Commercial horticulture_Northeast India_islam_barbaruah

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The presentation highlights need for understanding commercialization in true sense, the pre-requisites of commercial operation and suggests few imperative to promote the same in the context of horticulture in North east India.

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Commercial horticulture_Northeast India_islam_barbaruah

  1. 1. Imperative for commercial horticulture development in North East India. Dr.M.Islam Barbaruah Development Consultant and Director, Vet Helpline India Pvt Ltd. 12-08-2013 Sensitization Program on Horticulture and FP: Focus NER, Guwahati
  2. 2. What is commercial horticulture? A buzzing Betal nut market in Assam Large scale production intended for widespread distribution 12-08-2013 Sensitization Program on Horticulture and FP: Focus NER, Guwahati
  3. 3. Defining commercialization in business terms: It is a stage of product development process where the decision to order full scale production and launch is made. How many of you are ready for commercialization of your produce? 12-08-2013 Sensitization Program on Horticulture and FP: Focus NER, Guwahati
  4. 4. The mantra for commercial operation: Buddhang saranang gacchami I go to the Buddha for refuge Dhammang saranang gacchami I go to the Dhamma for refuge Sanghang saranang gacchami I go to the Sangha for refuge. 12-08-2013 Sensitization Program on Horticulture and FP: Focus NER, Guwahati
  5. 5. Buddha : Wisdom / Knowledge/ Stable state of mind Knowledge intensive planning ! Dhamma : Discipline, Procedure / Rules Good Agriculture and collection practices ! Sangha : Good Company Networking & Collaboration, Joining hands for competitive edge and scale. 12-08-2013 Sensitization Program on Horticulture and FP: Focus NER, Guwahati
  6. 6. The imperative:  Scouting and pro-active engagement with potential entrepreneurs for capacity development.  Access to updated knowledge-base on commodity wise value chain analysis, innovations and framework for market intelligence.  Availability of appropriate ( suitable for hill agriculture ! ) and quality inputs.  Innovation system approach for problem solving.  Support for growth of local turn-key service providers.  Support for regional branding and promotion. 12-08-2013 Sensitization Program on Horticulture and FP: Focus NER, Guwahati
  7. 7. Sensitization Program on Horticulture and FP: Focus NER, Guwahati12-08-2013 Are we on right track?
  8. 8. Contact : Mobile : +919435558835 Email : barbaruah73@yahoo.co.in 12-08-2013 Sensitization Program on Horticulture and FP: Focus NER, Guwahati

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