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Using Social Media to Celebrate #MayoClinic150

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Lee Aase
Lee Aase

Slides from the presentation Makala Johnson and Elizabeth Harty delivered on Wednesday, May 14, 2014 as part of Social Media Grand Rounds at Mayo Clinic.

HealthcareHealth & MedicineBusiness
1 of 25
Using Social Media to Celebrate #MayoClinic150 Makala Johnson (@MakalaJohnson) Elizabeth Harty (@MEHarty)
150years.mayoclinic.org
Video Postcards
Mobile Exhibit Highlight:
Facebook Geographic Targeting
connect.mayoclinic.org/group/mayo-clinic-150 Guest Book
Posts by Others…
Internal Communications • Mobile exhibit will make stops at the three main campuses and some Mayo Clinic Health System sites between now and October.
News Center
News Center
Yammer
Yammer • Photos from the Mayo Clinic photographer posted on the day of the event.
Facebook
#MayoClinic150

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Using Social Media to Celebrate #MayoClinic150

Editor's Notes

  1. Dana Sparks posts the patient stories on MCNN, the 150th website, Facebook and Twitter. (They’re also being highlighted outside the Mobile Exhibit, on the patient room TV channel and pitched to media.)
  2. Good to have a MCNN post --- plus a look at the 150th website page of stories. Dana Sparks posts the patient stories on MCNN, the 150th website, Facebook and Twitter. (They’re also being highlighted outside the Mobile Exhibit, on the patient room TV channel and pitched to media.
  3. Colleague, Joel Streed, was produce of these video interviews of prominent Mayo Clinic patients, benefactors and public figures.