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Study: 71% of U.S. Internet Users Access Social Media at Least Once a Month

A recent report from eMarketer detailed that 71% of U.S. internet users access social media at least once a month, up 2.6% from 2017. Facebook accounts for the most usage with 60% of respondents using the platform, followed by Instagram (37%), Snapchat (30%), Pinterest (26%) and Twitter (20%).

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