Amy mc donald marac

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Amy mc donald marac

  1. 1. Rubenstein Library 2.0, 2 Years Later AMY MCDONALD DUKE UNIVERSITY LIBRARIES MARAC OCTOBER 21, 2011
  2. 2. Rubenstein Library Social Media• 1 blog, The Devil’s Tale• 5 Facebook pages• 5 Flickr photostreams• 1 Twitter feed• Contribute to Duke University Libraries’ YouTube channel
  3. 3. Have Fun / Take It Seriously  Social Media-Doers Unite!  Make Your Case to Administrators  The PR ReflexRL Social Media Postcard
  4. 4. Bringing In / Sending Out Blog Visits Durham (Duke) Other NC Elsewhere 39% 51% 10%
  5. 5. Community Finds Us / We Find CommunityGown designed for Doris Duke, ca. 1940s Screen capture of Dress-a-Day blog, May 4, 2011
  6. 6. Your Content / Their ContentTrinity College Football Team Boards Train to Raleigh, 1920s
  7. 7. Thank You! amy.mcdonald@duke.eduhttp://blogs.library.duke.edu/rubenstein/http://www.facebook.com/rubensteinlibraryhttp://www.flickr.com/photos/dukeyearlook/

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