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Study: 57% of Marketers Say Elevating CX is a Top Priority

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In a recent report, “Elevating the Customer Experience,” 57% of marketers said that elevating the customer experience is a top priority within their organization. The driving forces behind this focus include customer expectations of better/more personalized experiences (71%), a desire to improve customer loyalty (61%), a desire to execute omnichannel strategies (57%) and a desire to improve conversion rates (50%).

Published in: Data & Analytics
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