Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Datacard Consumers Perú

751 views

Published on

Datacard- Consumers and Business Executives in Perú

Published in: Economy & Finance, Business
  • Be the first to comment

  • Be the first to like this

Datacard Consumers Perú

  1. 1. DATACARD – CONSUMERS & BUSINESS EXECUTIVES IN PERÚ<br />MS Latinamerica<br />October 2,009<br />
  2. 2. List Description<br />Database of people who work in Lima (capital) and other places in Perú. This list becomes the source formarketing plans in banking, telecommunications, consumer products, services, etc.<br />This list is compiled from several reliable sources and de-duplication has been carried out.<br />The success rate in the meeting inactive customer (commercial) in our database is more than 90 %.<br />Our sources of information refreshed data each 45 to 60 days.<br /> <br />The data is national in scope.<br /> <br />Ability to process high-volume records in a little time.<br /> <br />The contracts with all of DBM customers contain information confidentiality clauses.<br /> <br />The process is complemented by debugging of records found in the inscribed “Gracias No Insista&quot; list in the INDECOPI (Governmental entity that regulates advertising sending not desired to address, phone and e-mail: 70,000 records)<br />10/29/2009<br />
  3. 3. Current Mailing Campaigns for Peruvian Consumers<br /><ul><li>Credit card prospecting: for new and inactive customers.
  4. 4. Happy birthday card: directed to the current clients of the Bank through promotions by birthday of a immediate family (spouse and/or children)
  5. 5. Student credit: directed to finance the students of school propose to higher education (University or technical).</li></ul> <br /><ul><li>Timesheet: targeting the timesheets payment management by the Bank with a benefits plan users.</li></ul> <br /><ul><li>Remittances: targeting channel remittances of persons that work abroad. </li></ul> <br />10/29/2009<br />
  6. 6. Specifications<br />QUANTITY: 1,500,000<br />MINIMUM QUANTITY: 10,000<br />DELIVERY: 5 - 7 working days upon confirmation of order.<br />LETTERSHOPPING: <br />Addresses supplied to approve lettershops for one-time use only. <br />Copying is forbidden. <br />List is seeded to detect unauthorised use.<br />RESTRICTIONS: <br />Two mailing pieces to be supplied for list owner&apos;s approval.<br />Telemarketing speech to be supplied for review.<br />10/29/2009<br />
  7. 7. Selections Available<br />Key code<br />RUC (company unique registration code)<br />Company name <br />Address of the employer.<br />Telephone of the employer<br />Economic activity of the company<br />Parental surname<br />Surnames. <br />Names <br />Date of birth<br />Gender<br />Job title (if apply)<br />Income (monthly)<br />Document of identity (ID)<br />Home address<br />District<br />Province<br />Department<br />Home telephone <br />10/29/2009<br />
  8. 8. Rental Costs<br />10/29/2009<br />
  9. 9. Rental Costs<br />Note:- All orders are subject to our general terms and conditions. Costs and counts are subject to change.<br />Note:- All orders are subject to our general terms and conditions. Costs and counts are subject to change.<br />10/29/2009<br />
  10. 10. List Breakdown<br />10/29/2009<br />

×