Up-Start! Competition 2014

•  The Up-Start! Competition is a business pitch competition open to
participants of Entrepren...
Up-Start! Competition Eligibility

①

Entrants must be enrolled in Entrepreneurship 101 and have
attended at least 20 lect...
Up-Start! Competition Overview

Stage 1: Entrepreneur's Toolkit Workshops - The Up-Start! Edition (Dec)
• 

Chance for int...
Up-Start! Competition Overview

Stage 3: Pitch Preparation with MaRS Advisors (Mar – Apr)
• 

10 finalists will be assigned...
Criteria for Judging

•  Has the summary/presentation clearly articulated the value proposition?
•  Has the summary/presen...
Submission Deadline

Please send a three-page Executive Summary to
entrepreneurship101@marsdd.com 


by Friday, January 31...
marsdd.com/upstart!
The Up-Start! Edition
!
Part 1: Launching Customer
Discovery

Part 2: Crafting your Value
Proposition

Learn more about th...
The Up-Start! Edition
December 18,!2013
Part 1: Launching
Customer Discovery

January 8, 2014
Part 2: Crafting your
Value ...
Up-Start! Competition 2014
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Up-Start! Competition 2014

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The Up-Start! Competition is a business pitch competition open to participants in the Entrepreneurship 101 lecture series. Individuals, or teams, must give a ten-minute presentation on an idea for a business to win a $15,000 prize.

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Up-Start! Competition 2014

  1. 1. Up-Start! Competition 2014 •  The Up-Start! Competition is a business pitch competition open to participants of Entrepreneurship 101! •  10 individuals/teams give a 10-minute pitch ! •  Panel of judges select winner of cash prize of $15,000! •  Audience selects ‘People’s Choice Winner’
  2. 2. Up-Start! Competition Eligibility ① Entrants must be enrolled in Entrepreneurship 101 and have attended at least 20 lectures in person or by webcast. Eligible businesses fall into one of the 3 MaRS sectors:! ② ③ •  Information technology, communications and entertainment (ICE) •  Cleantech, physical sciences and advanced materials •  Life sciences and healthcare Entrants must have received no more than $100K in investment money and earned no more than $100K in cumulative revenue since inception.
  3. 3. Up-Start! Competition Overview Stage 1: Entrepreneur's Toolkit Workshops - The Up-Start! Edition (Dec) •  Chance for interested applicants to refine their value proposition, business model and pitch. Apply before December 4, 2013. Stage 2: Competition Entry (Jan) •  Submit a 3-page Executive Summary by Friday January 31st, 2014 to entrepreneurship101@marsdd.com •  Select entrants/teams interview with a MaRS Advisory Services advisor •  10 entrants/teams will be selected to participate in the pitch competition
  4. 4. Up-Start! Competition Overview Stage 3: Pitch Preparation with MaRS Advisors (Mar – Apr) •  10 finalists will be assigned a MaRS Advisor to assist them in honing their business plan and preparing their pitch Stage 4: Pitch Competition on May 14th, 2014 •  •  Each participant gives 10-minute pitch presentation to a panel of judges followed by 5 minutes of Q&A from the judges Prizes awarded at a reception following the competition *Presentations made under cover of Non-Disclosure Agreement (NDA) - all audience members are required to sign !
  5. 5. Criteria for Judging •  Has the summary/presentation clearly articulated the value proposition? •  Has the summary/presentation demonstrated market opportunity? •  Has the summary/presentation demonstrated a sustainable business model that will make money, or, in the case of a venture with a social purpose, make money and have the desired social impact? •  Has the summary/presentation demonstrated competitive differentiation/ intellectual capital? •  How effective was the overall presentation? •  Would you invest or back this opportunity?
  6. 6. Submission Deadline Please send a three-page Executive Summary to entrepreneurship101@marsdd.com by Friday, January 31st, 2014. Enquiries can be directed to the same email address.
  7. 7. marsdd.com/upstart!
  8. 8. The Up-Start! Edition ! Part 1: Launching Customer Discovery Part 2: Crafting your Value Proposition Learn more about the lean startup approach and launch your customer discovery process.   Learn tools to identify your target customers and better articulate the value offering of your venture.   Part 3: Designing your Business Model Part 4: Perfecting Your Pitch Design a sustainable business model using the Business Model Canvas.   Use key principles of effective communication to create an effective investor pitch.   Registration: upstartworkshops-edition2014.eventbrite.com
  9. 9. The Up-Start! Edition December 18,!2013 Part 1: Launching Customer Discovery January 8, 2014 Part 2: Crafting your Value Proposition January 15, 2014 Part 3: Designing your Business Model   January 22, 2014 Part 4: Perfecting Your Pitch Space limited. Apply by December 4, 2013! Registration: upstartworkshops-edition2014.eventbrite.com

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