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  1. 1. Tablets: Beyond iPad<br />
  2. 2. The Context<br />It might seem like Apple's iPad is leading the tablet space, but it's not true. <br />With Google, Samsung and others now competing for space, it's far from decided.<br />
  3. 3. Apple's iPad isn't dominant—yet<br />Apple's iPad: Performing extremely well in stores. <br />Apple has sold more than 3 million iPads since the device launched earlier this year. <br />That doesn't mean that the iPadis dominating the market. <br />iPadis the first success in the tablet space. <br />Going forward, another, more-capable device could supplant it.<br />
  4. 4. The Android Juggernaut<br />Android OS slow reaction to tablets. <br />Late Start<br />Performed poorly compared with Apple's device. <br />A slew of Android-based products are coming. <br />Android 3.0 (Honeycomb) will be the strongest contender to Apple iOS and is coming early next year<br />When that happens, expect a major battle between the firms.<br />
  5. 5. Others are gearing up<br />Samsung has fired the leading Salvo with Galaxy Tablet<br />Motorola, Blackberry and many more to follow<br />The Indian Tablet @ $35 is expected to be a game changer in terms of massification<br />
  6. 6. Markets still in Infancy<br />Apple iPad has heralded dawn of Tablets<br />Taken Pole position in terms of standards and design<br />Market as it's known today will be jolted by new ideas and changing consumer desire.<br />Innovation and Game changers will be part of the game<br />
  7. 7. iPad: Outstanding, not Ideal<br />iPad: Set the standard. <br />However, far from ideal<br />Can’t Multitask<br />iPad will need to offer a better value proposition if it is to dominate the tablet space<br />
  8. 8. Far from Mainstream<br />Growth and Interest observed in Tablets has been exponential<br />The Tablet trend is individual consumer specific<br />Enterprise adoption of tablets will drive volumes<br />Enterprise adoption will be key to mainstream and volumes<br />
  9. 9. Enterprise: Undecided yet<br />Enterprise is an interesting space. <br />Big Revenue Opportunity, Most Inertia prone<br />Too early to predict the tablet's future in enterprise.<br />
  10. 10. CISCO: A wild card (I)<br />Keys to Tablets’ acceptance in Enterprise<br />Cisco Cius: Android Based Tablet<br />Cater to Enterprise consumers<br />Cius’s success could be instrumental in enterprises’s adoption of the Tablet<br />
  11. 11. Chrome: A wild card (II)<br />Chrome <br />Web-based OS option <br />Web-based OS untested in customer domains<br />If successful, it could turn the world of Tablets upside down<br />Make all current devices obsolete<br />
  12. 12. Smartphones: Wild Card (III)<br />While Tablets and Smartphones are two different Markets<br />It might not be true after-all<br />Both deliver mobility, increase productivity and are based on same OSs<br />One could the others killer<br />Limited budgets may drive Smartphone adoption<br />Limiting chances of a Tablet<br />Both in Consumer and Enterprise space<br />