Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Understanding Culture

866 views

Published on

A short introduction to understanding culture by an anthropologist

Published in: Technology, Business
  • Be the first to comment

Understanding Culture

  1. 1. Understanding Culture Long Litt Woon © 2009 Long & Olsen, woon@long.no, www.longolsen.com, +4748270107
  2. 2. Everything is not culture. Culture is not everything. A warning © 2009 Long & Olsen, woon@long.no, www.longolsen.com, +4748270107
  3. 3. ”Shortcircuiting culture”: two poles Culture is used as an explanation for everything that is foreign and impossible to understand Do not understand that we see the world through ”cultural lenses” and that what we consider as ”natural” is most often ”cultural”. © 2009 Long & Olsen, www.long.no, woon@long.no.
  4. 4. We see the world through cultural lenses • Space • Colour • Language © 2009 Long & Olsen, www.long.no, woon@long.no.
  5. 5. The past, the present and the future in different cultures Belgium Korea UK France Mexico Malaysia Frans Trompenaar © 2009 Long & Olsen, www.long.no, woon@long.no.
  6. 6. The best strawberries in the world are usually found close to home © 2009 Long & Olsen, www.long.no, woon@long.no.
  7. 7. In Norway I discovered Malaysia © 2009 Long & Olsen, www.long.no, woon@long.no.
  8. 8. How I learned to take a (Norwegian) walk © 2009 Long & Olsen, www.long.no, woon@long.no.
  9. 9. Would you like to know more? Contact me! www.longolsen.com © 2009 Long & Olsen, www.long.no, woon@long.no.

×