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EDEN - Infographics Crash Course

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EDEN - Infographics Crash Course

  1. 1. Welcome To E.D.E.N The Executive Development Exchange Network March 24, 2021
  2. 2. Agenda • 9:30 – 10:00 Check In and Welcome Tech Talk - Your Favorite Zoom or Technical Tid-Bit Announcements for the Good of the Group: Vacancies, Conferences, Proposals, Calls for Proposals… • 10:00 – 11:30 Melissa Venable, PhD • 11:30 – 12:00 Meeting Topic Idea: Round Robin, Women’s History Month Networking Challenge
  3. 3. Warm welcome to our speaker Infographic s Crash Course Melissa A. Venable, PhD
  4. 4. Melissa A. Venable, PhD Instructional Technology Key Interests: Design and delivery of online courses and programs | Identifying, selecting, and implementing new educational and career services-related technologies Writer/Advisor – Red Ventures Adjunct Faculty – Saint Leo University Board Member – Beaufort Digital Corridor Editor – eLearn Magazine, Career Convergence Connect! ● linkedin.com/in/melissavenable/ ● @Melissa_Venable Find me here! ● www.designdoc.me ● www.technologytwins.com
  5. 5. “[This] project isn’t the first attempt to present data like this to the public, but it stands out for its custom graphics, which make abstract, complex numbers quickly comprehensible.” - NPR HOW DOES MONEY FLOW IN AND OUT OF GOVERNMENT?
  6. 6. Pros Cons Lots of templates and formats (e.g., Facebook post, email header, Instagram, LinkedIn banner, etc.) Slow speeds with multiple page designs Mobile app Limited number of files Invite people to edit; Easy to share WYSIWYG editor can be tricky PDF download option Image edits can be difficult Teacher and student pricing
  7. 7. Pros Cons Many templates 5 infographic limit Easy for non-designers to get started Can’t export files Lots of formats - charts, newsletter, slides, etc. Limited icon library Embed: polls, forms, YouTube Venngage branding Education pricing for premium features
  8. 8. Pros Cons Adobe ID login to access option Adobe Spark Branding Other formats include animated videos, webpages Branding across templates Lots of templates and formats (e.g., Facebook post, email header, Instagram, LinkedIn banner) Saving and editing files can be wonky Download and share options Mobile app
  9. 9. Pros Cons Templates + Blank canvas option Moving things around can be tricky “Inspire Me” gallery Not great with Internet Explorer Easy for non-designers to get started Piktochart Watermark Presentation, Printable formats, too Only 5 saved visuals Education and non-profit pricing for premium features No PDF export
  10. 10. https://bit.ly/39dtwde
  11. 11. Visual Design Basics - Usability.gov
  12. 12. Gestalt Principles https://bit.ly/39f3G8H
  13. 13. SOURCES: • Coaching as an Ally in Every Business Environment • Debunking 3 Myths About Executive Coaching • A Manager’s Guide to Executive Coaching Coaching 101
  14. 14. Get Started! ● Login – piktochart.com ● Click “Create New”
  15. 15. Choose format.
  16. 16. Choose template style. (Many options available!)
  17. 17. Edit the default text.
  18. 18. Enter your content (text, icons, etc.). From Source #1
  19. 19. From Source #2 (add image)
  20. 20. From Source #3 – use WYSIWYG toolbar)
  21. 21. Finish Editing ● Add a call to action, e.g., “call for more information” ● Check overall alignment ● Add sources/citations
  22. 22. Experiment with Fonts and Colors
  23. 23. Download and Share
  24. 24. Assignment or Activity Instructions
  25. 25. Promote an Event
  26. 26. Encourage Participation Create Awareness
  27. 27. Marketing and Outreach
  28. 28. Presentation Slides
  29. 29. Examples! (Stress Management)

Editor's Notes

  • So, as we all move to more digital work and perhaps creating more online resources, products, and services. Thinking about the visual component of how we do all of this can be helpful.
    These are my goals for this morning. I want you to feel comfortable creating something original, for use with your audience and your needs. So to do that, we’ll work through these four objectives.
    As we move forward, please use the chat window to share ideas, reactions, questions – I’ve got the chat open!
  • Big three – Images, Video, Infographics (a term that covers a lot of ground, and one we’ll focus on today.”
    COMMUNICATION
  • Let’s begin with a little information about visual communication in general. This quote from a professor at MIT’s Business School
    Everything! Why and how is this the case.
    You already intuitively know this to be true – you’re attention is captured by visual components of websites, social media posts, etc. everyday.
    You already know good design when you see it. Now it’s time to use advanced, intuitive tools to put that knowledge to work.
  • https://sloanreview.mit.edu/article/the-rise-of-visual-content-online/
    Some of the numbers from this article –
    67% of consumers give images more weight than information about a product or ratings when making a decision about it.
    Adding an image to information increases retention of the information by 65%
    Posts with visuals receive 94% more page visits and engagements than those without. (comment, purchase something, click for more info, etc.)


    Relevance now – moving services online as schools and businesses make decisions related to the coronavirus and government guidelines around quarantines.
  • You encounter visual media all the time – anyone been to Washington, DC?
  • Timeline – what if this was a narrative? Much more interesting this way
  • Usafacts.org
  • Importance of not just repurposing videos and images, but creating your own content. Four Tools!
  • https://www.usability.gov/what-and-why/visual-design.html
  • Laws of visual perception
    Principles of grouping
    Shapes imply meaning – interpreted by the viewer/reader
  • Storytelling
    Flow of your message
    Sharing data
    Easy to share!
  • Slack Tricks that Will Impress Your Boss
  • Slack Tricks that Will Impress Your Boss
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