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How To Generate An Effective Loyalty Program For Magento Site

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Every e-business understands the benefits that customer loyalty brings about, but they may not know how to generate an effective loyalty programs using Magento extensions. Below mentioned some notices that every store owner should take into consideration when running a customer rewarding program on an online store.

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How To Generate An Effective Loyalty Program For Magento Site

  1. 1. How To Generate An Effective Loyalty Program For Magento Site Provided By Mageworld A Leading Magento Provider
  2. 2. Outline 1 • What should you reward your customers for? 2 • How should you allow your customers to use their rewards? 3 • How should you promote your customer loyalty program?
  3. 3. 1. What should you reward your customers for? Non-purchasing behaviors or events • Signing up, subscribing to newletters / social networks • Birthday • Etc… Purchasing activities • Buying products Referral • Referring to others with having new purchases or registration
  4. 4. 2. How should you allow your customers to use their rewards?  Set up the value of reward points as well as the spending rules to control the cost of the loyalty scheme:  Point/currency exchange rate  Maximum points allowed per account  Minimum points required to be redeemed per purchase  Setting spending rules based on product’s attribute or on shopping cart price.
  5. 5. 2. How should you allow your customers to use their rewards?  Some tips to run a reward program effectively:  Do not set too many conditions of a spending rule  Points exchange rate needs to be simple and easy to calculate  Encourage customers to purchase more by expand the scope of using reward points  Encourage customers to promptly use points by setting points expiration.
  6. 6. 3. How should you promote your customer loyalty program On official online store A banner at your homepage A specific page On the social networks Facebook, Twitter, Instargram, Sources popular with your audience. Advertising Remarketing with Google adwords Email marketing, rich media ads
  7. 7. Generate Your Loyalty Program With Mageworld Extension Magento Reward Points Pro

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