Designer cut Pre-Press operator Role: • Handled the all type of designing work like menu card, Poster etc., • Handled the pre-press work like making positive film for the printing jobs Major Clients: • Coffee day, Ranbaxy Apr’2003-Dec’2004: Srinivas Fine Arts (P) Ltd., Bangalore as Graphic Designer cut Pre-Press operator Role: • Designed and developed the layouts for the processing of the products • Involved in making mock-ups for works for shop floor processing • Developed packaging concept and design for Food Products • Handled the pre-press work like making positive film for the printing jobs Major Clients: • Levi’s, Madura Garment, Britannia Industries Ltd., Hidustan Lever Limited, Titan, MTR Food, Met Life Insurance, BOSCH Jan’2000-Dec’2002: Elami Digital Shop, Madurai as Graphic Designer Role: • Designed Invitation cards and visiting cards • Involved to make the Booklet work, image correction and colour correction etc., • Handled the marriage albums projects A C A D E M I C D E T A I L S 2008 BCA (Distance Education) from Madurai Kamaraj University 1999 Diploma in Computer Technology from K.L.N. Polytechnic, Madurai I T S K I L L S
  3. 3. • Window XP, DOS • DCA, DTP (CorelDraw, Photoshop & Illustrator) Date of Birth: 1th May 1980 Languages Known: English, Hindi, Kannada, Tamil & Sourashtra Address: #6, 1st Floor, 1st House, B.H.C.S. Layout, Viratnagar, Bommanahalli, Bangalore - 560068