Linda S. Marks
4292 Willowrun Lane
Castle Rock, CO 80109-7993
Position relating to media, software and marketing services
15+ Years of Broadcasting Experience
Expert Knowledge of Industry Software
Adept at Personnel Assessment
Management Experience at Corporate Level
Strong Verbal, Written and Presentation Skills
Ability to Communicate with Diverse Groups of People
Dedicated, Punctual and Reliable
Great Customer Service and Satisfaction
November 2014 | Present
Sr. Professional Services Consultant
Imagine Communications | Denver, CO
May 2014 | October 2014
January 2005 | March 2014
Professional Services Manager/Consultant
2001 | 2004
Corporate Director of Traffic
2000 | 2002
WOIO-TV/WUAB-TV | Cleveland, OH
Linda S. Marks | Page 2
1997 | 2000
KMGH-TV | Denver, CO
1995 | 1997
Customer Service Representative
Enterprise Systems Group (Formerly Encoda, Harris and now Imagine Communications)
1985 | 1995
KDSM-TV | Des Moines, IA
Implemented software for cable clients including training for Cable One and Comcast. Most
recently assisting in testing, writing training materials and deploying new platform of software to
be launched in 2017.
Managed web re-launch project with numerous Gannett stations. Worked with Gannett Project
Managers and Station Sales Managers ensuring all proposals and revenue in excess of $6
million were captured into new platform and communicating with the Ad Server.
Provided onsite and remote training as well as consulting services to WideOrbit clients.
Created proposals and also delivered services and follow-up documentation to clients based on
their specific needs. Managed projects, communicated with and educated clients on various
features and uses of WideOrbit software to enhance their business needs.
Coordinated all aspects of Enterprise software conversions for new Raycom stations. Provided
additional training on Enterprise software applications as well as broadcast procedures to
station personnel as needed, including, but not limited to Traffic, Promotion and Finance.
Evaluated organizational structures within departments at Raycom stations to ensure that
checks and balances were in place. Main contact for all Raycom stations regarding Enterprise
issues and updates to assure quality control. Worked with Enterprise Software Systems on
developmental projects and future enhancements.
Directed Traffic staff at WOIO-TV/WUAB-TV in Cleveland, KMGH-TV in Denver and KDSM-TV
in Des Moines. Trained and supervised staff on procedures to produce daily broadcast log
(gathering information from station’s Sales, Marketing, Programming, Promotion, Public Service
and Engineering Departments, input of materials into computer, timing of elements to be
broadcast and acknowledgement of FCC required elements), coordinated schedules and
evaluated performance of staff.
Implemented new staff procedures at WOIO-TV/WUAB-TV and KMGH-TV. As a result,
scheduling errors were virtually eliminated and the amount of time necessary for staff members
to perform job functions was dramatically decreased thus allowing for the elimination of one full
time position within the Traffic department. This effort saved WOIO/WUAB and KMGH a yearly
salary with no decline in department performance.
Linda S. Marks | Page 3
Maximized station inventory. Worked with the Programming Department to ensure all formats
were input correctly utilizing every local break available to its fullest potential. Analyzed station
contracts with ABC network and syndicators finding additional inventory in prime and daytime
for sale. This resulted in potential increased revenue of over $1 million dollars per year.
Managed installation of Enterprise software at various television stations. Coordinated station
staff in order to train broadcaster’s Sales, Marketing, Traffic, Programming, Promotion, Public
Service, Engineering and Financial Departments. Recommended and implemented procedures
in order to save time and maximize profits. Upon conclusion of installation, conceived and wrote
appraisal of the station’s employees’ understanding and implementation of Enterprise Software
Systems and procedures. Broadcaster’s gained a thorough knowledge of the software packages
purchased without any loss to business during the installation process and benefited from
upgrades to prior business practices.
Vice President and General Manager | KTXL-TV FOX 40 | Sacramento, CA
General Sales Manager | KPRC-TV| Houston, TX
(O) 713.778.4788 (M) 713.882.5047
Manager, Programmatic, USCP | Gannett Digital
Trainer, Public Speaker, Coach | GoXponential LLC