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30 Awesome Quotes to Inspire Your Marketing
Strategy
Do you feel drained? We can all use a little
inspiration sometimes. That’s why we at Mail Shark
put together this collecti...
“You sell on emotion, but you justify a purchase with
logic.” – Joseph Sugarman, Author of The Adweek
Copywriting Handbook
“If you wait until there is another case study in your
industry, you will be too late” – Seth Godin-keynote
speaker, autho...
“The bitterness of poor quality remains long after
the sweetness of low price is forgotten.” – Ben
Franklin
"When you start with what’s at stake for the buyer,
you earn the right to their attention." – Jake
Sorofman, Research Vice...
“As you’ve noticed, people don’t want to be sold.
What people do want is news and information about
the things they care a...
"The key is, no matter what story you tell, make your
buyer the hero." – Chris Brogan, NYT Bestselling
author and business...
“My model for business is The Beatles. They were
four guys who kept each other kind of negative
tendencies in check. They ...
“For surely it is a magical thing for a handful of
words, artfully arranged, to stop time. To conjure a
place, a person, a...
“Whether B2B or B2C, I believe passionately that
good marketing essentials are the same. We all are
emotional beings looki...
“Content builds relationships. Relationships are built
on trust. Trust drives revenue.” – Andrew Davis,
Founder of Monumen...
“Good content always has an objective; it’s created
with intent. It therefore carries triggers to action.” –
Ann Handley, ...
“Think big and don’t listen to people who tell you it
can’t be done. Life’s too short to think small.” – Tim
Ferriss, Auth...
"If your stories are all about your products and
services, that’s not storytelling. It’s a brochure. Give
yourself permiss...
“When you use power words in your business
content, you grab the attention of more people, your
content becomes more influ...
“Nobody ever made any money by being the same,
and they certainly never got any awards.
The only thing they got?
Was ignor...
“The key today is to pick your battles. There is still
plenty of opportunity to win an audience if you niche
down to a mor...
"Marketing has become an art and a science. The
savvy marketer now needs to be an artist and a
geek." – jeff bullas
What’s the ROI of putting your pants on every day?
It’s hard to measure but there’s negative
consequences for not doing it...
"A good idea is 10% inspiration and 90%
implementation." – Guy Kawasaki, Author and chief
evangelist of Canva
“The key to finding your remarkability is to think
about what makes you surprising, interesting, or
novel.” – Mark Schaefe...
“The most important persuasion tool you have in
your entire arsenal is your integrity.” – Zig Ziglar
We think, mistakenly, that success is the result of the
amount of time we put in at work, instead of the
quality of time w...
"People don't buy products, they buy better versions
of themselves." – Samuel Hulick, User Onboarding
“Nobody counts the number of ads you run; they just
remember the impression you make.” – William
Bernbach, American advert...
“It is not your customer’s job to remember you. It is
your obligation and responsibility to make sure they
don’t have the ...
“A mediocre idea that generates enthusiasm will go
further than a great idea that inspires no one.” –
Mary Kay Ash, founde...
"We need to stop interrupting what people are
interested in and be what people are interested in.” –
Craig Davis, Co-found...
However beautiful the strategy, you should
occasionally look at the results. — Winston Churchill
“Marketing used to be about making a myth and
telling it. Now it’s about telling a truth and sharing
it.” – Marc Mathieu, ...
“Do what you do so well that they will want to see it
again and bring their friends.” – Walt Disney
Reach your customers with Mail Shark’s custom
design, high quality printing and turnkey direct mail.
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30 Awesome Quotes to Inspire Your Marketing Strategy

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Do you feel drained? We can all use a little inspiration sometimes. That’s why we at Mail Shark put together this collection of our favorite quotes to enlighten your next marketing campaign. Visit themailshark.com/blog for more brilliant ideas.

Published in: Marketing

30 Awesome Quotes to Inspire Your Marketing Strategy

  1. 1. 30 Awesome Quotes to Inspire Your Marketing Strategy
  2. 2. Do you feel drained? We can all use a little inspiration sometimes. That’s why we at Mail Shark put together this collection of our favorite quotes to enlighten your next marketing campaign. Visit themailshark.com/blog for more brilliant ideas.
  3. 3. “You sell on emotion, but you justify a purchase with logic.” – Joseph Sugarman, Author of The Adweek Copywriting Handbook
  4. 4. “If you wait until there is another case study in your industry, you will be too late” – Seth Godin-keynote speaker, author of Permission Marketing
  5. 5. “The bitterness of poor quality remains long after the sweetness of low price is forgotten.” – Ben Franklin
  6. 6. "When you start with what’s at stake for the buyer, you earn the right to their attention." – Jake Sorofman, Research Vice president of Gartner
  7. 7. “As you’ve noticed, people don’t want to be sold. What people do want is news and information about the things they care about.” – Larry Weber, Chairman and CEO of Racepoint Global
  8. 8. "The key is, no matter what story you tell, make your buyer the hero." – Chris Brogan, NYT Bestselling author and business advisor
  9. 9. “My model for business is The Beatles. They were four guys who kept each other kind of negative tendencies in check. They balanced each other and the total was greater than the sum of the parts. That's how I see business: great things in business are never done by one person, they're done by a team of people.” – Steve Jobs
  10. 10. “For surely it is a magical thing for a handful of words, artfully arranged, to stop time. To conjure a place, a person, a situation, in all its specificity and dimensions. To affect us and alter us, as profoundly as real people and things do.” – Jhumpa Lahiri, short story writer, essayist and novelist http://opinionator.blogs.nytimes.com/2012/03/17/ my-lifes-sentences/?_r=0
  11. 11. “Whether B2B or B2C, I believe passionately that good marketing essentials are the same. We all are emotional beings looking for relevance, context and connection.” – Beth Comstock, Vice Chair at GE
  12. 12. “Content builds relationships. Relationships are built on trust. Trust drives revenue.” – Andrew Davis, Founder of Monumental Shift
  13. 13. “Good content always has an objective; it’s created with intent. It therefore carries triggers to action.” – Ann Handley, Chief Content Officer of MarketingProfs, Author of Everybody Writes
  14. 14. “Think big and don’t listen to people who tell you it can’t be done. Life’s too short to think small.” – Tim Ferriss, Author of The 4-Hour Workweek, Host of The Tim Ferriss Experiment
  15. 15. "If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger." – Jay Baer, President of Convince and Convert
  16. 16. “When you use power words in your business content, you grab the attention of more people, your content becomes more influential, and people act on your advice. And what’s more … a careful selection of power words helps shape your voice.” – Henneke Duistermaat, Enchanting Marketing
  17. 17. “Nobody ever made any money by being the same, and they certainly never got any awards. The only thing they got? Was ignored.” – Ash Ambirge, The Middle Finger Project
  18. 18. “The key today is to pick your battles. There is still plenty of opportunity to win an audience if you niche down to a more specific, less competitive topic.” – Andy Crestodina, Co-founder of Orbit Media
  19. 19. "Marketing has become an art and a science. The savvy marketer now needs to be an artist and a geek." – jeff bullas
  20. 20. What’s the ROI of putting your pants on every day? It’s hard to measure but there’s negative consequences for not doing it.” – Scott Monty, strategic communications consultant and host of Full Monty Show
  21. 21. "A good idea is 10% inspiration and 90% implementation." – Guy Kawasaki, Author and chief evangelist of Canva
  22. 22. “The key to finding your remarkability is to think about what makes you surprising, interesting, or novel.” – Mark Schaefer, #1 social media keynote speaker, author & consultant
  23. 23. “The most important persuasion tool you have in your entire arsenal is your integrity.” – Zig Ziglar
  24. 24. We think, mistakenly, that success is the result of the amount of time we put in at work, instead of the quality of time we put in. — Arianna Huffington, Co- founder of The Huffington Post and Author
  25. 25. "People don't buy products, they buy better versions of themselves." – Samuel Hulick, User Onboarding
  26. 26. “Nobody counts the number of ads you run; they just remember the impression you make.” – William Bernbach, American advertising creative director
  27. 27. “It is not your customer’s job to remember you. It is your obligation and responsibility to make sure they don’t have the chance to forget you.” – Patricia Fripp, author and sales presentation trainer
  28. 28. “A mediocre idea that generates enthusiasm will go further than a great idea that inspires no one.” – Mary Kay Ash, founder of Mary Kay Cosmetics
  29. 29. "We need to stop interrupting what people are interested in and be what people are interested in.” – Craig Davis, Co-founder and CMO of Sendle.com Craig Davis, Co-founder and CMO of Sendle.com
  30. 30. However beautiful the strategy, you should occasionally look at the results. — Winston Churchill
  31. 31. “Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.” – Marc Mathieu, CMO at Samsung USA.
  32. 32. “Do what you do so well that they will want to see it again and bring their friends.” – Walt Disney
  33. 33. Reach your customers with Mail Shark’s custom design, high quality printing and turnkey direct mail.

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