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HOW TO BE RESILIENT IN THE FACE OF CHANGE:




THE
INNOVATION
MYTH
LUMINARY LABS
WWW. LUMINARY-LABS.COM
@LUMINARYLABS
FOUR CHAPTERS




  1. We are living in the 21st century with 20th century ideals.

  2. The cracks are starting to surface.

  3. We fall prey to the innovation myth.

  4. Agility breeds resiliency.



Luminary Labs                                                      2
1. 20TH CENTURY IDEALS
What happened in the 20th century?




Luminary Labs                        4
We grew. Fast.


Luminary Labs                5
We built well-oiled factories.
Luminary Labs                    6
We developed organizational structures to serve
this intense period of growth.




Luminary Labs                                     7
And we rolled right into the 21st century.




Luminary Labs                                            8
2. CRACKS SURFACING
Until this happened.




Luminary Labs          10
The post-recession experience:



  Companies in a post-recession rebuilding phase face
  reduced headcount, flat budgets, and yet greater expectations
  to ensure company survival.

  Your customers no longer buy what you sell.

  Technology continues to outpace even the best-laid annual
  plan.



Luminary Labs                                                    11
How deep was your bench cut?




Luminary Labs                    12
Luminary Labs   13
Luminary Labs   14
Services are reshaping the landscape.




Luminary Labs                                           15
People are adopting (expensive) tech faster than
                    an annual plan can accommodate.


Luminary Labs                                       16
Luminary Labs   17
Luminary Labs   18
There is no such thing as platform loyalty.




Luminary Labs                                                 19
There is no slowing down.




Luminary Labs                               20
Welcome to the new day-to-day.




Luminary Labs                    21
Luminary Labs
                So why are we still budget planning like this?
                                                            22
3. THE INNOVATION MYTH
Innovation is the hot post-recession job.




Luminary Labs                               24
But what exactly is innovation? It’s not the “thing.”




Luminary Labs                                       25
Nor is it in R&D.




Luminary Labs       26
Innovation is the ability
                to adopt, operationalize,
                and refine the thing. So
                that you can create new
                things.

                Continuously.

                Over time.

                Benefitting more than
                one party, including
Luminary Labs
                customers.              27
4. AGILITY BREEDS RESILIENCY
Agility is the hallmark of a 21st century
                                                       organization.

  “In essence, super-flexibility is the capacity to change course, transform, evolve, and
  reinvent—like a chameleon changing its color.  At the same time, super-flexibility is
         not just about transformation and reinvention; it is also about the capacity to
  withstand turbulence, to bounce back, and to stay the course, like a camel surviving
       in desert conditions. In practice, it means engaging in a delicate balancing act:
    deciding what to keep and how to stay the course on the one hand, and deciding
   where to make swift and sudden changes in order to address new realities, on the
                                                                           other hand.”

                                           -- Homa Bahrami and Stuart Evans, authors of
                Super-Flexibility for Knowledge Enterprises: A Toolkit for Dynamic Adaptation


Luminary Labs                                                                                   29
It’s easy if you look like this.
Luminary Labs                      30
Really nice fountain.
 (There’s always a nice fountain.)




But what if you look like this?
Luminary Labs                        31
You may need to re-think the industry you are in.


    Automotive (the car)                               Transportation (zipcar, bus w/wifi)

    Pharmaceutical (drugs)                              Healthcare (devices and services)

    Media & Publishing (television, print)                     Experiences (multi-modal)

    Higher education (college degree)                     Hire-ability (likely to get a job)

    Telecommunications (a phone)                 Access to the internet (e.g., apps, email)

    Beauty (expression)                                   Transformation (cycle of looks)

    Retail (aspiration)                      Collaborative consumption (never pay retail)




Luminary Labs                                                                                  32
And identify the conditions for success.




Luminary Labs                              33
You will need to take action.

                ATTRIBUTES                                   ACTIONS

                Digital Mindset                         Experimentation

                Calculated Risk                           Failure budgets

                Agility                                     Short sprints

                Embrace the network              Networked staff models

                Open models                                 Partnerships

                Design & systems thinking   Operate in the full ecosystem

                Pattern detection                 Self-learning processes


Luminary Labs                                                               34
And persevere.


                 "A company can't will itself to be agile. Agility is an emergent property that
                appears when an organization has the right mindset, the right skills, and the
                ability to multiply those skills through collaboration.To count agility as a core
                   competence, you have to embed it into the culture.You have to encourage
                an enterprise-wide appetite for radical ideas.You have to keep the company
                  in a constant state of inventiveness. It's one thing to inject a company with
                        inventiveness. It's another thing to build a company on inventiveness."

                             --Marty Neumeier, The Designful Company, Design Thinking




Luminary Labs                                                                                       35
This is resiliency.




Luminary Labs         36
Luminary Labs   37

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The Innovation Myth

  • 1. HOW TO BE RESILIENT IN THE FACE OF CHANGE: THE INNOVATION MYTH LUMINARY LABS WWW. LUMINARY-LABS.COM @LUMINARYLABS
  • 2. FOUR CHAPTERS 1. We are living in the 21st century with 20th century ideals. 2. The cracks are starting to surface. 3. We fall prey to the innovation myth. 4. Agility breeds resiliency. Luminary Labs 2
  • 4. What happened in the 20th century? Luminary Labs 4
  • 6. We built well-oiled factories. Luminary Labs 6
  • 7. We developed organizational structures to serve this intense period of growth. Luminary Labs 7
  • 8. And we rolled right into the 21st century. Luminary Labs 8
  • 11. The post-recession experience: Companies in a post-recession rebuilding phase face reduced headcount, flat budgets, and yet greater expectations to ensure company survival. Your customers no longer buy what you sell. Technology continues to outpace even the best-laid annual plan. Luminary Labs 11
  • 12. How deep was your bench cut? Luminary Labs 12
  • 15. Services are reshaping the landscape. Luminary Labs 15
  • 16. People are adopting (expensive) tech faster than an annual plan can accommodate. Luminary Labs 16
  • 19. There is no such thing as platform loyalty. Luminary Labs 19
  • 20. There is no slowing down. Luminary Labs 20
  • 21. Welcome to the new day-to-day. Luminary Labs 21
  • 22. Luminary Labs So why are we still budget planning like this? 22
  • 24. Innovation is the hot post-recession job. Luminary Labs 24
  • 25. But what exactly is innovation? It’s not the “thing.” Luminary Labs 25
  • 26. Nor is it in R&D. Luminary Labs 26
  • 27. Innovation is the ability to adopt, operationalize, and refine the thing. So that you can create new things. Continuously. Over time. Benefitting more than one party, including Luminary Labs customers. 27
  • 28. 4. AGILITY BREEDS RESILIENCY
  • 29. Agility is the hallmark of a 21st century organization. “In essence, super-flexibility is the capacity to change course, transform, evolve, and reinvent—like a chameleon changing its color.  At the same time, super-flexibility is not just about transformation and reinvention; it is also about the capacity to withstand turbulence, to bounce back, and to stay the course, like a camel surviving in desert conditions. In practice, it means engaging in a delicate balancing act: deciding what to keep and how to stay the course on the one hand, and deciding where to make swift and sudden changes in order to address new realities, on the other hand.” -- Homa Bahrami and Stuart Evans, authors of Super-Flexibility for Knowledge Enterprises: A Toolkit for Dynamic Adaptation Luminary Labs 29
  • 30. It’s easy if you look like this. Luminary Labs 30
  • 31. Really nice fountain. (There’s always a nice fountain.) But what if you look like this? Luminary Labs 31
  • 32. You may need to re-think the industry you are in. Automotive (the car) Transportation (zipcar, bus w/wifi) Pharmaceutical (drugs) Healthcare (devices and services) Media & Publishing (television, print) Experiences (multi-modal) Higher education (college degree) Hire-ability (likely to get a job) Telecommunications (a phone) Access to the internet (e.g., apps, email) Beauty (expression) Transformation (cycle of looks) Retail (aspiration) Collaborative consumption (never pay retail) Luminary Labs 32
  • 33. And identify the conditions for success. Luminary Labs 33
  • 34. You will need to take action. ATTRIBUTES ACTIONS Digital Mindset Experimentation Calculated Risk Failure budgets Agility Short sprints Embrace the network Networked staff models Open models Partnerships Design & systems thinking Operate in the full ecosystem Pattern detection Self-learning processes Luminary Labs 34
  • 35. And persevere. "A company can't will itself to be agile. Agility is an emergent property that appears when an organization has the right mindset, the right skills, and the ability to multiply those skills through collaboration.To count agility as a core competence, you have to embed it into the culture.You have to encourage an enterprise-wide appetite for radical ideas.You have to keep the company in a constant state of inventiveness. It's one thing to inject a company with inventiveness. It's another thing to build a company on inventiveness." --Marty Neumeier, The Designful Company, Design Thinking Luminary Labs 35

Editor's Notes

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  4. Image source: http://queencityma.files.wordpress.com/2009/12/worldsfair.jpg\n\n
  5. Image source: http://cdn.theatlantic.com/static/infocus/ww2_20/w20_10101298.jpg\n\n\n
  6. Image source: Google images\n\n\n
  7. Image source: Directions on Microsoft, an independent source of information for IT executives who need clarity about Microsoft technology, analysis, strategies, product roadmaps, licensing policies and organization. \n
  8. Image source: http://images.nymag.com/arts/all/aughts/sternbergh091214_560.jpg\n
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  10. Image source: http://awesome.good.is/transparency/usersubmissions/financialcrisis/klimiuk/emilia.jpg\n
  11. \n
  12. Image source: “Another Day at the Office,” Wall Street Journal, http://online.wsj.com/article/SB123552960111666421.html\n
  13. Image source: Calculated Risk Blog; Business Insider\n
  14. Image source: Billshrink\n
  15. Image Source: Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era\n\n
  16. image source: Digital Compass, http://blog.tigglobal.com/index.php/uncategorized/eye-on-the-industry-the-next-wave-in-the-mobile-boom-are-you-ready/\n
  17. \n
  18. image source: Huffingtonpost.com\n
  19. image source: Leon Haland\n
  20. image source: Pew\n
  21. Image source: “The CMO’s Dilemma,” Boston Consulting Grouo, http://www.bcg.com/documents/file17742.pdf\n
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  25. Image sources: Ovopur, Jawbone, Apple\n
  26. Image sources: Business Insider from Booz & Company data\n
  27. Image sources: The New Yorker\n
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  30. Image sources: Google images\n
  31. Image sources: http://www.formosafountains.com/portfolio/portfolio.htmlr\n
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