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Social Media & Fact CheckingPier Luca Santoro e Riccardo Polesel
Più Veloce del Terremoto
Hamsterization        Da Columbia Journalism          Review "The Hamster          Wheel."        The "Hamster Wheel" isnt...
Nowism  Il bisogno di gratificazioni edinformazioni istantanee e costanti
Cherry-pickingScegliere solo i fatti e i numeri che fanno comodo, ignorando gli altri
Il controllo dei fatti è unarte               “Alterare e scegliere i fatti che                 ci conviene utilizzare è  ...
Unarte difficileTempoRigore metodologicoObiettivitàControllo incrociatoVerifica delle fontiProfessionalità  specifica
Ostie Allucinogene
Fact Checking? NoAssenza di VerificaAssenza di PresidioAssenza di Controllo IncrociatoEffetto Auditel
Mele Bacate e Caffè Amaro
Assenza di Fact Checking             Saccheggio dei Social               Media             Nessuna Citazione della        ...
Breaking News
Tornado Informativo
Fact Checking“Se lo script prende il sopravvento  sullo scritto e il reality sulla realtà,  il giornalismo cambia natura e...
Auto-disciplinato
Sociologia del Passaparola da BarUna bufala è sempre molto più sexy e virale della sua smentita. Al bar, negli organi di i...
Response - Ability                          Implica, oltre ai concetti                            propri dellaL’idea di Re...
Il ruolo dei Media          Investire nel Fact            Checking, in termini            di risorse e di            proce...
“Con l’avvento dei social media, i giornalisti nonhanno più il controllo delle storie che raccontano.      Nel momento in ...
Velocità?  Sopravvalutata.Se la cura dei contenuti  diventa centrale,  puntando a creare  quello che interessa  davvero  a...
Le verità dei candidati
CSI vs real life
Social Media Fact Checking                Oggi   Sui Social Media, il Fact Checking oggi è             praticamente assent...
Social Media Fact Checking             Domani     Online ci sono centinaia di fonti dove              verificare una notiz...
Il Caso Mohammed Merah
Italia, qualcosa si muove?
Spunti di riflessione – Der SpiegelVende oltre un milione  di copie a settimanaDispone di 80 persone che fanno fact checki...
Spunti di riflessioneFact Checking post pubblicazione      Linformazione è liquida, cambia e              si evolve nel te...
Spunti di riflessione     Verità e verificabilità    Verificabilità non significa verità:uninformazione verificabile può e...
Quella che chiamiamo verità è soltanto       uneliminazione di errori.           Georges Clemenceau
About                Pier Luca Santoro: esperto di                  marketing, comunicazione &                  sales inte...
About                       Riccardo Polesel: esperto di                         marketing e comunicazione.               ...
Social media & fact checking venezia camp2012
Social media & fact checking venezia camp2012
Social media & fact checking venezia camp2012
Social media & fact checking venezia camp2012
Social media & fact checking venezia camp2012
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Social media & fact checking venezia camp2012

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Sui Social Media le voci diventano fatti troppo in fretta. Ci vuole controllo, sia a livello della fonte che degli utenti: il fact checking dovrà servire a questo. Per garantire un'informazione sempre più attendibile e autorevole. Io e Pier Luca Santoro ne parliamo al VeneziaCamp 2012.

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Social media & fact checking venezia camp2012

  1. 1. Social Media & Fact CheckingPier Luca Santoro e Riccardo Polesel
  2. 2. Più Veloce del Terremoto
  3. 3. Hamsterization Da Columbia Journalism Review "The Hamster Wheel." The "Hamster Wheel" isnt about speed, "its motion for motions sake... volume without thought. It is news panic, a lack of discipline, an inability to say no."
  4. 4. Nowism Il bisogno di gratificazioni edinformazioni istantanee e costanti
  5. 5. Cherry-pickingScegliere solo i fatti e i numeri che fanno comodo, ignorando gli altri
  6. 6. Il controllo dei fatti è unarte “Alterare e scegliere i fatti che ci conviene utilizzare è facile per chiunque scriva una storia. La sfida, e larte che ne deriva, sta nel confrontare i fatti, che ti piacciano o meno, e far sì che prendano una forma nuova e bellissima”. Hannah Goldfield, New Yorker
  7. 7. Unarte difficileTempoRigore metodologicoObiettivitàControllo incrociatoVerifica delle fontiProfessionalità specifica
  8. 8. Ostie Allucinogene
  9. 9. Fact Checking? NoAssenza di VerificaAssenza di PresidioAssenza di Controllo IncrociatoEffetto Auditel
  10. 10. Mele Bacate e Caffè Amaro
  11. 11. Assenza di Fact Checking Saccheggio dei Social Media Nessuna Citazione della Fonte Nessun Controllo sullInformazione Effetto Auditel
  12. 12. Breaking News
  13. 13. Tornado Informativo
  14. 14. Fact Checking“Se lo script prende il sopravvento sullo scritto e il reality sulla realtà, il giornalismo cambia natura e semplicemente cessa di essere sé stesso. Il pubblico deve saperlo”.Hillary Rosner
  15. 15. Auto-disciplinato
  16. 16. Sociologia del Passaparola da BarUna bufala è sempre molto più sexy e virale della sua smentita. Al bar, negli organi di informazione ufficiali e nelle reti sociali.
  17. 17. Response - Ability Implica, oltre ai concetti propri dellaL’idea di Response responsabilità, da un lato, Ability è idealmente l’idea di non riversare i superiore a quella, fatti colpevolizzando già importante, di qualcun’altro, e, dall’altro, responsabilità. l’idea di essere in prima persona proattivi, con volontà e capacità risolutiva.
  18. 18. Il ruolo dei Media Investire nel Fact Checking, in termini di risorse e di procedure. La credibilità costa cara ma è un elemento fondamentale per la sopravvivenza dei media.
  19. 19. “Con l’avvento dei social media, i giornalisti nonhanno più il controllo delle storie che raccontano. Nel momento in cui le pubblicano esse appartengono ai lettori”. Nick Petrie, Social Media & Campaigns Editor, The Times
  20. 20. Velocità? Sopravvalutata.Se la cura dei contenuti diventa centrale, puntando a creare quello che interessa davvero alle persone, la velocità di pubblicazione diventa secondaria.
  21. 21. Le verità dei candidati
  22. 22. CSI vs real life
  23. 23. Social Media Fact Checking Oggi Sui Social Media, il Fact Checking oggi è praticamente assente.Una voce diventa tweet che diventa reazione che diventa condivisione che diventa fatto. Tutto molto semplice.
  24. 24. Social Media Fact Checking Domani Online ci sono centinaia di fonti dove verificare una notizia.Una voce diventa tweet che diventa reazione chediventa condivisione che diventa controllo che diventa verifica.Può diventare fatto oppure no. Tutto molto utile.
  25. 25. Il Caso Mohammed Merah
  26. 26. Italia, qualcosa si muove?
  27. 27. Spunti di riflessione – Der SpiegelVende oltre un milione di copie a settimanaDispone di 80 persone che fanno fact checkingFa pessime copertine
  28. 28. Spunti di riflessioneFact Checking post pubblicazione Linformazione è liquida, cambia e si evolve nel tempo. Gli articoli diventano storie, mutano nel tempo grazie al controllo degli autori e dei lettori. Perché appartengono a entrambi. La carta divide, il digitale fa convergere.
  29. 29. Spunti di riflessione Verità e verificabilità Verificabilità non significa verità:uninformazione verificabile può essere falsa,uninformazione non verificabile può essere vera.La verificabilità tuttavia è un buon criterio di verosimiglianza di uninformazione. Ed è questo lobiettivo del Fact Checking.
  30. 30. Quella che chiamiamo verità è soltanto uneliminazione di errori. Georges Clemenceau
  31. 31. About Pier Luca Santoro: esperto di marketing, comunicazione & sales intelligence. Sperimentatore e creativo nell’ambito dell’edutainment [education+entertainment] & ai mass communication games Contact Information: http://giornalaio.wordpress.com/pierlucasantoro [atnospam]@gmail.com
  32. 32. About Riccardo Polesel: esperto di marketing e comunicazione. Specializzato in comunicazione online e content management. Giornalista, quasi scrittore e responsabile marketing di una software house. Contact Information:liberononprofessionista.blogspot.com www.riccardopolesel.com rickpolesel [atnospam]@gmail.com

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