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How much do you really know about spam? Did you know that all commercial electronic messages (i.e., email, text/SMS, instant messaging, social network messaging), regardless of the expectation of profit, are subject to CASL? On July 1, 2014, Canada’s anti-spam legislation (known as “CASL”) comes into force and compliance will not be optional. Violations under CASL can carry significant monetary penalties for your startup.
CASL also covers:
-Alteration of transmission data
-Unsolicited installation of computer programs (including mobile apps)
-Fraudulent and misleading statements in electronic messages
-Electronic collection and use of personal information
At this MaRS Best Practices event, Karen Durell and J. Andrew Sprague, intellectual property (IP) / information technology (IT) lawyers with Miller Thomson LLP, will:
-Explain the potential consequences and penalties for non-compliance with CASL;
-Review CASL’s prohibitions;
-Explain how CASL seeks compliance;
-Canvass CASL’s permitted exemptions; and
-Explore the types of situations in which CASL might not apply to participants.