It’s the Lynn Hazan & Associates annual April Fool’s Day misspellings contest!          Find all the misspelled words belo...
writren and currated content for numerous publications. She joined the CommercialGraphics division of 3M in 2006. Minnie g...
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LH&A 2012 Misspellings Contest

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The 2012 Lynn Hazan & Associates Misspellings Contest. Find the errors and enter by 4/6/12. These are all real mistakes that we received in resumes and other communications from job seekers within the past year.

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LH&A 2012 Misspellings Contest

  1. 1. It’s the Lynn Hazan & Associates annual April Fool’s Day misspellings contest! Find all the misspelled words below and send us the corrections at contest@lhazan.com. Typos, incorrect homonyms, and misspelled proper nouns count; grammar errors do not. We will draw a winner from among the correct responses received by 5:00 p.m. CDT on April 6, 2012. Winner will be announced April 9, 2012 and will receive a Starbucks gift card. (This press release is fake, but all the errors are real ones that we received in resumes and communications from job seekers in the past year.) Brand new technology brings billboards to lifeChicago, Illinios – Imagine driving down the highway on a sunny day while giant cups ofsoda seem to leap out at you, ready to quench your thirst. A new Chicago-based divisionof 3M, MMM&O, has an innovative way for companies to figuratively put their productsin consumers hands.Using special inks and printing materials, advertisers embed a three-dimensionalcomponent into the billboard’s graphics. Thanx to this brand new proprietarytechnology, drivers can see the 3D part of the ad just by wearing their regular sunglasses.Without sunglasses, the billboard looks like a standard two-dimensional sign.“I have always kept my eyes pealed for new opporunities to promote the mutal interestsof printers and advertisers. With this technology, our customers stand out from themonotness ads that no one really notices anymore,” says Minnie Sota, vice president ofoperations for 3M and president of the new division. Early adopters of the technologyinclude the Chicago Board Operations Exchange, and Le Leche League. A more throughlist of customers can be found on the firm’s website.“The ad business is strongly effected by trends, and Minnie has a real nact for keeping upwith all fascists of our industry. I trust her advise completely. 3D outdoor will play a bigroll in our marketing plan this year,” says John Q. Client, marketing manger at Morton’sThe Streakhous.“Our first 3D billboard was a huge success. We saw better results from one billboardthan from our ad in last years Super Bowel,” says Ken Dahl, director of advertising atBarnes & Noble’s.“I was weary of opening a new division in this economy, but this new technology reallypeaked my interest. We knew we needed to be headquartered in Chicago to be takenseriously by the V.I.P.’s in the advertising industry, and moral among the staff here ishigh,” says Sota.Minnie has a background in jornalism, beginning with an intership at the ChicagoTribune, where she quickly moved up the latter to copoywriter. As an editor, she has
  2. 2. writren and currated content for numerous publications. She joined the CommercialGraphics division of 3M in 2006. Minnie grew up in Asppen, Colorado, and graduatedcum lade from Northwestern University. In her free time, she enjoys riding her rode bikein Licoln Park, and any where in the world with a view of a lake.MMM&O’s new offices are at Michicgan & Randolf, with in walking distance of theloop. If you would like more information about MMM&O, please fill out the questioneron our website, and our staff will get ahold of you. 2012 marks the 13th year of Lynn Hazan & Associates, a Chicago recruiting firm specializing in marketing and communications searches. We place candidates in full-time, part-time and temporary positions with agencies, corporations and non- profits. LH&A also offers services for candidates, including Resume Review andInterviewing Tips sessions, workshops, and the one-on-one Empowered Job Seeker program. © 2012 by Lynn Hazan & Associates, Inc. www.lhazan.com

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