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Presentatie Marcel Molenaar Linkedin tijdens De Haagse Communicatie Dag

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Presentatie Marcel Molenaar Linkedin tijdens De Haagse Communicatie Dag

  1. 1. Marketing SolutionsHCD 2013Connected!Marcel MolenaarLinkedIn Benelux LinkedIn ©2013 All Rights Reserved
  2. 2. 2
  3. 3. Get ConnectedOur Mission.Connect the world’s professionalsto make them more productive and successful
  4. 4. The value we bring to our members Identity Insights EverywhereConnect, find, and Be great at what Work wherever our be found you do members work
  5. 5. 200,000,000+ UK NLregistered members (as of January 9th 2013) 11M 3M+ + DACH 3M+ France 4M+ Italy Canada Spain 4M+ 7M+ EMEA 3M+ USA 50M+ 74M+ India Brazil 18M+ Australia 11M+ South Africa 3M+ 2M+ 200M+ +2 New 160M+ 5 MEMBERS WORLDWIDE MEMBERS PER SECOND MONTHLY UNIQUE VISITORS
  6. 6. LinkedIn Confidential ©2013 All Rights Reserved
  7. 7. STAY ConnectedLinkedIn has become thedefinitive professional publishing platformLinkedIn Confidential ©2013 All Rights Reserved 7
  8. 8. 6xmore content than jobs CONTENT JOBS
  9. 9. Our four content areas drive member engagement Groups News Slideshare Influencers
  10. 10. LinkedIn users subscribe to 5 Groups on average40M 200M 1.3MGroup Users Memberships Groups
  11. 11. LinkedIn Today brings top shared news stories to your LinkedIn feed 1M+ 3.1M 65K Publishers Weekly Member Shares Weekly Company Shares
  12. 12. We now have 220 Influencers posting original content220 Influencers 80K Comments 11M+ Views
  13. 13. SlideShare integration will enhance content sharing9M Content uploads 29M Monthly unique visitors
  14. 14. 2B Network Updates Viewed Weekly 161M+ Comscore Uniques
  15. 15. Start by establishing your company presence 2.8M+ Active Company Pages
  16. 16. Mindset divide: Third party research highlights a differencein mindset on personal vs professional networks 16
  17. 17. DIS Connected?Working everywhere our members work >23% LinkedIn Member Visits Need current footnote/date
  18. 18. 12am1am2am3am4am5am6am7am8am9am10am11am12pm From coffee to couch. Everyday.1pm2pm3pm5pm6pm7pm9pm10pm iPad11pm Desktop
  19. 19. Thank YouLinkedIn Confidential ©2012 All Rights Reserved 19

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