13 New Reasons to Rethink Your 2013 Database Outsourcing Strategy
13 NEW REASONS To Rethink Your 2013 Database Outsourcing Strategy1 Nasty, Hidden Bottlenecks: Application performance problems often lead back to the database, which can be the nastiest of bottlenecks—and the most difficult to find amongst log files, code, and architecture. Every minute counts when the app is linked to revenue. Senior DBAs have virtually seen it all and can ultimately help save you time and money when considering opportunity costs.2 More Data, More Database: Large databases need more tuning, backup, recovery, and upgrade support. And according to Noel Yuhanna in a post written for Forrester, “The average database-to-DBA ratio is often constrained by the total size of the databases being managed, which tends to be around five terabytes per DBA.” However, this can vary widely based on database technologies used. Elasticity in DBA staffing will be crucial now and in the years ahead.3 Year of CRM Tech and All Things Related: Starting in 2013, customer relationship management and marketing-related technology, such as inbound marketing and lead generation tools, will be higher priority than ever and result in an influx of customer and prospect data, as well as BI requests. Working with a provider to build or tune the supporting databases in preparation for CRM and inbound marketing objectives can help balance pop-up priorities like these with day-in-the-life maintenance.4 BI Shines a Bright Light on IT: Database and information management are now priorities for both business stakeholders and IT. BI mobility will also be invaluable to many industries and is being adopted as part of meeting modern objectives. Ultimately, availability of data will be a key indicator of an IT organization’s performance. Internal SLAs and new technology adoption will likely need to become more aggressive to keep pace with expectations. Right-sourcing database production support, including BI apps, can ready your data for the spotlight.5 Freeing Up Your IT Thinkers: Working with an external database management team and/or dedicated on-demand DBA can help free up your IT thinkers to plan for upgrades, migrations, restructuring, and other strategic projects.6 The 2012 Database Market Explosion: According to Matthew Aslett with 451 Research, the database technology market has exploded with dozens of new players and niche offerings. The deluge of database types over the last year has added to the complexity (and art) of database management. A skilled DBA resource can help you pragmatically sort through new options while managing your current technologies.7 Take a Load Off: While it may seem like DIY database production support is budget friendly, there are hidden costs to consider. Complex data requests can strain your system for hours, slowing your infrastructure for other users. And over-worked staff members are at risk of making serious errors, which can result in costly downtime and hours of troubleshooting. Why not strategically right-source certain database functions with the end-goal of efficiency? Fixed-fee engagements can also help simplify budget planning—saving you valued time for management of core IT functions.8 Bringing Backup…Up Again: Can you back up less to reduce storage costs or should you backup more aggressively to establish new restoration point service levels? A third-party perspective can help you assess your current needs and any challenging areas, as well as where your company—and its industry—are headed, to optimize your backup strategy.9 The Three Vs: The growing volume, velocity, and variety of unstructured data will be a challenge for the most sophisticated of IT departments. There are dozens, if not hundreds, of technologies and methodologies being marketed to make the most of this glut of information. With some help from the right provider, complex database management is easier than you might think.