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National Freelancers Day: Are you charging enough?

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This panel discussion and networking event explored the dilemma of pricing work that springs from natural gifts and intuition. How do you monetarily value what is innate?

This event took place on #NationalFreelancersDay 2019, organised by the Association of Independent Professionals and the Self-Employed (IPSE.co.uk) and was hosted by Mindstream (MindstreamConnect.com), which covers holistic wellness and whose own research revealed that 85% of mind-body-spirit professionals are self-employed.

Listen to the discussion, or read the transcript, at http://mindstreamconnect.com/podcast.

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National Freelancers Day: Are you charging enough?

  1. 1. Are you charging enough? Exploring the dilemma of pricing work that springs from your natural gifts presented by
  2. 2. Freelance Facts & Issues Panel Round 1 Networking Break Panel Round 2 Lessons & Resources AGENDA
  3. 3. #NationalFreelancersDay “Procrastiworking" By Jessica Hische
  4. 4. Resources for Rates #NationalFreelancersDay 7 Reasons Creative People Don't Talk about Money 1. We Think It’s Not Important 2. We Don’t Know How to Get It 3. We Don’t Know What We’re Worth 4. We Don’t Want to Sell out 5. We Don’t Want to Look Greedy 6. We Don’t Know How to Manage It 7. We Wouldn’t Know How to Spend It SOURCE: "7 Reasons Creative People Don’t Talk about Money" by poet, creative coach and Lateral Action owner Mark McGuinness.
  5. 5. Freelance Facts & Issues ● Scotland's growing corps of 264,000 freelancers comprise six per cent of the UK's solo workforce that contributed £275 billion to the UK economy in 2018. ● Freelancers have experienced a 17 per cent decline in income in the first quarter of 20191 ● Freelancers working in the creative industries lose £5,394 each per year by working for free.2 ● 20% of freelancers say giving away work for free is a standard practice2 . ● 58% aged 18-34 having not been paid for work2 ● 63% of the self-employed had experienced problems with late payments2 SOURCES: 1 Freelancer Confidence Index 2019 by IPSE; 2 Joint research project by IPSE and Freelancers Club in 2016
  6. 6. UK Freelance Workforce February 2017 SOURCE: 2017 joint study by
  7. 7. Source: IPSE
  8. 8. Source: IPSE
  9. 9. Top 20 Cities for Freelancers: No. 3 Edinburgh ● With 20,260 start-ups in the city and an average hourly rate of £29.50. ● The average cost of rent is £995 and to buy a property, it may set you back around £260,000. ● There are 184 coffee shops and 48,560 BT WiFi hotspots in the city.
  10. 10. 2017 Survey ● 85 per cent are self-employed at least part-time ● 88 per cent hold some degree/certification ● All belong to professional association ● Feel drawn to do this professionally ● Love their job ● Word-of-mouth is top source of business ● No clarity on how other sources are performing ● Top Challenges to Manage: Admin, Time, Marketing, jack-of-all-trades ● Top Challenges to Grow: "Costs, efforts, beliefs." "No time for that!" "Sometimes I wish I were a twin!"
  11. 11. Meet the Panel Liza Horan Founder Mindstream Ventures Making it easy to discover and practice mind-body-spirit pathways for greater health and happiness. MindstreamConnect MindstreamV MindstreamConnect.com
  12. 12. Adam Brewster Animator, Illustrator, Architect Convincingly showing the world your stuff that doesn't yet exist! AdamBrewster cgillustrator.com Meet the Panel
  13. 13. Claire ‘Fairy’ Colston Storyworld Developer, Author, Coach & Speaker Fairy Worldwide Ltd. Creating educational entertainment that strengthens mental health, wellbeing and confidence in individuals and families. FairyWorldwide FairyWorldwide.com Meet the Panel
  14. 14. Meet the Panel David Thomas Wright Intuitive Coach Supporting creative and spiritual entrepreneurs to manifest their big vision. IntuitiveIcons IntuitiveIcons
  15. 15. Rose Strang Artist Rose Strang Artworks A painter, visual artist and professional member of the Society of Scottish Artists who collaborates with musicians and poets on live events and video projects. RoseStrangArt Rose.Strang RoseStrangArtworks.com Meet the Panel
  16. 16. Panel: Round 1 #NationalFreelancersDay ● Risk vs. Reward ● Creativity vs. Commercialism ● Money Mindset Liza Horan David Thomas Wright Fairy Colston Adam Brewster
  17. 17. Panel: Round 1 #NationalFreelancersDay Listen to the discussion or read the transcript at: MindstreamConnect.com/podcast
  18. 18. Networking Break
  19. 19. Panel: Round 2 #NationalFreelancersDay ● Defining Moments ● Best Tips ● Resources Liza Horan David Thomas Wright Fairy Colston Adam Brewster
  20. 20. Resources for Rates #NationalFreelancersDay “I came to eat, not buy the restaurant.” Picasso Undervaluing one’s own creative work is standard for many creative people. It’s poverty-thinking... It’s in your self-perception that others will see your value. Reflect your value. From others’ perspective, there’s a tendency to think old school: what’s your hourly-rate? Hourly rates belong in structured systems that measure outcome. Creativity belongs in another dimension — one where you set the rates in a way that reflects your value. SOURCE: "7 Reasons Why Creative People Don’t Get Paid What They’re Worth" by Barbara Grace, Medium.com
  21. 21. Resources for Rates #NationalFreelancersDay "Never forget you're running a business." Jeff Goins "The scholar Lewis Hyde wrote in his book The Gift that art lives in two economies: the gift economy and the market economy. In the gift economy, artists produce art not to be paid but for the sake of sharing a gift with the world. In the market economy, goods are produced primarily as a tool for economic growth."
  22. 22. Resources for Rates #NationalFreelancersDay "Pricing your freelance services isn’t just about the money you want to make, it’s about the quality of life you want." Jennifer Bourn What the market pays for this work What the competition charges Lifestyle Workstyle Expenses Qualifications Emotions Confidence Perceptions Money management skills Relationships Boundaries
  23. 23. ShouldIWorkForFree.com By Jessica Hische
  24. 24. Thank you! MindstreamConnect.com Connecting self-employed professionals in mind-body-spirit* disciplines with those who seek their services. *complementary, alternative, natural therapies, and spiritual growth practices

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