5 Easy Ways to Accelerate Your
Videoconferencing Strategy With
Virtualization
Phil Karcher
Analyst
Forrester Research
July...
© 2013 Forrester Research, Inc. Reproduction Prohibited 2
5 ways to accelerate your videoconferencing
strategy with virtua...
Base: 1,014 IT decision makers in North America and Europe
Source: Forrsights Networks And Telecommunications Survey, Q1 2...
© 2013 Forrester Research, Inc. Reproduction Prohibited 4
Videoconferencing is a priority as firms look
to cut travel and ...
© 2013 Forrester Research, Inc. Reproduction Prohibited 5
© 2013 Forrester Research, Inc. Reproduction Prohibited 6
The videoconferencing market is going
through significant change...
© 2013 Forrester Research, Inc. Reproduction Prohibited 7
As usage evolves, firms are looking to add
capacity and enable n...
© 2013 Forrester Research, Inc. Reproduction Prohibited 8
Upgrading/expanding infrastructure is a
high or critical priorit...
© 2013 Forrester Research, Inc. Reproduction Prohibited 9
But infrastructure challenges constrain
growth
$ $ $
Deployment ...
© 2013 Forrester Research, Inc. Reproduction Prohibited 10
Videoconferencing infrastructure is still
a challenge
Source: A...
© 2013 Forrester Research, Inc. Reproduction Prohibited 11
Traditional barriers to videoconferencing
are being knocked dow...
© 2013 Forrester Research, Inc. Reproduction Prohibited 12
Virtualized software is installed and managed
on a pool of shar...
© 2013 Forrester Research, Inc. Reproduction Prohibited 13
Server virtualization is already a top IT
hardware priority
Bas...
© 2013 Forrester Research, Inc. Reproduction Prohibited 14
Cost savings and adaptability drive
server virtualization
67%
6...
© 2013 Forrester Research, Inc. Reproduction Prohibited 15
Firms are interested in reducing
complexity in their VC environ...
© 2013 Forrester Research, Inc. Reproduction Prohibited 16
Will x86 architecture be the norm for
both endpoints and infras...
© 2013 Forrester Research, Inc. Reproduction Prohibited 17
5 ways to accelerate your videoconferencing
strategy with virtu...
Thank you
Philipp Karcher
+1 617.613.6646
pkarcher@forrester.com
Simon Dudley
@SimonDudley
1-877-543-3749
simonsays@lifesi...
Thank you
Philipp Karcher
+1 617.613.6646
pkarcher@forrester.com
Simon Dudley
@SimonDudley
simonsays@lifesize.com
Use the ...
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Forrester Research and LifeSize Webinar: 5 Easy Ways to Accelerate Your Videoconferencing Strategy with Virtualization

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Phil Karcher, Forrester Research & Simon Dudley, Video Evangelist for LifeSize share 5 Easy Ways to Accelerate Your Videoconferencing Strategy with Virtualization. Trends, research, insights and more

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Forrester Research and LifeSize Webinar: 5 Easy Ways to Accelerate Your Videoconferencing Strategy with Virtualization

  1. 1. 5 Easy Ways to Accelerate Your Videoconferencing Strategy With Virtualization Phil Karcher Analyst Forrester Research July 24, 2013 Simon Dudley Video Evangelist LifeSize
  2. 2. © 2013 Forrester Research, Inc. Reproduction Prohibited 2 5 ways to accelerate your videoconferencing strategy with virtualization 1. Reduce deployment complexity due to compatibility with existing IT environments 2. Simplify management with familiar virtualized technologies 3. Start small and scale up as needed 4. Trial videoconferencing capabilities to demonstrate the value 5. Maintain interoperability with the existing environment and support emerging technologies
  3. 3. Base: 1,014 IT decision makers in North America and Europe Source: Forrsights Networks And Telecommunications Survey, Q1 2013 Videoconferencing adoption has improved significantly since 2010 10% 18% 20% 23% 24% 31% 40% 42% Immersive telepresence Enterprise IP/digital video for internal use High-definition (HD) in-room Desktop IP videoconferencing 2013 2010 Percent of firms that have implemented videoconferencing technologies:
  4. 4. © 2013 Forrester Research, Inc. Reproduction Prohibited 4 Videoconferencing is a priority as firms look to cut travel and improve everyday meetings Over half of information workers work from multiple locations Telecommuting / teleworking is prevalent Employees want in-person meeting experiences Collaboration is a strategic initiative
  5. 5. © 2013 Forrester Research, Inc. Reproduction Prohibited 5
  6. 6. © 2013 Forrester Research, Inc. Reproduction Prohibited 6 The videoconferencing market is going through significant change marked by efforts to make the historically cost-prohibitive technology more widely accessible
  7. 7. © 2013 Forrester Research, Inc. Reproduction Prohibited 7 As usage evolves, firms are looking to add capacity and enable new capabilities Firewall traversal for B2B videoconferencing Recording and streaming Supporting multiparty calls with different devices
  8. 8. © 2013 Forrester Research, Inc. Reproduction Prohibited 8 Upgrading/expanding infrastructure is a high or critical priority for most firms Source: A commissioned study conducted by Forrester Consulting on behalf of LifeSize, December 2012 53% 51% 49% 47% 43% 42% 25% 25% 22% Upgrade/expand video infrastructure to add capacity Expand our use of desktop videoconferencing Enable multi-party videoconferencing (bridging) Upgrade/expand video infrastructure to add new functionality Provide recording, streaming, and broadcasting Make firewall traversal easier for B2B video calls Expand our number of room-based systems Support videoconferencing on mobile devices Support video calling in a Lync environment “Which of the following initiatives are likely to be your organization’s top videoconferencing priorities over the next 12 months? [High or critical priority] 55 US IT decision makers from firms with 500-2,000 employees
  9. 9. © 2013 Forrester Research, Inc. Reproduction Prohibited 9 But infrastructure challenges constrain growth $ $ $ Deployment complexity Cost of acquiring and running infrastructure Inflexibility to scale/add incremental capacity
  10. 10. © 2013 Forrester Research, Inc. Reproduction Prohibited 10 Videoconferencing infrastructure is still a challenge Source: A commissioned study conducted by Forrester Consulting on behalf of LifeSize, December 2012 46% 31% 23% 22% 22% 20% 20% 20% Cost of buying infrastructure Deployment and integration Flexibility to add functionality or features (e.g., multiparty calling) Flexibility to scale capacity up accoring to needs Cost of running infrastructure Effort needed to trial new technologies in our environment Managing & using multiple systems for infrastructure components Time and energy needed to manage/maintain the infrastructure “Do you consider any of the following aspects of standing up and operating videoconferencing infrastructure at your organization challenging? [Challenging, or Very Challenging] 55 US IT decision makers from firms with 500-2,000 employees
  11. 11. © 2013 Forrester Research, Inc. Reproduction Prohibited 11 Traditional barriers to videoconferencing are being knocked down From on-premises to cloud From hardware to software From specialized to virtualized infrastructure
  12. 12. © 2013 Forrester Research, Inc. Reproduction Prohibited 12 Virtualized software is installed and managed on a pool of shared servers Virtualized Traditional architecture
  13. 13. © 2013 Forrester Research, Inc. Reproduction Prohibited 13 Server virtualization is already a top IT hardware priority Base: US IT decision makers from firms with 500-2,000 employees Source: Forrsights Hardware Survey, Q3 2012 59% of x86 server OS instances are operated as virtual servers rather than run directly on server hardware 74% of IT decision makers consider maintaining or implementing the broad use of server virtualization a high or critical priority in 2013 71% of IT decision makers plan to expand or upgrade their use of x86 server virtualization in 2013
  14. 14. © 2013 Forrester Research, Inc. Reproduction Prohibited 14 Cost savings and adaptability drive server virtualization 67% 60% 54% 54% 39% 27% 20% 14% Improve disaster recovery and business continuity Improve IT infrastructure manageability and flexibility Create a more efficient, shared IT infrastructure Lower total cost of ownership for servers Faster deployment or time-to-market Improve power and cooling efficiency Provide developers with fast, easy resources for test & develop Implement an internal cloud “How important were the following in your firm’s decision to adopt x86 server virtualization?” [Very important] Source: Forrsights Hardware Survey, Q3 2012, Forrester Research, Inc. 166 US IT decision makers from firms with 500-2,000 employees
  15. 15. © 2013 Forrester Research, Inc. Reproduction Prohibited 15 Firms are interested in reducing complexity in their VC environments Source: A commissioned study conducted by Forrester Consulting on behalf of LifeSize, December 2012 54% 49% 45% 44% 41% 1 2 3 4 5 “How interested would you be in having the following capabilities?” [Interested, or Very Interested] Having a consolidated videoconferencing infrastructure that minimizes the need for multiple components Having a single interface to manage the VC infrastructure Choice in deploying infrastructure in a virtualized or non- virtualized environment Buying incremental capacity as little as one seat or port at a time Trialing new VC capabilities, via a software download, without having to introduce additional hardware components 55 US IT decision makers from firms with 500-2,000 employees
  16. 16. © 2013 Forrester Research, Inc. Reproduction Prohibited 16 Will x86 architecture be the norm for both endpoints and infrastructure? ? ? ? ? ? ?
  17. 17. © 2013 Forrester Research, Inc. Reproduction Prohibited 17 5 ways to accelerate your videoconferencing strategy with virtualization 1. Reduce deployment complexity due to compatibility with existing IT environments 2. Simplify management with familiar virtualized technologies 3. Start small and scale up as needed 4. Trial videoconferencing capabilities to demonstrate the value 5. Maintain interoperability with the existing environment and support emerging technologies
  18. 18. Thank you Philipp Karcher +1 617.613.6646 pkarcher@forrester.com Simon Dudley @SimonDudley 1-877-543-3749 simonsays@lifesize.com
  19. 19. Thank you Philipp Karcher +1 617.613.6646 pkarcher@forrester.com Simon Dudley @SimonDudley simonsays@lifesize.com Use the Q&A Module in On24 or ask using Twitter hashtag #VirtVC or email simonsays@lifesize.com

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