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Benefits of Professional Blogging

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A talk about the benefits of professional blogging for @girlgeekscot

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Benefits of Professional Blogging

  1. 1. Benefits of Professional Blogging wocintech (microsoft) – 182, CC BY 2.0, https://flic.kr/p/Fv4HN8 by Lorna M. Campbell, University of Edinburgh @lornamcampbell
  2. 2. build a professional portfolio keep a record of your work maintain an online cv Photo by rawpixel on Unsplash
  3. 3. record skills you’ve developed qualifications you’ve gained awards you’ve received Photo by Nirma Safitri on Unsplash
  4. 4. develop a portfolio for professional accreditation Photo by Hannah Olinger on Unsplash
  5. 5. disseminate & amplify your work share your ideas increase exposure & impact Pixabay, no attribution required, https://pixabay.com/en/laboratory-analysis-chemistry-
  6. 6. connect with like-minded people reach potential employers establish partnerships wocintech stock – 65, CC BY 2.0. https://flic.kr/p/ER8m2S
  7. 7. develop reflective practice try different writing styles keep a private journal Image by Brad Neathery on Unsplash
  8. 8. Building Your Blog Pixabay, No Attribution Required
  9. 9. choose your platform wordpress.com, blogger, medium, linkedin buy your own domain Pixabay, No Attribution Required
  10. 10. introduce yourself Open World, http://lornamcampbell.org/
  11. 11. short concise catchy title engaging opening paragraph Pixabay, No Attribution Required
  12. 12. longer discursive posts are fine too Photo by Nick Morrison on Unsplash
  13. 13. find your own voice experiment with differen writing styles let your blog evolve Photo by Jason Rosewell on Unsplash
  14. 14. think about your audience avoid jargon Photo by davide ragusa on Unsplash
  15. 15. use images & media create a strong visual identity Photo by Samuel Zeller on Unsplash
  16. 16. add a copyright & licence statement always attribute third party content only use media that is open licensed or in the public domain Creative Commons Swag Contest 2007_1, TilarX, CC BY 2.0, https://flic.kr/p/4e8i9R
  17. 17. amplify your posts with social media the best blogs are part of a conversation Photo by Clem Onojeghuo on Unsplash
  18. 18. syndicate your posts to other sites always cross post to your own blog wocintech stock – 117, WOCinTech Chat, CC BY, https://flic.kr/p/Emk2hR
  19. 19. have no fear don’t let perfection be the enemy of the good experiment, be creative, have fun : ) Ada Lovelace Day, University of Edinburgh, CC BY, Lorna M. Campbell
  20. 20. Resources • Blogging to Enhance Professional Practice (podcast) http://www.teaching-matters-blog.ed.ac.uk/podcast- blogging-to-enhance-professional-practice/ • Have No Fear – Learning to love your blog http://lornamcampbell.org/blogging/have-no-fear- learning-to-love-your-blog/ • Blogging to Build Your Professional Profile https://thinking.is.ed.ac.uk/professional-blogging/ • Blogging for Professional Accreditation http://www.teaching-matters-blog.ed.ac.uk/mini- series-blogging-what-is-it-good-for/ Contact lorna.m.campbell@icloud.com http://lornamcampbell.org/ @LornaMCampbell CC BY, Lorna M. Campbell, unless otherwise indicated. High Tech, Dr Case, CC BY-NC 2.0, https://flic.kr/p/8Xnfnr

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