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Connected Living: Business Models in Service Delivery

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Connected Living: Business Models in Service Delivery; Surya Mendonça's keynote at Mobile World Congress 2013 (Telefónica m2m)

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Connected Living: Business Models in Service Delivery

  1. 1. Partnerships to simplify life
  2. 2. Partnerships to simplify lifeWho are we & whatare we doing toimprove the future? Let s see it
  3. 3. Partnerships to simplify lifeNevertheless, the challenge forsuch companies is not easy:It requires: 1. SIM 2. Module
  4. 4. Partnerships to simplify lifeNevertheless, the challenge forsuch companies is not easy:It requires: 3. Device 4. Software
  5. 5. Partnerships to simplify lifeNevertheless, the challenge forsuch companies is not easy:It requires: 5. Connectivity 6. Data management
  6. 6. Partnerships to simplify lifeNevertheless, the challenge forsuch companies is not easy:It requires: 7. Final user application
  7. 7. Partnerships to simplify lifeLet’s see an example: One person is waiting for the bus
  8. 8. Partnerships to simplify lifeLet’s see an example: One person is waiting for the bus
  9. 9. Partnerships to simplify lifeLet’s see an example:At the same time, he is receiving information on the bus stop about the schedule
  10. 10. Partnerships to simplify lifeWhat do we need to makethe dream come true?
  11. 11. Partnerships to simplify life1. Assure integration SIM/Module/Connectivity / / Sometimes three pieces do not work together providing a terrible final customer experience 2. Pieces provisioning / / Threefold provisioning process
  12. 12. Partnerships to simplify life 3. Dealing with / / customer service Three points of contact, one per provider without clear responsibility4. Exploiting the service through monitoring / / and control Separated monitoring and control systems
  13. 13. Partnerships to simplify lifePartnership between companies aremore important today than ever if youwant to find key & integrated solutions +
  14. 14. Partnerships to simplify lifeWe work together nowIn this context, Telit & Telefónica signed an agrement to improve the future,creating a new product with SIM + Module + Connectivity integrated + + = The new product is going to be commercialized by Telit in its SME’s portfolio
  15. 15. Partnerships to simplify lifeHow do we achieve that?Just putting together what we do best.Telit- Innovative embedded module technologies- Compatible cloud & back-end services- Well established direct & indirect sales channels
  16. 16. Partnerships to simplify lifeHow do we achieve that?Just putting together what we do best.Telefónica- Global underlying network- m2m SIM solution- State-of-the-art service delivery platform
  17. 17. Partnerships to simplify lifeWhat does this partnership mean?1. Real integration SIM+Module+Connectivity + + Seamless interaction already solved reducing complexity and providing great final customer experience 2. Pieces provisioning Unified provisioning
  18. 18. Partnerships to simplify lifeWhat does this partnership mean? 3. Dealing with customer service Single point of contact4. Exploiting the service through monitoring and control A single monitoring and control system with new features
  19. 19. Partnerships to simplify lifeAnd working together makesa lot of sense for everybody, 1. For companies can: - reduce the complexity of developing and operating m2m solutions, - focus on their core business, - contribute to the proliferation of m2m applications. - make m2m connectivity part of your Bill of Material (BoM)
  20. 20. Partnerships to simplify lifeAnd working together makesa lot of sense for everybody, 2. For final customers can: - take advantage of better and cheaper m2m applications. - enhance service reliability So, m2m world grows bigger!
  21. 21. Partnerships to simplify lifeThis way,we are going to simplify our lives

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