Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Professionals & Web 2.0 Findings from the CCH whitepaper and what it means for information providers. Linda Moore Septembe...
Overview <ul><li>What is Web 2.0? </li></ul><ul><li>How legal professionals use Web 2.0 – findings from the CCH whitepaper...
What is Web 2.0? September 10, 2009  - Australia Question Mark ? By Leo Reynolds
© Shantanu Adhicary
www.cch.com.au/whitepaper
September 10, 2009  - Australia 59%  of legal professionals use Web 2.0 at least once a week
<ul><li>57.4%  use it for professional purposes </li></ul>September 10, 2009  - Australia
September 10, 2009  - Australia 33%   use wikis DSCF2086  by M I K Ξ  °ζ°
September 10, 2009  - Australia 35%   read blogs I’m blogging this by Foxtongue
September 10, 2009  - Australia 20%   have joined a social network Mates by Paul Watson
September 10, 2009  - Australia 33%  use RSS feeds and readers Newspaper by megapiksel
Trust in these sources will increase
How do legal professionals use Web 2.0?
September 10, 2009  - Australia What kind of day has it been by Crashmaster007  Recreation: 54%
September 10, 2009  - Australia Professional Research: 54%
September 10, 2009  - Australia Keep up to date with industry developments:   48% By MyEyeSees on flickr
September 10, 2009  - Australia Vintage Phone Lighters by StreetFly JZ Communicate with colleagues: 42%
What kind of information do legal professionals expect from Web 2.0?  September 10, 2009  - Australia
September 10, 2009  - Australia Opinions:   55% Hyde Park – Speaker’s Corner by Wallyg
September 10, 2009  - Australia Sky’s old encyclopedia by Alanwoo General reference: 44%
September 10, 2009  - Australia News:   41% Newspaper by megapiksel
September 10, 2009  - Australia Free advice from Felix by Mick  O  Doesn’t Know Professional commentary: 35%
The way we access information is changing… Slaw.ca, 25/5/09
How does Web 2.0 change the business of publishing?  September 10, 2009  - Australia
Legal publishers still provide value.
Web 2.0 and other free sources are scattered across the web. September 10, 2009  - Australia Question legislation cases co...
Do you have time to search every source? Are you confident that you have found all of the information you need? Are you co...
It’s our job to make answering these questions easy for our customers September 10, 2009  - Australia Question Answer Inte...
Let’s rephrase… It’s our job to make answering these questions easy  using all of the tools available to us, including Web...
How does Web 2.0 change the creation of  information?
Readers have always interacted with information… September 10, 2009  - Australia The Cinema Effect II by Tama Leaver
… now that interaction can be shared September 10, 2009  - Australia
creating a cycle of continuous improvement. September 10, 2009  - Australia Author Reader Author Reader Reader Publisher f...
 
How does Web 2.0 change the dissemination of  information?
Information is unlocked from the book (AND the webpage) September 10, 2009  - Australia
“ Ask a friend” takes on new meaning September 10, 2009  - Australia
72.2%   of professionals value the opinion of their peers as much as published information.
How does Web 2.0 change relationships between publishers and customers?
Traditional marketing essentially offered two options:
“ Shouting” your message via mail, email, TV etc September 10, 2009  - Australia
Or worse…absolute silence! September 10, 2009  - Australia 311/365 - no mail today by B Rosen
Web 2.0: an opportunity to converse September 10, 2009  - Australia
CCH (a Wolters Kluwer company) – joining in the conversation.
Using information as a conversation starter September 10, 2009  - Australia www.taxtalk.be
TalkTax New Zealand www.talktax.co.nz
What do professionals really want in a community? September 10, 2009  - Australia http://www.taxpalette.com.sg/
CCHatter – sharing the ups and downs of publishing and innovation
September 10, 2009  - Australia CCH and Web 2.0 –  where do  you  want to converse with us?
Thankyou! <ul><li>Whitepaper: Professionals and Web 2.0 </li></ul><ul><li>www.cch.com.au/whitepaper </li></ul><ul><li>Blog...
Upcoming SlideShare
Loading in …5
×

Professionals and Web 2.0: Findings from the CCH whitepaper

1,237 views

Published on

Presentation delivered at the Australian Law Librarian Association (ALLA) Conference 2009. Discusses how legal professionals use Web 2.0 and explores the implications of Web 2.0 for the development and provision of information.

Published in: Technology, Business

Professionals and Web 2.0: Findings from the CCH whitepaper

  1. 1. Professionals & Web 2.0 Findings from the CCH whitepaper and what it means for information providers. Linda Moore September 10, 2009 - Australia
  2. 2. Overview <ul><li>What is Web 2.0? </li></ul><ul><li>How legal professionals use Web 2.0 – findings from the CCH whitepaper </li></ul><ul><li>The impact of Web 2.0 on the professional publishing industry </li></ul><ul><li>How Web 2.0 changes the creation and distribution of information </li></ul><ul><li>How Web 2.0 changes the relationship between information providers and their customers </li></ul><ul><li>How CCH is joining in the Web 2.0 conversation </li></ul>September 10, 2009 - Australia
  3. 3. What is Web 2.0? September 10, 2009 - Australia Question Mark ? By Leo Reynolds
  4. 4. © Shantanu Adhicary
  5. 5. www.cch.com.au/whitepaper
  6. 6. September 10, 2009 - Australia 59% of legal professionals use Web 2.0 at least once a week
  7. 7. <ul><li>57.4% use it for professional purposes </li></ul>September 10, 2009 - Australia
  8. 8. September 10, 2009 - Australia 33% use wikis DSCF2086 by M I K Ξ °ζ°
  9. 9. September 10, 2009 - Australia 35% read blogs I’m blogging this by Foxtongue
  10. 10. September 10, 2009 - Australia 20% have joined a social network Mates by Paul Watson
  11. 11. September 10, 2009 - Australia 33% use RSS feeds and readers Newspaper by megapiksel
  12. 12. Trust in these sources will increase
  13. 13. How do legal professionals use Web 2.0?
  14. 14. September 10, 2009 - Australia What kind of day has it been by Crashmaster007 Recreation: 54%
  15. 15. September 10, 2009 - Australia Professional Research: 54%
  16. 16. September 10, 2009 - Australia Keep up to date with industry developments: 48% By MyEyeSees on flickr
  17. 17. September 10, 2009 - Australia Vintage Phone Lighters by StreetFly JZ Communicate with colleagues: 42%
  18. 18. What kind of information do legal professionals expect from Web 2.0? September 10, 2009 - Australia
  19. 19. September 10, 2009 - Australia Opinions: 55% Hyde Park – Speaker’s Corner by Wallyg
  20. 20. September 10, 2009 - Australia Sky’s old encyclopedia by Alanwoo General reference: 44%
  21. 21. September 10, 2009 - Australia News: 41% Newspaper by megapiksel
  22. 22. September 10, 2009 - Australia Free advice from Felix by Mick O Doesn’t Know Professional commentary: 35%
  23. 23. The way we access information is changing… Slaw.ca, 25/5/09
  24. 24. How does Web 2.0 change the business of publishing? September 10, 2009 - Australia
  25. 25. Legal publishers still provide value.
  26. 26. Web 2.0 and other free sources are scattered across the web. September 10, 2009 - Australia Question legislation cases commentary ComLaw NSW QLD VIC etc Austlii court websites tribunal websites law firm websites government websites legal blogs Answer
  27. 27. Do you have time to search every source? Are you confident that you have found all of the information you need? Are you confident that it’s accurate? September 10, 2009 - Australia
  28. 28. It’s our job to make answering these questions easy for our customers September 10, 2009 - Australia Question Answer IntelliConnect Legislation Cases Commentary Everything else! LexisNexisAU Thomson Legal Online
  29. 29. Let’s rephrase… It’s our job to make answering these questions easy using all of the tools available to us, including Web 2.0.
  30. 30. How does Web 2.0 change the creation of information?
  31. 31. Readers have always interacted with information… September 10, 2009 - Australia The Cinema Effect II by Tama Leaver
  32. 32. … now that interaction can be shared September 10, 2009 - Australia
  33. 33. creating a cycle of continuous improvement. September 10, 2009 - Australia Author Reader Author Reader Reader Publisher facilitates
  34. 35. How does Web 2.0 change the dissemination of information?
  35. 36. Information is unlocked from the book (AND the webpage) September 10, 2009 - Australia
  36. 37. “ Ask a friend” takes on new meaning September 10, 2009 - Australia
  37. 38. 72.2% of professionals value the opinion of their peers as much as published information.
  38. 39. How does Web 2.0 change relationships between publishers and customers?
  39. 40. Traditional marketing essentially offered two options:
  40. 41. “ Shouting” your message via mail, email, TV etc September 10, 2009 - Australia
  41. 42. Or worse…absolute silence! September 10, 2009 - Australia 311/365 - no mail today by B Rosen
  42. 43. Web 2.0: an opportunity to converse September 10, 2009 - Australia
  43. 44. CCH (a Wolters Kluwer company) – joining in the conversation.
  44. 45. Using information as a conversation starter September 10, 2009 - Australia www.taxtalk.be
  45. 46. TalkTax New Zealand www.talktax.co.nz
  46. 47. What do professionals really want in a community? September 10, 2009 - Australia http://www.taxpalette.com.sg/
  47. 48. CCHatter – sharing the ups and downs of publishing and innovation
  48. 49. September 10, 2009 - Australia CCH and Web 2.0 – where do you want to converse with us?
  49. 50. Thankyou! <ul><li>Whitepaper: Professionals and Web 2.0 </li></ul><ul><li>www.cch.com.au/whitepaper </li></ul><ul><li>Blog: </li></ul><ul><li>www.cchatter.com.au </li></ul><ul><li>Find Me: </li></ul><ul><li>Blog: www.km-librarian.blogspot.com.au </li></ul><ul><li>Twitter: @Linda_Moore </li></ul><ul><li>Images used are sourced from www.flickr.com and are attributed to their creators under the Creative Commons license. Some images sourced from the Microsoft Clipart website. Logos are TM to their respective owners/websites and are not related to Wolters Kluwer with the Exception of the Wolters Kluwer Asia Pacific logo. </li></ul>September 10, 2009 - Australia

×