Our Corporate Credentials with our business model and approach to the market, updated at 2016. We use Digital PR and Digital Marketing Approach, thanks to a wide range of Influencers.

1. Star Com
2 0 1 6 C r e d e n t i a l s
C o m p a n y P r e s e n t a t i o n

2. a b o u t s t a r 2 c o m
Star2Com S.r.l. is a well-known and recognized brand in Italy,
and at an international level, as a PR agency knowing exactly
what to offer to its customers.
Star2Com is specialized in Digital PR strategies, campaigns
with Influencers, more “traditional” PR campaigns, Media Plans,
Social campaigns, in order to reach millions of users interested
in its customers.
Email: info@star2com.it
Web: http://www.star2com.it
Doing Digital PR means providing practical support to the
Business Goals of customers. We help them achieving success
in the best possible way, thanks to complex and structured
strategies of Digital PR and Marketing.
In 2007, Luca Monticelli, after spending
more than 20 years in the gaming
journalism and in the consumer/corporate
PR world, founded his own agency with
the aim of offering communication at
360°, focusing in particular on the online
gaming market.
Star Com

3. s t a r 2 c o m s t a f f
Email: info@star2com.it
Web: http://www.star2com.it
Luca Monticelli (CEO)
More than 20 years’ experience in journalism and PR for the ICT and gaming sectors:
16 years as Account Manager and Account Director in international PR agencies
8 years as technical and gaming journalist, and editor-in-chief of the magazine “K”,
one of the most important magazines in Italy in the videogame market published by
RCS (Rizzoli Group) and Italian Publishers Magazine (Foreground Publishing).
Today also Blogger (http://www.lucamonticelli.it) and present in the most important
Social channels, Twitter, Google+, Facebook, YouTube and Telegram.
Professor of Digital PR and Marketing at Link University in Rome – Vigamus
Academy for the Bachelor Degree in Digital Communication specialising in L20
Videogames.
Sara Magri (Account Director)
STAR2COM TEAM
Present in Star2Com since June 2012 with the role of Account Director.
In the past she worked for prestigious international PR agencies like Ketchum, Pleon, Text 100 and
Business Press. Her skills range from B2B to B2C customers in different sectors including: consumer
electronics, IT, food&beverage, music, fashion, design and architecture, gaming.
She provides her daily support to customers in their communication activities, maintains and develops
relations with the Italian press in a constant and proactive way.
She has a Degree as Interpreter (languages: English - French - Italian) and a Master in Online/Offline
Communication & Unconventional Marketing & Communication.
Star Com

4. c l i e n t p o r t f o l i o
Email: info@star2com.it
Web: http://www.star2com.it
Star Com
P r e s e n t P o r t f o l i o
W e w o r k e d f o r

5. s k i l l s
Strong technical background and trusted skills in the management of PR
projects, Digital PR for gaming companies (both from a technical point
of view, and from a more corporate point of view) and companies in the
sector of Electronic Entertainment.
Nowadays the “clipping=buyers” formula does no longer work. Customers
must be able to sell their products and services and the PR agency must
be able to provide not only campaigns to promote and increase brand
awareness and reputation of customer’s brands, but also “ensure” to reach
the highest number of possible customers. Star2Com is able, through
dedicated campaigns of Strategic Digital PR, to reach millions of users
highly interested in the products and services of its customers thanks to
the support of the most important “Influencers” of the market.
Email: info@star2com.it
Web: http://www.star2com.it
Star Com

6. b u s i n e s s t r a v e l d i v i s i o n
Email: info@star2com.it
Web: http://www.star2com.it
Our aim is to meet the needs of our clients and to reach this we collaborate with the best
tour operators and partners, taking care of all the aspects of a process planning: budgeting,
scheduling, site selection, permits, transportation, arranging for the best speakers and
entertainers, arranging décor, catering, etc. so that our clients can market themselves, build
interesting business relationships or celebrate achievements and improve team-building within
their groups in the best way.
Star Com

7. Email: info@star2com.it
Web: http://www.star2com.it
An efficient communication supports the promotion of
the event and its development, also with ad hoc logos,
brochures and programs, customized letters, press kits,
leaflets and total branding of the location with any kind of
technical equipment.
Our team is able to analize the real needs of a company
and build a comprehensive program of communication: from
initial briefing to the end of the project, ensuring maximum
professionalism in the choice of contents and tools.
Star Com
G r a p h i c s a n d c o m m u n i c a t i o n

8. Email: info@star2com.it
Web: http://www.star2com.it
Star Com
Graphic supervision and onsite assistance
Coordinated creativity and graphic image
Video direction and production with assistant
Project and production of emotional theme songs or videos
Innovative presentations and projections, touch, leap
Creation of a website or a special page dedicated to the event
G r a p h i c s
& c o m m u n i c a t i o n
The combined activities of digital communication in Social channels and
the creative one to be transmitted in different channels like YouTube or TV
(also in online streaming) allows to get the maximum in terms of visibility and
reach of target audience for each campaign of Digital PR. Star2Com sets up
partnerships with professionals of the sector to meet these needs.

9. t h a n k s !
LUCA MONTICELLI
CEO & FOUNDER
Tel. +39 0341 1881168
Mob. +39 349 1514702
Email: info@star2com.it
Web: http://www.star2com.it