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LPWA-Open for Business. It’s time to execute


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Andrés Padilla
New IOT Businesses Director

Published in: Technology
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LPWA-Open for Business. It’s time to execute

  1. 1. LPWA-Open for Business It’s time to execute Andrés Padilla New IOT Businesses Director
  2. 2. 2 Why does Telefonica believe in LPWA networks?
  3. 3. 3 Metering Asset Tracking Agriculture and livestock Smart city Connected Industry IOT by Design Designed for objects and with their needs in mind. Why does Telefonica believe in LPWA networks? Enabling use cases that short range networks cannot fulfil. Driver for wide area IOT Massification.
  4. 4. 4 How are we working to make this real?
  5. 5. 5 Enabling our own Assets Working to enhance our networks We are currently upgrading and extending our networks to include new IoT capabilities that will be part of our commercial offering. 2G 3G 4G NB-IoTLTE-MSatellite Existing Networks New IoT Networks Managed Connectivity Platform
  6. 6. 6 Industry hand-to-hand collaboration Working together with the IoT industry stakeholders Network vendors Device manufacturers Chipset vendors Inclusive ecosystem From Network vendors to device and chipset vendors. From MNCs to start-ups. “Joining forces with every actor in the IoT value chain” Modules manufacturers
  7. 7. 7 Collaboration with our customers Working with customers in new opportunity spaces Enabling first-hand customer experiences in sector such as Utilities, Industry, Asset Tracking among others. Validating e2e commercial solutions in real life with real customers Utilities Asset tracking Industry Consumer IOT
  8. 8. 8 What have we done so far?
  9. 9. 9 First LTE-M experiences in Europe Complete First Live LTE Cat M1 Data Call in Europe “Telefonica is taking an early lead among operators in Europe and we are pleased to work with them in reaching this important milestone.” Georges Karam, Sequans CEO Pioneer experiences hosted by
  10. 10. 10 First customers experiences with NB-IOT in Latam Pioneers in Latin America working with real customers Commercial Roll-out Real Data from meters installed in residential customers. New value proposal for the market leader Operational efficiency and new commercial models. New use cases, value and visibility for customers.
  11. 11. 11 Updating our networks for LPWA roll-out NB-IOT and LTE-M network planning and roll-out Almost ready for take off Frequencies, Tech Availability and Deployment priorities already agreed in our footprint. Our networks in Europe will be ready to support customer experiences from Q2Q3-2017
  12. 12. 12 What comes next?
  13. 13. 13 Interoperability is a MUST We have to make an industry effort to accelerate interoperability Our compromise “Any device working on any Telefonica LPWA network” Complete interoperable stack Device-RAN-Core Standards do NOT mean interoperability
  14. 14. 14 Devices, modules and chipsets are key Availability and pricing driving adoption Finding the right balance Fragmentation vs. Complexity Hybrid solutions Important role and bet in the coming years. Key role in the complete scenario Massification and pricing Two targets for two Hand-in- hand concepts. …and many others to come
  15. 15. 15 IoT goes beyond connectivity IoT is about Sensors and Data New Rules. New Value. New Benefits New revenue streams from new e2e services: From Data Routing to IoT Analytics. No just a dumb connection pipe anymore
  16. 16. 16 LPWA is going to change the rules: From Connections to Data Our position in the value chain Reconsider network architectures SIM-less future