How to Promote an Event with a Mobile App

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Step by step overview of Mobile Roadie's Events system, from messaging users by geo-location to rewarding with check-ins. For more information on using Mobile Roadie apps, RSVP for our free weekly webinar at http://blog.mobileroadie.com/events

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How to Promote an Event with a Mobile App

  1. 1. Promote an Event with an App Event Section, Promo Popups, Push Notifications, and Check-insMonday, October 1, 12
  2. 2. Here is our event section, which can be synchronized with a variety of event platforms, including Eventbrite, Songkick, Bandsintown, and a few others. This way, you dont have to update your event in multiple places.Monday, October 1, 12
  3. 3. You can add events individually as well, with ticketing links, an event description, and the location so you can view it in a map inside the application.Monday, October 1, 12
  4. 4. A great way to promote an event is by creating a promo popup, which is triggered the next time someone opens up the app.Monday, October 1, 12
  5. 5. You can find promo popups from the Dashboard, or inside the engage section.Monday, October 1, 12
  6. 6. If you have a series events in different locations, you can geo-target app users with a push notification. Type in the zip code or city, and zoom in and out to find your desired radius to avoid bothering users with messages that are not relevant.Monday, October 1, 12
  7. 7. Link directly to the event with the push notification by selecting Add Web Link. Click on Content, and go into Show or Events to highlight a specific event.Monday, October 1, 12
  8. 8. When users get to the event, they can Check In. This is a great way to fans to help virally promote your events and gain exposure for your app.Monday, October 1, 12
  9. 9. We utilize Facebook and Foursquare to power event check-ins within the app.Monday, October 1, 12
  10. 10. Use Badges to encourage users for checking in, and link to special rewards. This can be found in the Engage section.Monday, October 1, 12
  11. 11. Promote an Event with an App Questions? email support@mobileroadie.comMonday, October 1, 12

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