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Distribution BMW

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Distribution BMW

  1. 1. D I S T R I B U T I O N BMW
  2. 2. HISTOIRE
  3. 3. DISTRIBUTION <ul><li>Quelques chiffres… </li></ul><ul><li>Corporate Identity </li></ul><ul><li>Fabrication </li></ul><ul><li>Distribution </li></ul>
  4. 4. DISTRIBUTION <ul><li>Fabricants </li></ul><ul><li>↓ </li></ul><ul><li>Concessionnaire </li></ul><ul><li>(grossiste) </li></ul><ul><li>↓ </li></ul><ul><li>Succursale </li></ul><ul><li>(détaillant) </li></ul><ul><li>↓ </li></ul><ul><li>Consommateur final </li></ul>
  5. 5. DISTRIBUTION <ul><li>Quelques chiffres… </li></ul><ul><li>Corporate Identity </li></ul><ul><li>Fabrication </li></ul><ul><li>Distribution </li></ul><ul><li>Stockage </li></ul><ul><li>Livraison </li></ul><ul><li>Pays consommateurs </li></ul><ul><li>Critère d’implantation </li></ul><ul><li>Service après-vente </li></ul>

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