Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Major League Soccer Chinese Social Media Popularity Report

2,234 views

Published on

Mailman Group analyzes the popularity of US Major League Soccer (MLS) on Chinese social media with some surprising results.

Published in: Sports
  • High paying jobs on Facebook? $25 per hour, start immediately ★★★ http://t.cn/AieXiXbg
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Greek Ritual REVERSES Diabetes (do this before bed) Before you go to bed tonight, do this ONE "stupidly simple" Greek ritual to reverse your diabetes...  https://bit.ly/2n5cFHd
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • There is a REAL system that is helping thousands of people, just like you, earn REAL money right from the comfort of their own homes. The entire system is made up with PROVEN ways for regular people just like you to get started making money online... the RIGHT way... the REAL way. ●●● http://t.cn/AisJWYf4
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • High paying jobs on Facebook? $25 per hour, start immediately ▲▲▲ http://t.cn/AieXiXbg
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

Major League Soccer Chinese Social Media Popularity Report

  1. 1. CHINA SOCIAL MEDIA POPULARITY REPORT major league soccer
  2. 2. © 2014 Mailman Group - All Rights Reserved. most popular club: la galaxy © 2014 Mailman Group - All Rights Reserved. No official Chinese social media account 288,000 mentions on Sina Weibo
  3. 3. © 2014 Mailman Group - All Rights Reserved. most popular player: thierry henry © 2014 Mailman Group - All Rights Reserved. No official Chinese social media account 417,000 mentions on Sina Weibo (in 60 days) 14
  4. 4. © 2014 Mailman Group - All Rights Reserved. 500,000 total club mentions Toronto FC: 15,000 mentions Seattle Sounders FC: 22,000 mentions LA Galaxy: 288,000 mentions New York Red Bulls: 150,000 mentions New York City FC: 25,000 mentions © 2014 Mailman Group - All Rights Reserved.
  5. 5. © 2014 Mailman Group - All Rights Reserved. Clint Dempsey: 212,000 mentions 2 Thierry Henry: 417,000 mentions 14 1,301,000 total player mentions Robbie Keane: 93,000 mentions 7 David Villa: 416,000 mentions 9 Frank Lampard: 256,000 mentions 8 © 2014 Mailman Group - All Rights Reserved. (last 60 days)
  6. 6. © 2014 Mailman Group - All Rights Reserved. david beckham followers Large influence on Chinese netizens 1 official Chinese social media account 4,930,000 © 2014 Mailman Group - All Rights Reserved.
  7. 7. © 2014 Mailman Group - All Rights Reserved. Villa - Tencent Weibo 1,460,000 followers Toronto FC - Sina Weibo 10,000 followers © 2014 Mailman Group - All Rights Reserved. Lampard - Sina Weibo 240,000 followers established chinese fan base 1,710,000 total followers
  8. 8. © 2014 Mailman Group - All Rights Reserved. presence during world cup 559,000 team usa mentions © 2014 Mailman Group - All Rights Reserved. 25,000 Weibo users chose USA as their preferred team during the World Cup Most popular player: Dempsey 2
  9. 9. © 2014 Mailman Group - All Rights Reserved. what the fans say “Since the first season in 1996, there have been many good players, but when Beckham joined, exposure reached unprecedented heights. Now the Beckham effect is leading to more world class players in the MLS.” “Next season the newly added teams New York City FC and Orlando City SC will participate in the MLS, I feel that next year will be exciting, there should be a lot of people watching it.” © 2014 Mailman Group - All Rights Reserved.
  10. 10. © 2014 Mailman Group - All Rights Reserved. questions? © 2014 Mailman Group - All Rights Reserved. get in touch mailman group is a leading social media agency in china please contact us at: info@mailmangroup.com or visit www.mailmangroup.com

×