Familee bootstrapped-biz

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Familee bootstrapped-biz

  1. 1. Helping families plan, save and grow www.familee.co / www.famil.ee @FamileeApp
  2. 2. The Problem / Familee Interviews• We asked families “What are the main problems your family face on a daily basis“• The main responses were Planning and Saving
  3. 3. The Solution• Provide a platform (website and app) that solves a few family problems in once place To do lists Family calendar Save money Shopping lists Deals Days out Family time Tips & articlesFamily member calendars Recommended products
  4. 4. Central Family Hub?
  5. 5. Customers / Users / Market New familiesExpecting families Teenage families All sorts of families Professional Young families families
  6. 6. Family Specific Content• Once family & members have been defined, content can be specific to location and ages Relevant Relevant family tips recommended & articles products Relevant Relevant days out deals
  7. 7. Familee Revenue Family specific Amazon affiliatesNational Trust, Chester Zoo Minimal amount, affiliates etc Removes ads and more Groupon API etc
  8. 8. Familee Grows With Your FamilyFamily tips, recommended products, deals and days out change as your family grows 1 2 3 4
  9. 9. Screenshot / Sneek Peek
  10. 10. Familee SectionsFeed specific to Deals, To do lists & Family tips & family / active Competitions & Shopping list articles user Recm’d products Family view / Family days out Family setupFamily member Family contacts & things to do etc views
  11. 11. Next Steps• Find co-founder(s) – Marketing, business, design etc?• Ship first website version – Get feedback, iterate blah, blah, blah• iPhone app – Begin development• Gain traction / users

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