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Should You Consider Podcasting // Podcasting 101: The What & Why

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Podcast audiences, who are they and what do they do while listening? Why should you consider podcasting as a means to get your message out? Big picture what do you need to do to plan and launch a podcast.

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Should You Consider Podcasting // Podcasting 101: The What & Why

  1. 1. www.company.com 1 PODCASTING 101 THE WHAT & WHY
  2. 2. www.company.com 2 What is a PODCAST?
  3. 3. www.company.com 3 Are People Listening?
  4. 4. www.company.com 4 The Battle for Attention
  5. 5. www.company.com 5 Serve Your Community They choose how they consume your content
  6. 6. www.company.com 6 Where they listen: multitasking
  7. 7. www.company.com 7 AUDIENCE
  8. 8. www.company.com 8 Part of a Holistic Transmedia Strategy
  9. 9. www.company.com 9
  10. 10. www.company.com 10 ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○
  11. 11. www.company.com 11 Serve Your Community
  12. 12. www.company.com 12 ○ ○ ○ ○
  13. 13. www.company.com 13 Apple Podcast / iTunes
  14. 14. www.company.com 14 COMPUTER MOBILE 15.6% .26 % 84.2 % SMART
  15. 15. www.company.com 15 MOBILE AG. iTUNES 15.8% 9.6 % 62 % SPOTIFY 2.1%STITCHER
  16. 16. www.company.com 16 AUDIENCE ● ● ● ●
  17. 17. www.company.com 17 YOUR WEBSITE TIZRA OTHER PODCASTS YOUTUBE LINKEDIN INSTAGRAM TWITTER E MAIL
  18. 18. www.company.com 18 THANKS!

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