Working Title filmsWorking Title Films is a British film production company based in London. Thecompany produces feature films and numerous television productions.Working Title Films was co-founded by producers Tim Bevan and Sarah Radclyffe in1983. In 1992, PolyGram became the company’s corporate backer. Radclyffe leftWorking Title and Eric Fellner, a fellow independent film producer, joined thecompany. The company produced a variety of films for PolyGram’s London basedproduction company (PolyGram Filmed Entertainment). PolyGram films was latermerged and sold to Universal Studios in 1990.Working Title use the template of having a British film with an American star to makemoney.Working Title usually do 40-50 projects in development at any time and their averagespend on development is around $250,000 to $500,000 per script.They aim to make around 5 -10 films a year, spread across different budget sizes(with and average of $30-$40 million)
ProductionTom Hooper, the director of Les Miserables wanted to do something that had neverbeen done before and have the actors/actresses sing live on set and not pre-record thesongs for the film. When the actors were singing they had an invisible earpiece whichhad a piano being played live into their ear so they could hear the music and set thetempo and whilst editing a 70 piece orchestra was used to accompany the actorsvoices for the final production. Simon Hayes used 50 DPA 4071 lavalier microphonesto record the vocals.Size of cast as approx. 277 and crew approx. 1,243Tom Hooper chose to have the actors sing live to give a sense of realism to the film andgive the actors freedom and control. Using this way of working you get the fragility ofthe voice which matches the emotions of what a character is saying. It also helps theaudience connect with the characters and feel for them.
ProductionThe filming for Les Miserables began on 8th March 2012 in Gourdon in France and on23rd June 2012, Hugh Jackman confirmed that all filming had been completed, butsome late filming was carried out in Bath, Somerset in October due to an error foundin the footage of stunt scenes of Javert’s suicide scene in the post-production, so itwas re shot.In this film there is a lot of big name actors such as Anne Hathaway and HughJackman, who both did a lot for the film such as losing a considerable amount ofweight and cutting of their own hair. Other names including Amanda Seyfriend, EddieRedmayne, Russell Crowe, Samatha Barks, Helena Bonham-Carter and Sacha BaronCohen have main parts in this film.The budget for Les Miserables was $61 Million and sofar has made $379,064,425 at the box office.
ProductionLocationsFilming started in Gourdon, FranceOther filming locations: • Wolvesey Castle, Hampshire, • Richard Attenborough Stage, Pinewood studios Winchester Cathedral • Winchester Cathedral, Hampshire • Boughton House, Northamptonshire • Ewelme, Oxfordshire In 2009, producer Eric • Winchester, Hampshire Fellner began • Portsmouth, Hampshire negotiations with • Chatham Historic Dockyard, Kent Cameron Mackintosh to • Pulteney Bridge and Weir, Bath Boughton House acquire the films rights • Old Royal Naval College, Greenwich and concluded it near the end of 2011Pulteney Bridge andWeir Old Royal Naval Chatham Historic Dockyard College
DistributionLes Miserables was distributed by Universal Pictures, whoWorking Title are a subsidiary of and part of the conglomerateNBC Universal. NBC Universal is a subsidiary of ComcastIn North America, the film opened on 25th December in 2,808 cinemas placing first atthe box office with $18.1 million. This amount broke the record for the highestopening day gross for a musical film, previously held by High School Musical 3: SeniorYear, and was also the second highest opening day gross for a film released onChristmas Day. It earned $27.3 million in its opening weekend, placing thirdbehind Django Unchained and The Hobbit: An Unexpected Journey.The film was released in the United Kingdom on 11 January 2013 and earned £8.1($13.1) million in its opening weekend, making it the largest opening weekend for amusical film, as well as Working Title.The film is confirmed for a 22 March 2013 home release on DVD, Blu-ray, and Video onDemandhttp://en.wikipedia.org/wiki/Les_Mis%C3%A9rables_(2012_film)#Marketing
MarketingOn 30 May 2012, the films first teaser trailer debuted online, and later in cinemaswith Snow White and the HuntsmanOn 20 September 2012, an extended first look was released on the filmsofficial Facebook page. This short introduces and explains Hoopers method of recordingvocals live on set, and compares it to the traditional method of pre-recording the vocalsin a studio months in advance. Hugh Jackman stated that filming in this way allows himmore creative freedom with the material and that he "only has to worry about acting it."Both Hooper and the actors believe that this choice of production method will make thefilm feel much more emotional, raw, and real. The actors praised Hooper for his methodand provide brief interviews throughout the video. Hooper mentions, "I thought it wasan amazing opportunity to do something genuinely groundbreaking." http://www.youtube.com/watch?v=0cDVdg7gVdg&feature=youtu.beOn 24 September 2012, a new poster for the film was released on the films officialFacebook page. The poster featured young Cosette, played by Isabelle Allen. Postersfeaturing Jean Valjean, Javert, Fantine, and Cosette were later released on 12October, with further posters of Thénardiers and Marius released on 1 November.
MarketingThe Les Miserables album was released on the 21st December 2012.The label for the album was Universal Republic Records showingsynergy within the conglomerate. Comcast Universal Studios Universal Music Group Universal Republic Records
ExhibitionLes Miserables was shown in 2,808 cinemas in NorthAmerica and has been released in 42 countries.Unsure on how many cinemas in UK the film has reached.
Columbia Pictures Columbia Pictures is one of the major 6 American film studios. The studio now forms part of the Columbia TriStar Motion Picture Group, owned by Sony Pictures Entertainment, a subsidiary of the conglomerate Sony.The studio, founded in 1918 as Cohn-Brandt-Cohn Film Sales by brothers Jack and HarryCohn and Joe Brandt, released its first feature film in August 1922. It adopted the ColumbiaPictures name in 1924 and went public two years later. The name is derived from"Columbia", a national personification of the United States, which is used as the companyslogo.In 1982, the studio was purchased by Coca-Cola; that same year it launched TriStarPictures as a joint venture with HBO and CBS. Five years later, Coca-Cola spun off Columbia,which merged with Tri-Star to create Columbia Pictures Entertainment. After a brief periodof independence with Coca-Cola maintaining a financial interest, the combined studio wasacquired by Japanese company, Sony in 1989. Some of Columbia Pictures top grossing films include: Spider-Man, Spider-Man 2, Spider-Man 3 and Hancock
ProductionThe budget for Skyfall was $150-200 million and has made$1,108,058,404 at the box office.The director for Skyfall was Sam MendesThe film has some big name actors including: Daniel Craig, JudiDench, Javier Bardem, Ralph Fiennes, Ben Whishaw, Naomie Harris Size of cast was approx. 92 Size of crew was approx. Locations Skyfall was filmed: 1,371 • London • Surrey • Turkey £29 million of the films • Pinewood Studios budget, was raised by selling • Glencoe, Scotland product placement • Japan spots, including a deal with • China Virgin Atlantic.
DistributionSkyfall was distributed by Columbia Pictures and Metro-Goldwyn-MayerThe film was released on DVD and Blu-Ray in the US on 12th February2013 and in the UK on 18th February 2013.It was the first James Bond film to be screened in IMAX venues, although it was notfilmed with IMAX cameras. The film’s release coincided with the 50th anniversary ofthe James Bond series which began with Dr. No in 1962The film is now available on Itunes, Lovefilmand home TV box office (Sky and BT).
MarketingSony Pictures released 4 new TV spots for Skyfall that were broadcast inUK and USA http://www.mi6-hq.com/sections/articles/bond_23_oct13_tv_spots.php3?id=03324 Heineken and Skyfall come together to market the new film. Fans were critical of the partnership however as it shows 007 drink a beer rather than the shaken not stirred martini that Bond traditional drinks http://beerpulse.com/2012/09/heineken- launches-james-bond-skyfall-marketing- campaign-with-first-video/ Posters
Sony and Skyfall Marketing stunt Marketing During the opening week of the new James Bond movie in Stockholm, a large group of Swedish Bond fans were given quite a surprise, unaware they were being filmed for a Sony marketing stunt. The agency Crispin Porter + Bogusky thought this genius stunt up to help Sony Nordic promote their new James Bond smartphone Xperia Acro S which is waterproofhttp://www.brandsynario.com/outdoor-advertising/detail/sony-skyfall/During the opening ceremony of the Olympics 2012, DanielCraig was shown acting as James Bond escorting the Queento a helicopter from Buckingham Palace and then both ofthem supposedly parachuting out of the helicopter to the http://www.youtube.com/watch?vopening ceremony, this excited people about Bond and =1AS-dCdYZboreminded them about the kind of thing Bond gets up to.
MarketingCoke and Skyfall created a marketing campaign where Coke madea contest where participants have to race through a variety ofobstacles in order to win tickets to see Skyfall.
MarketingBefore the release of Skyfall, thetheme tune by Adele was releasedon 5th October 2012 which marks theanniversary of the release of DR.NOand is was celebrated as GlobalJames Bond Day. The song went tonumber 1 at the UK’s iTunes onlinestore less than 10 hours after it wasreleased.
ExhibitionThe film was released in cinemas on 26th October 2012 in Ukand 9th November in USIn North America, Skyfall was shown in 3,505 cinemas and wasshown in 74 countries.Unsure on how many cinemas in UKTotal Box Office: $1,108,058,404