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Study: 24% of Enterprises Report ‘Advanced’ Digital Maturity (Up 118%)

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According to a study of 1,165 enterprise digital marketers, 24% reported “advanced” digital maturity. This is a measurement of technical skills, use of automation, adherence to best practices, and data integration. Though only a fourth claimed to be “advanced,” this was a 118% increase vs. 2016. For more visit: http://bit.ly/2z6mzfS

Published in: Marketing
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