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5 Design Spells to Cast
on Your Restaurant Logo
Do you know that logo design is a
magic trick?
You just need to learn the right
spells
Save your time and learn to magically
transform your brand identity
In order to get a perfect design for
your restaurant logo, it is important
that you know these 5 spells:
Design Brief (Lumos)
Elements of a logo design
(Alohomora)
Internal and external influences to
an effective logo design (Diffindo)
Knowledge about the design
trends (Incendio)
Psychographics of the targeted
consumers. (Imperio)
Confused? Allow me to tell you
how they will work for you.
Lumos is the spell that will shed the
light over design brief, and you would
know the 3 essential pointers
Business: What this fuss is all
about?
Cuisine: Tell me the taste you are
selling?
Audience: Can you introduce me
to the lovelies?
Alohomora is the spell that helps you
to open up a lock to important
elements. Be careful while choosing
the elements for ...
Element 1: Make a Wise Color Choice
- While choosing the color for your
logo, be sure that it suffices with the
overall de...
Element 2: Relax with Fonts, don’t
overdo it – Do you know every
font you choose holds a meaning.
As for restaurant logo i...
Element 3: Stay in shape to get
attention – Do you know that it is
easy to make your customers loyal
fans simply by making...
Element 4: Symbol can uplift your
design or ruin it – It is critical to play
with symbols in logo design.
Therefore, a gra...
Element 5: White space is surely not
negative – It is not about just leaving
a lot of space in your design.
Nevertheless, ...
The most critical spell is diffindo,
where you need to have an eye for
internal and external influences. This
includes:
Cu...
Region
Environment
Incendio is a spell that lights the
objects in the dark. Which tells
you that as a designer you should
have the knowledge ...
Imperio is an unforgivable curse.
However, if played well, it will give an
entire control of consumer behavior
in your han...
But how?
It is about how well you understand
the characteristics, personality and
lifestyle of your consumers.
Nail the art of stud...
Get a consultation for your
restaurant logo
GET A CONSULTATION FOR YOUR RESTAURANT LOGO
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5 Design Spells to Cast on Your Restaurant Logo

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Have you ever felt, when looking at a Starbucks logo, that you can almost smell the aroma of their coffee? Or the urge to get a McDonalds deal when you happen to glance at their logo while driving? Isn’t it magical that restaurant logos can connect you to the food and beverages you love, and evoke the desire to indulge yourself? Yes! Because logos have the power to connect with target customers.

Think of logo design as a magic trick, where you just need to learn the right spells to magically transform your brand identity. In order to get the perfect design for your restaurant logo, it is important you learn about the 5 design spells described in this slide share.

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5 Design Spells to Cast on Your Restaurant Logo

  1. 1. 5 Design Spells to Cast on Your Restaurant Logo
  2. 2. Do you know that logo design is a magic trick?
  3. 3. You just need to learn the right spells
  4. 4. Save your time and learn to magically transform your brand identity
  5. 5. In order to get a perfect design for your restaurant logo, it is important that you know these 5 spells:
  6. 6. Design Brief (Lumos)
  7. 7. Elements of a logo design (Alohomora)
  8. 8. Internal and external influences to an effective logo design (Diffindo)
  9. 9. Knowledge about the design trends (Incendio)
  10. 10. Psychographics of the targeted consumers. (Imperio)
  11. 11. Confused? Allow me to tell you how they will work for you.
  12. 12. Lumos is the spell that will shed the light over design brief, and you would know the 3 essential pointers
  13. 13. Business: What this fuss is all about?
  14. 14. Cuisine: Tell me the taste you are selling?
  15. 15. Audience: Can you introduce me to the lovelies?
  16. 16. Alohomora is the spell that helps you to open up a lock to important elements. Be careful while choosing the elements for a logo design because they shapes the overall brand impression.
  17. 17. Element 1: Make a Wise Color Choice - While choosing the color for your logo, be sure that it suffices with the overall design brief and evokes the similar emotions that you wish your customers to feel. Read about color psychology now
  18. 18. Element 2: Relax with Fonts, don’t overdo it – Do you know every font you choose holds a meaning. As for restaurant logo it gets trickier. See how you can make appropriate font choice for your logo
  19. 19. Element 3: Stay in shape to get attention – Do you know that it is easy to make your customers loyal fans simply by making right use of shapes. Explore the dynamics behind shape psychology
  20. 20. Element 4: Symbol can uplift your design or ruin it – It is critical to play with symbols in logo design. Therefore, a graphic designer MUST understand the use of symbol with its cultural relevance. Educate yourself about the symbolism in graphic design
  21. 21. Element 5: White space is surely not negative – It is not about just leaving a lot of space in your design. Nevertheless, it is an elegantly curated space that makes your design standout. How to use white space?
  22. 22. The most critical spell is diffindo, where you need to have an eye for internal and external influences. This includes: Culture
  23. 23. Region
  24. 24. Environment
  25. 25. Incendio is a spell that lights the objects in the dark. Which tells you that as a designer you should have the knowledge about the existing design trends. Design Trends 2015
  26. 26. Imperio is an unforgivable curse. However, if played well, it will give an entire control of consumer behavior in your hands. But you need to know the psychographics of the targeted consumers for gaining that control. Psychographics in Contemporary SMB Marketing
  27. 27. But how?
  28. 28. It is about how well you understand the characteristics, personality and lifestyle of your consumers. Nail the art of studying your consumers through psychographics
  29. 29. Get a consultation for your restaurant logo GET A CONSULTATION FOR YOUR RESTAURANT LOGO
  30. 30. Was this presentation helpful? Share your views with us
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Have you ever felt, when looking at a Starbucks logo, that you can almost smell the aroma of their coffee? Or the urge to get a McDonalds deal when you happen to glance at their logo while driving? Isn’t it magical that restaurant logos can connect you to the food and beverages you love, and evoke the desire to indulge yourself? Yes! Because logos have the power to connect with target customers. Think of logo design as a magic trick, where you just need to learn the right spells to magically transform your brand identity. In order to get the perfect design for your restaurant logo, it is important you learn about the 5 design spells described in this slide share.

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