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At the MECLABS Institute Marketing Lab at the Internet Retailer Conference + Exhibition 2015, our research team reviewed hundreds of sales paths on B2C and B2B ecommerce sites — from email and PPC all the way to final purchase.
We brought these lessons back from Chicago to share with the greater marketing community in this free Web event.
In this Web event, you will learn:
∙ The three most common ways marketers are leaking revenue in their marketing and sales paths
∙ How MECLABS works with companies to optimize their sales paths and maximize marketing ROI
∙ Specific optimization advice for email, PPC and landing pages for your fellow attendees, based on more than 15 years or consumer behavior research