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Methods of distribution


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Methods of distribution

  1. 1. Methods of Distribution
  2. 2. Mainstream cinemas  This method of distribution is one of the more profitable methods as a result of the mainstream influence that cinemas. Despite this cinemas are seeing a decline in popularity due to the rise of more readily available digital outlets such as download websites that charge you significantly less than a ticket to the cinema.  Resourcing actors to release a movie in mainstream cinemas would also pose problems as there needs to be an established reputation with such resources available. Instead my acting resources are very limited and so mainstream cinema would be a questionable choice of main distribution.  There is an element of efficiency however as the movie will projected at the masses, but practically it is unlikely that my movie would be considered for this kind of distribution
  3. 3. Independent cinema/ Art House  Considering the limited resources available for the production of my film, this method of distribution acts as a practically more appropriate outlet.  As actors will be limited, they are not needed to be professional for this kind of release meaning that there will be much less trouble trying to distribute the movie this way as opposed to mainstream cinema  As a result of the limitations, this will have to inspire more creativity in how the film is created which independent cinemas more than accommodate for as well as art houses. This makes budget, actors, reputation and other general resources effectively void as long as the end result is effective.  These outlets also require little cost for distribution and are often funded specifically to showcase new films from new directors, screenwriters or producers etc.  The only major drawback is that the audience will be much more limited in comparison to a mainstream cinema.
  4. 4. Online  The internet offers a multitude of outlets for film, some of the larger names including websites such as Netflix, YouTube, and various built-in purchasable movie platforms for smartphones.  Despite the huge amount of availability on the internet there are drawbacks such as the quality suffering on different outlets within the internet as well as it being extremely low in terms of profit prospects. Creativity and daring material is however much more possible than in a mainstream cinema and potentially even in a an independent one.  Being one of, if not the, most popular method of viewing films it is an extremely efficient and effective method of distribution and the potential audience is on par with mainstream cinema or potentially more so which is perfect for my film considering that it is limited in the creative process to readily available resources.
  5. 5. Television companies  Companies like Sky, Virgin, BBC or Film4 act similarly to mainstream cinema in their style of distribution but with some similarities to online distribution.  All three cater to the mass audience in the mainstream where most households will contain some form of televised entertainment whether it be Freeview channels or television packages from the likes of Sky or Virgin.  Sky and Virgin will offer movies to download through purchase or for free depending on the release date so there is potential for considerable profits where as BBC and Film4 display televised films with a schedule which can be considered a less effective method due to the schedule not targeting every lifestyle the mass audience may have.  Seeing as though this is a very expensive method similarly to mainstream cinema, it does not come without its drawbacks which in this case is very limiting for my own film.