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1
The new chapter in
L’Oréal Education begins now.
Let’s take a look at what’s new...
Classroom
Workflow
Improvements
Learning
Pathways
Class
Creation
In App
Notifications
C...
1
Classroom
Workflow
Improvements
Our new classroom workflow
feature is designed to assist
Educators to enrol and
manage s...
2
Learning
Pathways
Students can interact with
content in an Academy
environment where they are
aided via In App notificat...
3
Class
Creation
We created a more accurate,
engaging learning experience.
Educators can now start to
plan their content a...
4
In-App
Notifications
Configure automated In-App
notifications will keep students
informed when certain events
are happen...
5
Content
Interaction
Improvements
Adding a richness to your
student’s learning experience
to create a further personal
to...
6
Social
Network
Integration
By allowing social media
network integration, your
students will be able to register
and log ...
7
Colour Tool
The L’Oréal Professionnel
Principles of Colour Game
provides learning about
colour theory, the L’Oréal
Profe...
8
Mixing Lab
Once a Student has proven
a level of knowledge in the
Principles of Colour Game,
they are able to use the L’O...
Navigation
Framework
User
Profiles
Products
Latest
News
Social
Media
Store
Locator
Calendar Resources
Plus, all the featur...
Updated
Navigation
Framework
Easy to use sidebar navigation,
important with just one tap. The
smaller icon based framework...
11
overview of basic information
where you can view or edit
access to your course features.
No unnecessary elements or
clu...
12
Collections
The product categories are
displayed in a list format as
individual visual tabs. Users
are able to scroll v...
13
Latest News
Keep users up to date with
current international and
localised news through the
dedicated news section. Hav...
14
Social Network
Encourage students to follow
your Social Network and share
their education experiences
with the communit...
15
Education
Using the best, most intuitive
features of the iPad, we have
created the ultimate user
experience. The Digita...
16
Salon Locator
The Salon Locator allows you
to enter your current address
manually, or you can tap on
the ‘Geolocator’ b...
17
Calendar
The Calendar allows you keep on
top of your education programs
while informing the user about up
and coming co...
18
Resources
Access education material in
your salon, home or anywhere.
Resources enables a group
of users to have access ...
19
Educational Content
Interaction Features
20
Drag & Drop
This feature enables users to
drag photos, notes, answers
or supplied images on to their
workbook. This is ...
21
Scribble Pad &
Highlighter
The digital Scribble Pad enables
users to handwrite notes and
add comments to photos or
illu...
22
Camera Roll
The Camera feature takes
advantage of the device in-built
camera. Users are able to take
photos at any stag...
23
Sticky Notes
The Note Pad within the Digital
Education Platform is a simple
text-only editor that provides
users use of...
24
Let’s have a sneak preview
on what’s coming soon.
25
Executive
Dashboards
The Executive dashboards
provide your executive team
with real-time visibility across
their Educat...
Loft Group Australia
1300 789 795
Gavin Russell
Founder & CEO
gavin@loftgroup.com.au
+61 (0)417 755 181
Stewart Harries
He...
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L'Oréal Professional | Digital Education 2015

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The Loft Group has developed an enterprise grade mobile content delivery platform for education, mobile learning and training. The training application enables companies such as L'Oreal Professionnel to deliver sales and product knowledge training to their national professional salon network, retail stores, staff and clients.

Organisations worldwide are experiencing the numerous benefits associated with deploying Digital Education & Training Applications. Regardless of organisation size or industry sector, Digital Education is contributing to the growth and success of many businesses by providing an efficient, cost-effective and maximising mobile application deployment.

Loft Group Digital Education is much more than an education platform; it is a powerful software tool that will revolutionise the way your organisation educates.

The focus for Digital Education has been to ensure the education journey continues to evolve and remain relevant to the ever changing business needs of your salon partners. The ability to measure and review performance against the highest industry standards ensures your education will continue to provide an educational experience based on participation feedback, data collection and results based on statistical reporting methods developed across the Digital Education Application.

As with any capital expenditure in business today, ultimately return on investment is one of the key considerations. In looking specifically at the tangible gains and the immediate benefits accrued from the Digital Education Platform, there are a number of reasons why the ROI proposition is so exciting. Improved cost savings and exponential gains in operational efficiency are obviously some of the key features that result from its implementation. What is equally if not more important are the profitability gains that are harder to quantify, for example the resulting strategic advantage in the marketplace that arises from the increased individual value. In turn through the education experience, the individual becomes a highly valued member of the retail sales process.

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L'Oréal Professional | Digital Education 2015

  1. 1. 1 The new chapter in L’Oréal Education begins now.
  2. 2. Let’s take a look at what’s new... Classroom Workflow Improvements Learning Pathways Class Creation In App Notifications Colour & Mixing Tool Content Interaction Improvements
  3. 3. 1 Classroom Workflow Improvements Our new classroom workflow feature is designed to assist Educators to enrol and manage students easier and more effectively. Our goal was to increase the flexibility and applicability within the structure of educational abstracts such as Classes, Learning Pathways and Assessment criteria.
  4. 4. 2 Learning Pathways Students can interact with content in an Academy environment where they are aided via In App notifications which provides details of their performance (Assessment and Content completions) and suggests progressions to additional Content, Resources and External Media.
  5. 5. 3 Class Creation We created a more accurate, engaging learning experience. Educators can now start to plan their content and deploy sessions faster. Educators can set up to run a training session for the students In Academy classes and assign the pieces of content that are being taught at a location.
  6. 6. 4 In-App Notifications Configure automated In-App notifications will keep students informed when certain events are happening. For example, when a student completes an assessment or when a new product is released. The application will push a notification to the student. Once the notification has been received by the student, they have the option to share their results via social media.
  7. 7. 5 Content Interaction Improvements Adding a richness to your student’s learning experience to create a further personal touch with additional interactive features to use. Student’s will have the ability to use the new highlighter and sticky notes to maximise their understanding of content.
  8. 8. 6 Social Network Integration By allowing social media network integration, your students will be able to register and log in to the L’Oréal application by using their Facebook or Google+ Account.
  9. 9. 7 Colour Tool The L’Oréal Professionnel Principles of Colour Game provides learning about colour theory, the L’Oréal Professionnel colour numbering system and application of colour to the hair. The focus of this game delivers a visually attractive, comprehensive and enjoyable experience to the student which uses educational mechanics such as assessment, learning pathways and gamefication to encourage progression through the Principles of Colour Game.
  10. 10. 8 Mixing Lab Once a Student has proven a level of knowledge in the Principles of Colour Game, they are able to use the L’Oréal Professionnel Mixing Lab. This tool generates mixing ratios of various L’Oréal Professionnel colouring products. The mixtures are represented with the real world vales for product quantities, hair colouring process and supporting product technical documentation. The students can use the L’Oréal Professionnel Mixing Lab within their salon as a guide to mixing L’Oréal Professionnel colouring products.
  11. 11. Navigation Framework User Profiles Products Latest News Social Media Store Locator Calendar Resources Plus, all the features you love!
  12. 12. Updated Navigation Framework Easy to use sidebar navigation, important with just one tap. The smaller icon based framework makes manoeuvring between features seemless.
  13. 13. 11 overview of basic information where you can view or edit access to your course features. No unnecessary elements or clutter.
  14. 14. 12 Collections The product categories are displayed in a list format as individual visual tabs. Users are able to scroll vertically on the list to reveal additional information.
  15. 15. 13 Latest News Keep users up to date with current international and localised news through the dedicated news section. Have the latest press releases, launches of new products etc. seen and understood.
  16. 16. 14 Social Network Encourage students to follow your Social Network and share their education experiences with the community.
  17. 17. 15 Education Using the best, most intuitive features of the iPad, we have created the ultimate user experience. The Digital Education Platform puts the focus on the user experience which guarantees engagement and as a result content retention. Educators who now present from the iPad using the Digital Book Application are more is consistent with the agreed global standard.
  18. 18. 16 Salon Locator The Salon Locator allows you to enter your current address manually, or you can tap on the ‘Geolocator’ button which will automatically pinpoint the nearest salon to your location.
  19. 19. 17 Calendar The Calendar allows you keep on top of your education programs while informing the user about up and coming courses. The calendar months are displayed in a horizontal list up at the top where the user can easily swipe left and right to navigate from month to month. Booking forms are sent to the bookings manager which enables users to book a course online and preview all of the course options within the Digital Education Platform.
  20. 20. 18 Resources Access education material in your salon, home or anywhere. Resources enables a group of users to have access to their Digital Education media which includes individual collection PDF’s and product videos. These are all stored on the cloud which means easy access for both educator and student.
  21. 21. 19 Educational Content Interaction Features
  22. 22. 20 Drag & Drop This feature enables users to drag photos, notes, answers or supplied images on to their workbook. This is accomplished by the user selecting the virtual object by ‘grabbing’ it and dragging it out of the container the workbook.
  23. 23. 21 Scribble Pad & Highlighter The digital Scribble Pad enables users to handwrite notes and add comments to photos or illustrations by using the touch functionality or with a stylus. This allows for freedom to create illustrations, mark headsheets, circle or highlight answers with in the workbook.
  24. 24. 22 Camera Roll The Camera feature takes advantage of the device in-built camera. Users are able to take photos at any stage during the course and insert them into their workbook. This enables users to capture and document individual and group activities. The Camera Roll stores all of the users photos in one convenient location for easy access. The user has the ability to enter the Camera Roll and select or delete any photos within. Once a photo has been selected, the user has the ability to Drag & Drop the photo onto their workbook.
  25. 25. 23 Sticky Notes The Note Pad within the Digital Education Platform is a simple text-only editor that provides users use of the device keypad. All of the user notes are stored within the course and on the page on which the notes were taken.
  26. 26. 24 Let’s have a sneak preview on what’s coming soon.
  27. 27. 25 Executive Dashboards The Executive dashboards provide your executive team with real-time visibility across their Educator’s outputs, and a more valuable insight into their key performance indicators (KPIs).
  28. 28. Loft Group Australia 1300 789 795 Gavin Russell Founder & CEO gavin@loftgroup.com.au +61 (0)417 755 181 Stewart Harries Head of Sales stewart@loftgroup.com.au +61 (0)488 113 688 LET’S HAVE A CONVERSATION #loveloft LinkedIn au.linkedin.com/in/gavinrussell au.linkedin.com/pub/stewart-harries/4/277/6a9 linkedin.com/company/loft-group-creative-digital-agency Facebook facebook.com/loftgroup Twitter twitter.com/loftcreative Google+ plus.google.com/+LoftgroupAu YouTube youtube.com/LoftgroupAU Pinterest pinterest.com/loftgroup/

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