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What Makes Better Paper Better

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What do environmental groups agree about regarding paper use?

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What Makes Better Paper Better

  1. 1. What Makes Better Paper Better? Frank Locantore, Director Joshua Martin, Director
  2. 2. Webinar Objectives <ul><li>Environmental paper attributes </li></ul><ul><li>Environmental community consensus </li></ul><ul><li>Tools for guidance </li></ul><ul><li>Priorities </li></ul><ul><li>Action stages </li></ul>
  3. 3. EPN & Green America <ul><li>NGOs convened to create the “Common Vision” </li></ul><ul><li>Environmental Paper Network was an outgrowth </li></ul><ul><li>Joshua Martin was hired as the first staff of the EPN in 2005 </li></ul>
  4. 4. Network Foundation Vision Coordination Monitoring
  5. 5. Network Collaboration www.shrinkpaper.org
  6. 6. <ul><li>Environmentally Preferable Purchasing Guidance </li></ul><ul><li>The Paper Steps </li></ul><ul><li>Model Policy </li></ul><ul><li>Model Letter to Suppliers </li></ul><ul><li>Model Environmental Specifications </li></ul><ul><li>People Who Can Help You Succeed </li></ul><ul><li>Ways to Save Paper and Save Money </li></ul><ul><li>Paper Recycling Guide </li></ul><ul><li>Paper Myths and Facts </li></ul><ul><li>Additional Links and Resources </li></ul>
  7. 10. What the Paper Steps are Not <ul><li>Perfect for every situation nor exhaustive for any </li></ul><ul><li>A substitute for using the full toolkit, seeking expert advice, and developing your own questions according to your specifications and constraints </li></ul><ul><li>An audited labeling or certification system </li></ul>
  8. 11. What’s the Next “Step” <ul><li>Continually add new website content to show growing environmental paper marketplace </li></ul><ul><li>Adding “top criteria” this summer </li></ul><ul><li>Highlighting research and corporate leadership on manufacturing of low carbon papers </li></ul><ul><li>Telling the story of your leadership </li></ul>
  9. 12. Better Paper is Better, not Perfect <ul><li>Differentiate: possible today vs. the future </li></ul><ul><li>Choose what is better in today’s context </li></ul><ul><li>Demonstrate intent for improvement </li></ul><ul><li>Find tools & resources & NGOs to help </li></ul>
  10. 13. Key Considerations <ul><li>Big impacts, fewer impacts, or “healing?” </li></ul><ul><li>Use less fiber </li></ul><ul><li>Use more recycled </li></ul><ul><li>Use FSC-certification for virgin fiber </li></ul><ul><li>Drive innovation to wise alternative fiber use </li></ul><ul><li>Require clean production </li></ul>
  11. 14. Printing: Inks and Coatings <ul><li>Inks </li></ul><ul><ul><li>Petroleum vs. Vegetable </li></ul></ul><ul><li>Coatings </li></ul><ul><ul><li>UV </li></ul></ul><ul><ul><li>Varnish </li></ul></ul><ul><ul><li>Aqueous </li></ul></ul><ul><li>Specify intent through policy </li></ul>
  12. 15. Action Stages <ul><li>Stewardship policy </li></ul><ul><ul><li>www.environmentalpaper.org or www.BetterPaper.org </li></ul></ul><ul><li>Determine entry point </li></ul><ul><ul><li>Less fiber, more recycled, or FSC? </li></ul></ul><ul><li>Implement through procurement </li></ul><ul><li>Assess impact </li></ul><ul><li>Improve over time </li></ul><ul><li>Repeat </li></ul>
  13. 16. Conclusion <ul><li>Aspire to the “perfect” paper – implement better paper choices </li></ul><ul><li>Work with NGOs & supply chain; utilize tools & policies to guide decisions </li></ul>
  14. 17. What Makes Better Paper Better? Joshua Martin, Director [email_address] 828-251-8558 www.EnvironmentalPaper.org Frank Locantore, Director [email_address] 202-872-5308 www.BetterPaper.org

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