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What Will Embedded Analytics Look Like in 2020?

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What Will Embedded Analytics Look Like in 2020?

  1. 1. Logi Analytics Confidential & Proprietary Preparing for the Future with Author & Analyst Wayne Eckerson What Will Embedded Analytics Look Like In 2020?
  2. 2. Logi Analytics Confidential & Proprietary OUR SPEAKERS 2 WAYNE ECKERSON BRIAN BRINKMANN Author & Analytics Analyst VP – Products
  3. 3. Logi Analytics Confidential & Proprietary Agenda 3 1 What is Embedded Analytics 3 Embedded Analytics 2020 2 Top Insights from the State of Embedded Analytics Survey
  4. 4. © Eckerson Group LLC = Reporting = Analysis BusinessValue High 2010s Report 1980’s Analyze Predict Monitor Ad hoc query, Excel, OLAP, visual analysis Dashboards, scorecards Data Mining, Data Science Static & interactive reports “What happened?” “Why did it happen?” “What’s happening?” “What will happen?” Low 1990’s 2000’s AllusersBusiness analysts Execs,Mgrs, Workers Statisticians/Da taScientists Tools Users 2020s Waves of Business Intelligence Operationalize Models Embed Reports Prompt Action Automate Action
  5. 5. © Eckerson Group LLC Evolution of Embedded Analytics
  6. 6. Logi Analytics Confidential & Proprietary Embedded Analytics 6 Integration of analytic content and capabilities inside software applications
  7. 7. Logi Analytics Confidential & Proprietary Agenda 7 1 What is Embedded Analytics 3 Embedded Analytics in 2020 2 Top Insights from the State of Embedded Analytics Survey
  8. 8. Logi Analytics Confidential & Proprietary 2016 State of Embedded Analytics Report 8 • Current adoption and future trends • Value of embedded analytics • How to embed analytics http://www.logianalytics.com/report/ state-embedded-analytics-2016/
  9. 9. Logi Analytics Confidential & Proprietary Survey Demographics 9 278 244
  10. 10. Logi Analytics Confidential & ProprietaryLogi Analytics Confidential & Proprietary Adoption and Use of Analytics Continues to Disappoint 10
  11. 11. Logi Analytics Confidential & Proprietary Expanding the User Base 11 Adoption of embedded analytics doubles that of traditional BI 52%43% In 1-2 yearsToday Adoption of embedded analytics: Overall adoption of BI / Analytics: 22%
  12. 12. Logi Analytics Confidential & Proprietary Embedded Analytics is Preferred 12 87% Want analytics embedded inside applications they use every day
  13. 13. Logi Analytics Confidential & ProprietaryLogi Analytics Confidential & Proprietary Embedded Analytics Trends 1.BI is dead (or disappearing quickly) 2.Embedded Analytics (finally) Makes BI Pervasive 13
  14. 14. Logi Analytics Confidential & ProprietaryLogi Analytics Confidential & Proprietary Every Organization Should Use Embedded Analytics to Improve Performance 14
  15. 15. Logi Analytics Confidential & Proprietary Strategic Benefits for Commercial Software Providers 15 Embedded analytics drives market success
  16. 16. Logi Analytics Confidential & Proprietary Driving Revenue with Embedded Analytics 16 Most software providers have increased sales 93% of commercial ISVs and SaaS providers say embedded analytics has helped them increase revenue 24%Median value of how much they charge on top of their core offering: Up from 15% in 2014
  17. 17. Logi Analytics Confidential & Proprietary Strategic Benefits for IT Application Providers 17 Users are top of mind
  18. 18. Logi Analytics Confidential & Proprietary Increasing Value of Embedded Analytics 18 45% 2016 Median value of embedded analytics in an application: 35% 2014
  19. 19. Logi Analytics Confidential & ProprietaryLogi Analytics Confidential & Proprietary Embedded Analytics Trends 1.BI is dead (or disappearing quickly) 2.Embedded Analytics (finally) Makes BI Pervasive 3.Embedded Analytics is Strategic 19
  20. 20. Logi Analytics Confidential & ProprietaryLogi Analytics Confidential & Proprietary Embedded Analytics: How to Get Started 20
  21. 21. © Eckerson Group LLC Embedded Analytics Software Landscape
  22. 22. Logi Analytics Confidential & Proprietary Let a Partner Help with Embedded Analytics 22 Maintain Focus on Core Application
  23. 23. Logi Analytics Confidential & Proprietary Embedded Analytics Capabilities 23 Advanced analytics makes its move
  24. 24. Logi Analytics Confidential & ProprietaryLogi Analytics Confidential & Proprietary Embedded Analytics Trends 1.BI is dead (or disappearing quickly) 2.Embedded Analytics (finally) Makes BI Pervasive 3.Embedded Analytics is Strategic 4.“Buying” wins over “Build” for analytics 24
  25. 25. Logi Analytics Confidential & ProprietaryLogi Analytics Confidential & Proprietary Not All Embedded Analytics are Created Equal 25
  26. 26. Logi Analytics Confidential & Proprietary UI WorkflowSecurity Embedded Analytics Maturity Model 26 Deeper integration improves user experience and differentiation UI WorkflowSecurity UI SecuritySecurity Integration:
  27. 27. Logi Analytics Confidential & Proprietary Deliver Strategic Benefits Through Embedded Analytics 27
  28. 28. Logi Analytics Confidential & ProprietaryLogi Analytics Confidential & Proprietary Embedded Analytics Trends 1.BI is dead (or disappearing quickly) 2.Embedded Analytics (finally) Makes BI Pervasive 3.Embedded Analytics is Strategic 4.“Buying” wins over “Build” for analytics 5.Embed Deeper for better results 28
  29. 29. Logi Analytics Confidential & Proprietary Embedded Analytics 2020 Infused Analytics Will Become the Standard 29
  30. 30. Logi Analytics Confidential & Proprietary Best Practices to Drive Self-Service Analytics Adoption Infused Analytics Will Become the Standard Self-Service Expands to Include Every User 30
  31. 31. Logi Analytics Confidential & Proprietary Best Practices to Drive Self-Service Analytics Adoption Advanced Analytics Gets Operationalized Infused Analytics Will Become the Standard Self-Service Expands to Include Every User 31
  32. 32. Logi Analytics Confidential & Proprietary Questions? 32
  33. 33. Logi Analytics Confidential & Proprietary 33 GET THE 2016 STATE OF EMBEDDED ANALYTICS REPORT http://www.logianalytics.com/report/ state-embedded-analytics-2016/

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