Twitter presentation

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Twitter presentation

  1. 1.
  2. 2. http://www.youtube.com/watch?v=ddO9idmax0o<br />Twitter in Plain English<br />
  3. 3. Twitter<br />Twitter was launched publicly in July 2006<br />Free social networking site<br />In 140 characters long <br />
  4. 4. Audience<br />Messages go to a well defined audience<br />Even though Twitter is not a point-to-point message delivery system , @replies are sent with the understanding that they will be read by the intended people because they are known to be in the audience. <br />
  5. 5. Twitter for Business<br /> Until 2009, Twitter was widely regarded as a cool consumer novelty, with no real business application.<br /> It is a cost effective way to reach out to consumers and other businesses<br />
  6. 6. Target Market for business<br />
  7. 7. Pros <br />Twitter is growing fast<br />If you connect with the right people , your message can spread fast<br />Networking opportunities<br />Connect to a global community in seconds <br />Tweeting makes people make a point in a short phrase<br />
  8. 8. Cons<br />Tweets are too short<br />Twitter goes down too often<br />It can be narcissistic<br />It can be redundant<br />Can’t be monetized<br />One can be easily ignored <br />
  9. 9. Successes<br /> 1,200 tps<br />190 million visitors per month<br />65 million tweets a day<br />Superbowl at one stage saw 4,064 tps<br />200 million registered users with a growth<br />Now available in 17 languages<br />
  10. 10. Trends<br />Twitter Tools<br />TweetDeck: posting business tweets, including the ability to sort tweets into direct messages, topics and keywords.<br />• HootSuite: A fast-growing free Web service, perfect for businesses needing multiple Twitter profiles and multiple users.<br />• CoTweet: Multiple people from the same company can communicate through a single Twitter account.<br />  <br />Twellow: This tool bills itself as the Twitter Yellow Pages. You can search for users by a wide range of categories.<br />
  11. 11. “Tweetorials”<br />Hashtags<br />
  12. 12. References<br />(2008)http://www.mikekujawski.ca/ftp/twitter.pdf<br />(2011) http://www.socialmediainformer.com/2011/statistics/twitter<br />(2011) iblog marketing http://www.iblogmarketing.com/2011/02/01/twitter-pros-and-cons/<br />(2008) http://techcrunch.com/2008/08/10/why-twitter-hasnt-failed-the-power-of-audience/<br />(2011) http://www.dragonblogger.com/reasons-brand-failure-social-media-twitter/<br />(2008) leelefever , Twitter in plain englishhttp://www.youtube.com/<br />Image References<br />twitter‑logo‑2.pngsuttonhoo.blogspot.com<br />http://www.flickr.com/photos/carrotcreative/2511539541/<br />http://www.flickr.com/photos/svartling/3638204140/<br />http://www.flickr.com/photos/gauravonomics/3061244765/<br />http://www.flickr.com/photos/shovellingson/2624060661/<br />http://www.flickr.com/photos/factoryjoe/3767161451/<br />

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