Powell lynetta storyboard_week9

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  • This is a possible design for the title slide
  • This is a possible design for the rest of the presentation slides.
  • Explain the objective of THIS slide, not the whole presentation. The objective of this presentation is to describe the diffusion of Webcourseworks to a panel of people who could potentially buy the package. Narration: Hello, I am Lynetta Powell. I am an Instructional Design Specialist with the CP-32 Internship. I am responsible for finding and researching innovations that will help your organization grow and flow. Today I will be briefing you on the Web Courseworks software package.
  • Narration: I recommend that you approve the purchase of the Web Courseworks package for the management of the distributed learning Military Police Captain’s Career Course.
  • Narration: The MPCCC has a Reserve Component. The Reserved soldiers come here for half of their training. The other half of their training is done in a distance learning environment. Reservists usually have part time jobs and receive much of their training online. They have been deployed to command positions at war without the proper training. There is a need for trained and educated commanders at war. The dL product is approved, but there currently is no way to manage the entire program.
  • Narration: The MPCCC course manager as well as the training developers and instructors have reviewed and concurred with the adoption of this innovation. They enjoy the efficiency of having the course material, learning management system, and gaming and simulations all on one platform. They also believe that the software was user friendly and that reserve students would learn in the environment. They noted that having a gaming and simulations capability would enhance the learning that the reservist received in a dL environment. The course manager also liked that in the Learning Management System, they could efficiently track who received what training, and to what level.
  • Narration: The second course of action was to stay with the current program. Blackboard is the current program and can store slide presentations and word documents. The instructor can also create tests and evaluations in Blackboard. However, there is no LMS and no simulations element to Blackboard. The third course of action was to use CDs and DVDs. CDs and DVDs are portable and sturdy. However, they do not connect to a learning management system, and the gaming and simulations on a CD or DVD pale in comparison to what is available when connected to the Web.
  • Narration: Verizon and McDonalds currently use Web Courseworks to train their employees. Their clients range from global Fortune 100 companies to educational institutions to state governments. They have provided training solutions using tutorials, simulations, open ended lessons, and game based learning.
  • Narration: One drawback of the Web Courseworks package is the <up front costs? (waiting on phone call from Web Courseworks) > However, when we compare the costs of these capabilities as separate, we see the savings. Another drawback of the Web Courseworks package is that it is new. We are familiar with each innovation separately. We have used similar courseware, we have used learning management systems, and we have used simulations. However, we have yet to have all these capabilities in one. This is not really a drawback of the software, rather difficulties we may encounter when trying to get the organization to adopt this innovation.
  • Narration: One way we can get the innovation adopted quicker is to explain how the interns, commanders, course managers, and newest employees would be the innovators and early adopters of Web Courseworks. The strategies to persuade them include this briefing for the commanders, training courses included in the intern and new employee IDP (individual development plan), and this briefing for the course managers. Relative advantage is important because the players need to know that it is better than what we already use and that it is worth the time needed to get used to a new product. Compatibility is important because it can’t make using what we will keep harder. It must work with what already works. And trialability is important because adults typically want to play around with a system to get comfortable with it first. This is how we will persuade the laggards also. The laggards will be the training developers who are comfortable with the existing systems as separate. A dynamic presentation followed by time to play with the system will help them to move toward adoption.
  • Narration: Technology is the final complement to a meticulous, pedagogically-sound instruction design process. Before teaming up with top notch flash developers and graphic illustrators, the Web Courseworks designers use Bill Horton’s 3 step learning process of Absorb, Do, and Connect. This approach to training incorporates the Systems Approach to Training in a practical e-learning way. Absorb activities inform and inspire. Do activities transform information into knowledge and skills. Connect activities help learners close the gap between learning and the soldiers possible encounters while in command.
  • Narration: Fill in narration for this slide titled: Packaging and Marketing, formerly Commercialization slide 2. Look up information on Madison Circle of Merchants, University of Wisconsin-Madison, and the social learning aspect. Brief!
  • Narration: The World Anti-Doping Agency (WADA) uses the Web Courseworks package and probably had some of the same questions that you may be having. If we look at the timeline linked here, we can see what to expect when you give the go ahead on adopting this innovation. Web Courseworks was developed in 1999, however WADA’s R&D was tasked and learned of its capabilities in 2008. They read about the package and was persuaded by the linked letters and conversations with some opinion leaders in their field who used the Web Courseworks package. They decided to use the Web Courseworks package in October of 2009. They began implementation at the start of 2010, to include using its courseware, lms, and gaming. To date, WADA has success with the use of Web Courseworks software. Listen to this (or watch this) testimonial. (No more than 30 seconds. )
  • Narration: The Web Courseworks package has not reached full saturation. We would be early adopters of the innovation. Yes, McDonalds and Verizon are using it, as well as global Fortune 100 companies. However, they, too are early adopters. Other companies look to the government for innovation. When we have success with the Web Courseworks package, we can influence efficiency throughout the nation.
  • Narration: Because of the hierarchical nature of the military, a centralized approach to diffusion is apparent. However, there are some decentralized methods to consider. For example, our driving need for this innovation is problem centered. We were tasked to find a solution to an already existing issue. We also expect a high degree of local adaptation as the employers re-invent the use of Web Courseworks to fit their specific needs. But much of the adoption of this innovation will be because our leaders say so. You have tasked us as your subject matter experts to find innovations to meet our needs. You also make the final decision on whether we implement Web Courseworks or not. Some strategies we suggest in order to ensure that employees use Web Courseworks once we decide to adopt are: 1. Let our training developers and course managers know that this will be the only option after a span of time. We have seen this as a successful method with other innovations such as the TDC replacing ASAT. We also would like to provide a demonstration of the Web Courseworks in action to all of our opinion leaders. Here is a quick demonstration of the capabilities of Web Courseworks. (play video) Finally, Web Courseworks would provide the service free to select opinion leaders to use before we introduce it to the rest of the staff.
  • Narration: Web Courseworks works! The Military Police Captain’s Career Course has 50 students every 3 months. We should also mention that the instructors and course managers experience high turnover due to frequent deployments and PCS moves. Each of these students are taking tests, training for war, and taking distributed learning courses. Well, Web Courseworks has the capability to keep track of all student records, including test scores with a state of the art learning management system. Web Courseworks will build dL courseware that is interactive and engaging. And Web Courseworks has gaming and simulation software that the soldier can use to prepare him or her for war as real as possible.
  • Narration: In conclusion I recommend that the board make a decision to purchase and implement the use of the Web Coursworks software package. I recommend the purchase within the next 30 days so that Web Courseworks can customize a package to fit the needs of the MPCCC course. I recommend implementation begin in Phase 04-10 of 2011. Thank you for your time, and remember, Web Courseworks Works!
  • Powell lynetta storyboard_week9

    1. 1. Web Courseworks Works Briefing– 07/26/2010
    2. 2. The Title Font may Look Like this <ul><li>The Bullets may look like this </li></ul><ul><li>The Sub-bullets may look like this. </li></ul>This will be at bottom of each page. 
    3. 3. Presentation Title: Web Courseworks Works Screen : 1 <ul><li>Objective </li></ul><ul><li>The objective of this slide is to visually represent the product </li></ul>Text : <WEB COURSEWORKS WORKS> Click the arrow when you are ready to begin. Visual : <A picture of the package and logo.> <ul><li>Programming Notes : </li></ul><ul><li>Click takes you to next screen (screen 2) </li></ul><ul><li>Each slide will be narrated, the script is below in the notes portion. </li></ul>
    4. 4. Presentation Title: Web Courseworks Works Screen : 2 <ul><li>Objective </li></ul><ul><li>Put the bottom line up front (BLUF) Recommendation: I recommend that the Commanding General approve the purchase of the Web Courseworks package for the management of the dL MPCCC course. </li></ul>Text : <BLUF> Same as objective above Visual : <WebCourseworks image logo only in bottom right corner> <ul><li>Programming Notes : </li></ul><ul><li>Click takes you to next screen (screen 3) </li></ul><ul><li>No animation </li></ul>
    5. 5. Presentation Title: Web Courseworks Works Screen : 3 <ul><li>Objective </li></ul><ul><li>Briefly describe the need: To manage the new dL MPCCC (Military Police Captain Career Course) for the resident component. Describe the lack of training the reservists have but are still being deployed with a lack of training. </li></ul><ul><li>Briefly describe that the dL product has been approved, but that there is currently no way to manage the whole program. </li></ul>Text : <HOW WE WILL USE IT> Bullet: MPCCC dL product for RC Bullet: Reservists being activated Bullet: program can manage all dL components Click the arrow when you are ready to begin. Visual : <only the animation chosen for the slides and logo bottom right> <ul><li>Programming Notes : </li></ul><ul><li>Click takes you to next screen (screen 4) </li></ul>
    6. 6. Presentation Title: Web Courseworks Works Screen : 4 <ul><li>Objective </li></ul><ul><li>Describe the research behind this recommendation. Include Course of Action (COA) 2 {Blackboard currently in use} and COA 3 {CDs and DVDs} , and their pros and cons. Possibly three slides. </li></ul>Text : <RESEARCH> A comparison table listing the staffing people (MPCCC Course Manager, Training Developer, etc.) and their concurrences. Visual : Use smart art in PPT for the table . Use smart art that can have picture attached to each table. Picture will be the logo for the described COA (Course of Action). And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>Click takes you to next screen (screen 5) </li></ul>
    7. 7. Presentation Title: Web Courseworks Works Screen : 5 <ul><li>Objective </li></ul><ul><li>Describe the research behind this recommendation. Include Course of Action (COA) 2 and COA 3, and their pros and cons. Possibly three slides. </li></ul>Text : <RESEARCH> Another comparison table with pros and cons of COA 1 to COA 2 and 3 Visual : Use smart art in PPT for the table . Use smart art that can have picture attached to each table. Picture will be the logo for the described COA (Course of Action). And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>Click takes you to next screen (screen 6) </li></ul>
    8. 8. Presentation Title: Web Courseworks Works Screen : 6 <ul><li>Objective </li></ul><ul><li>Describe the research behind this recommendation. Include Course of Action (COA) 2 and COA 3, and their pros and cons. Possibly three slides. </li></ul>Text : <RESEARCH> A list of government agencies that already use and/or endorse Webcourseworks to include: Bullet: Verizon, McDonalds, Visual : Use smart art in PPT for the list with logos. Check copyrights. And Web Courseworks logo in bottom right <ul><li>Programming Notes : </li></ul><ul><li>Arrow takes you to next screen (screen 7) </li></ul>
    9. 9. Presentation Title: Web Courseworks Works Screen : 7 <ul><li>Objective </li></ul><ul><li>Revisit the cons of web courseworks and possible solutions to those setbacks. The solution to the second con is explained on the next slide by addressing the perceived attributes of innovations </li></ul>Text : <DEVELOPMENT> Bullet: Con #1 Sub-bullet: possible solution Bullet: Con #2 Visual : And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>Click takes you to next screen (screen 8) </li></ul>
    10. 10. Presentation Title: Web Courseworks Works Screen : 10 <ul><li>Objective </li></ul><ul><li>Explain the perceived attributes of innovations to clarify how the organization will adopt Web Courseworks </li></ul>Text : <JUMPSTARTERS> Bullet: Interns, New Employees, and Commanders Bullet: Training Developers and Course Managers Bullet: Presentations and Time to Play Visual : And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>Click takes you to next screen (screen 11) </li></ul>
    11. 11. Presentation Title: Web Courseworks Works Screen : 8 <ul><li>Objective </li></ul><ul><li>Describe the commercialization of Web Courseworks. 2 slides. First slide on production. Second slide on packaging and briefly describing marketing. </li></ul>Text : <PRODUCTION> Bullet: Technology is the final complement Bullet: Flash developers and graphic illustrators Bullet: Bill Horton’s 3 step learning process: Sub-bullet: Absorb Sub-bullet: Do Sub-bullet: Connect Visual : <And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>Arrow takes you to next screen (screen 9) </li></ul>
    12. 12. Presentation Title: Web Courseworks Works Screen : 9 <ul><li>Objective </li></ul><ul><li>Commercialization: Second slide on packaging and briefly describing marketing. </li></ul>Text : <PACKAGING and MARKETING> Bullet: Part of the Madison circle of merchants Bullet: Proximity to the University of Wisconsin-Madison Bullet: Packaging: Just teamed up with The Port Network for the social learning aspect. Official Announcement of Alliance Visual : Link to the official announcement letter And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>Click takes you to next screen (screen 10) </li></ul><ul><li>Hyperlink works in slide show mode </li></ul>
    13. 13. Presentation Title: Web Courseworks Works Screen : 11 <ul><li>Objective </li></ul><ul><li>Explain the innovation-decision process of WADA in a timeline </li></ul><ul><li>Include testimonial (audio or visual) from WADA CEO. </li></ul>Text : <World Anti-Doping Agency (WADA) tasks Web Courseworks> How Did the World Anti-Doping Agency adopt Web Courseworks? Visual : A link to an interactive timeline created in timetoast.com And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>Hyperlink works when in slide show mode </li></ul><ul><li>Click takes you to next screen (screen 12) </li></ul>
    14. 14. Presentation Title: Web Courseworks Works Screen 12 <ul><li>Objective </li></ul><ul><li>Show the S-Curve of Web Courseworks </li></ul><ul><li>Explain how the innovation has not reached full saturation yet, but how our organization is known as an opinion leader and can be an early adopter . Remind audience that global Fortune 100 companies are already using it as well as educational institutions and state governments </li></ul>Visual : In 2008, many partnerships were forged which caused a great increase in adoption. Commpartners and Web Courseworks ThePort Network and Web Courseworks TMA Resources and Web Courseworks Clark Aldrich and Web Courseworks http://twitter.com/WebCourseworks Hyperlinks works in slide show mode; click takes you to next screen (screen 13)
    15. 15. Presentation Title: Web Courseworks Works Screen ::15 <ul><li>Objective </li></ul><ul><li>Describe a hybrid approach of centralized and decentralized methods, explain the key change agents as similar to the opinion leaders in this case, explain that the innovation has not yet reached critical mass and which of the four strategies we will use to achieve critical mass. </li></ul>Text : <WILL EMPLOYEES USE THIS?> Bullet: Hybrid Approach Bullet: Strategies to Ensure Employee Use Sub-bullet: Adoption is inevitable Sub-bullet: Demonstration given to opinion leaders and/or change agents to include: Sub-sub-bullet: Interns, company commanders, course managers, and training developers Demo Link Bullet: Free Service to opinion leaders and/or change agents Visual : <And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>Arrow takes you to next screen (screen 16) </li></ul><ul><li>Demo Link will be a hyperlink to a demonstration video on YouTube. May embed instead of hyperlink. </li></ul>
    16. 16. Presentation Title: Web Courseworks Works Screen ::16 <ul><li>Objective </li></ul><ul><li>Champion Web Courseworks by defining the need for the innovation and matching the innovation to the need. </li></ul>Text : <Web Courseworks Works> Bullet: The MPCCC has 50 students every 3 months Bullet: Each student takes tests, trains for war, and takes dL courses Bullet: Web Courseworks has: Sub-bullet: LMS (learning management system) Sub-bullet: dL Courseware Sub-bullet: Gaming and Simulations Visual : <And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>Arrow takes you to next screen (screen 17) </li></ul>
    17. 17. Presentation Title: Web Courseworks Works Screen ::17 <ul><li>Objective </li></ul><ul><li>Champion Web Courseworks by defining the need for the innovation and matching the innovation to the need. </li></ul>Text : <Web Courseworks Works> Bullet: I recommend that the board make a decision to purchase and implement the use of the Web Coursworks software package. I recommend the purchase within the next 30 days so that Web Courseworks can customize a package to fit the needs of the MPCCC course. I recommend implementation begin in Phase 04-10 of 2011. Visual : <And logo bottom right <ul><li>Programming Notes : </li></ul><ul><li>End of show </li></ul>

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