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MC4MS Unternehmenspräsentation

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MC4MS Unternehmenspräsentation

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MC4MS Unternehmenspräsentation

  1. 1. © MC4MS Unternehmenspräsentation MC4MS
  2. 2. © MC4MS MC4MS ist eine Unternehmensberatung für die Finanzindustrie und unterstützt Finanzmarktunternehmen bei marktorientierten Fragestellungen. Über MC4MS 2 Das Leistungsspektrum umfasst analytische Bereiche wie Markt- und Wettbewerbsanalysen und Marktforschung, konzeptionelle Bereiche wie die Entwicklung von Strategien und Handlungsoptionen sowie operative Bereiche wie die Unterstützung in Form von Projekt- und Interimsmanagement und digitale Services
  3. 3. © MC4MS Consulting Projekt- und Interims- management Retail Banking Private Banking/Wealth Management Asset Management Unabhängige VV./Family Offices Versicherungen Finanzvertriebe/Mobile Vertriebe Kreditkartenunternehmen Finanzindustriesegmente und Themenauswahl MC4MS ist auf die Finanzindustrie fokussiert 3 Themenauswahl: Marktforschung, Kundenbefragung und - zufriedenheitsanalyse, Vertriebspartner- analysen, Mystery Shopping, Markt- und Wettbewerbsanalysen, Benchmarkanalysen, Imageanalysen, Positionierung, Kommunikationsstrategien, Marketing- und Vertriebsstrategien, Vertriebssteuerung, Mobiler Vertrieb, Third-Party-Vertrieb, Kunden- und Interessentenmanagement, Kundenwertsteuerung, CRM, Preisstrategien, Business Development, Businessplan, Controlling, Prozesse, Change Management
  4. 4. © MC4MS MC4MS: Leistungsspektrum (Auswahl) Leistungsspektrum (Auswahl):  Interne Analysen auf Kundenebene  Markt- und Wettbewerbsanalysen und Benchmarking  Marktstudien  Marktforschung bei Endkunden und professionellen Finanzmarktteilnehmern  Konzeption Markteintritt bzw. Marktanteilsgewinnung  Strategieentwicklung und Positionierung  Produktmanagement, Marketing und Vertrieb  Implikationen aus Zukunftstrends  Projektmanagement und Interimsmanagement  Sonstige Services aus dem Bereich Online, Web 2.0 und Recruiting  … MC4MS Kunden profitieren von einer umfangreichen Erfahrung durch langjährige Erfahrungen und einem tiefen und ganzheitlichen Verständnis des Finanzmarktes. 4
  5. 5. © MC4MS Der Schwerpunkt Research umfaßt die Bereiche Marktforschung, Mystery Shopping, Markt- und Wettbewerbsanalyse und Trendforschung Research Strategie Marketing Markt- und Wettbewerbsanalyse MC4MS Research Marktforschung (B2B, B2C) Mystery Shopping Consulting 5 Trendforschung (Online, Mobile…)
  6. 6. © MC4MS Der Schwerpunkt Strategie umfaßt die Bereiche Strategieentwicklung, Business Planung und Audit/Benchmarking Audit / Benchmarketing MC4MS Strategie Strategieentwicklung Business Planung 6 Research Strategie Marketing Consulting
  7. 7. © MC4MS Der Schwerpunkt Marketing umfaßt die klassischen Marketingdisziplinen sowie Digitale Services Digitale Services MC4MS Marketing Marketing- und Vertriebsplanung / Marketingcontrolling Kundengewinnung und -durchdringung 7 Research Strategie Marketing Consulting
  8. 8. © MC4MS 8 Unsere Kunden engagieren uns z.B. als Projekt- bzw. Interimsmanager, wenn  eine Stelle kurzfristig nicht besetzt werden kann oder soll  besondere Kompetenzen kurzfristig benötigt werden  eine anspruchsvolle Aufgabe nur einmalig umgesetzt werden muss  interne Kapazitäten zur Bewältigung von Herausforderungen und Projekten aktuell nicht ausreichen MC4MS unterstützt Finanzunternehmen temporär im Bereich Projekt- und Interimsmanagement Projekt- und Interimsmanagement Projektmanagement Interimsmanagement
  9. 9. © MC4MS Altersvorsorge Kommunikations- studie MC4MS Studien und Themen (Auswahl) Preismodell Banking: Honorarberatung, u.a. Studie mit der Universität Mainz ETF, u.a. Studie mit Börse Online (B2C) u. portfolio Verlag (B2B) Kundenzufriedenheit Endkundenstudie & Drittvertrieb Web 2.0 Social Media im Asset Management und Banking: Family Offices Organisation, Bedürfnisse Empfehlungs- marketing Studie im Finanzbereich Recruiting- Studie im Finanz- bereich Finanzvertrieb: Strategien zur Neukunden- gewinnung Investmentfonds: Anforderungen im Drittvertrieb Kundengewinnung Studie im Finanzvertrieb
  10. 10. © MC4MS 10 Kontakt MC4MS Corneliusweg 1 D-65193 Wiesbaden Telefon: +49 (0)611-9757500 E-Mail: info@mc4ms.de www.mc4ms.de

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