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@rmchase
Rchase @ alum.mit.edu

Lean
Startup (MVP)
@rmchase
Rchase @ alum.mit.edu

Lean
Company
-- leverage excess capacity
-- enable others to do some of the work
EXCESS CAPACITY
PLATFORM FOR PARTICIPATION
PEER COLLABORATORS:

Not consumers but co-creators
Peers Incorporated
The partnership driving the collaborative economy
My PC & connection

My friends

My videos

My knowledge

My stuff

My photos
BED
sharing
AGE

ROOMS

HOTELS

COUNTRIES

8

1,500,000

200

5

600,000

192

60

645,000

4400

100

93

610,000

3800

88

44

530,...
AGE

ROOMS

HOTELS

COUNTRIES

9

2,500,000

207

4

650,000

192

60

645,000

4400

100

93

610,000

3800

88

44

530,...
INDUSTRIAL STRENGTH
(companies, institutions, governments)

Large investments
Multi-year efforts
Integration & Aggregation...
INDIVIDUAL STRENGTH
(people, small NGOs & companies)

Small investments
Short-term sporadic efforts
Delivery of small serv...
INDIVIDUAL STRENGTH INDUSTRIAL STRENGTH
(people, local NGOs & local companies) (companies, institutions, governments)

Sma...
PEERS INCORPORATED
(people, local NGOs & local companies) (companies, institutions, governments)

Small investments
Short-...
Excess Capacity

PEERS

INCORPORATED
Platform for Participation
Scale Economies
High Growth
3 MILLION

PASSENGERS
TRANSPORTED

2007

2008

NO TRUSTED
PROFILES

PASSENGERS
A YEAR

2009

2010

2011

ONLINE
RATINGS

2...
Excess Capacity

1. Slice
2. Aggregate
3. Open
Excess Capacity
Resource & Cost Efficient

PEERS
Diversity
Innovation
Resilience
Redundancy

INCORPORATED
Platform for Par...
OPEN DATA
21
Last Ice Age, was -4C (-7F)
from today’s average temps.
Europe & North America were
covered in kilometers of ice.

+4C (+7...
If it is +4C (+7F) on average GLOBALLY,

OVER LAND it will be +6C (+11F)
By 2060s if we don’t meet current goals
1. ROLE MODEL in your daily
life: actions and purchases
2. LEADERSHIP in your
business life
3. ACTION in your local, state...
You can’t solve
exponential problems
with linear solutions.

Try

PEERSINCORPORATED!

Banny Banerjee, Stanford
Excess Capacity
Resource & Cost Efficient

PEERS
Diversity
Innovation
Resilience
Redundancy

INCORPORATED
Platform for Par...
Energy
Solar Mosaic
Energy Internet
Education
EDx
TEDx

Climate Change
350.org

Transportation
Blablacar
Carpooling.com

F...
Climate change is the
biggest wealth-creating
opportunity of our
generation
@rmchase
rchase@alum.mit.edu

We are on track for such rapid and intense change,
we might as well steer towards the world ...
How You Can Start the Next Zipcar by Robin Chase
How You Can Start the Next Zipcar by Robin Chase
How You Can Start the Next Zipcar by Robin Chase
How You Can Start the Next Zipcar by Robin Chase
How You Can Start the Next Zipcar by Robin Chase
How You Can Start the Next Zipcar by Robin Chase
How You Can Start the Next Zipcar by Robin Chase
How You Can Start the Next Zipcar by Robin Chase
How You Can Start the Next Zipcar by Robin Chase
How You Can Start the Next Zipcar by Robin Chase
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How You Can Start the Next Zipcar by Robin Chase

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How You Can Start the Next Zipcar by Robin Chase

@rmchase Buzzcar

The Lean Startup Conference 2013
http://leanstartup.co/

Published in: Technology
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How You Can Start the Next Zipcar by Robin Chase

  1. 1. @rmchase Rchase @ alum.mit.edu Lean Startup (MVP)
  2. 2. @rmchase Rchase @ alum.mit.edu Lean Company -- leverage excess capacity -- enable others to do some of the work
  3. 3. EXCESS CAPACITY
  4. 4. PLATFORM FOR PARTICIPATION
  5. 5. PEER COLLABORATORS: Not consumers but co-creators
  6. 6. Peers Incorporated The partnership driving the collaborative economy
  7. 7. My PC & connection My friends My videos My knowledge My stuff My photos
  8. 8. BED sharing
  9. 9. AGE ROOMS HOTELS COUNTRIES 8 1,500,000 200 5 600,000 192 60 645,000 4400 100 93 610,000 3800 88 44 530,000 4452 92
  10. 10. AGE ROOMS HOTELS COUNTRIES 9 2,500,000 207 4 650,000 192 60 645,000 4400 100 93 610,000 3800 88 44 530,000 4452 92
  11. 11. INDUSTRIAL STRENGTH (companies, institutions, governments) Large investments Multi-year efforts Integration & Aggregation of many parts Deep Sector knowledge Diverse technical expertise(s) Standard Contracts & standardization Consistency Brand Promise (trusted company) Global
  12. 12. INDIVIDUAL STRENGTH (people, small NGOs & companies) Small investments Short-term sporadic efforts Delivery of small services Local knowledge Specific unique expertise/offering Customization, specialization Creativity Personal social networks (trusted individual) Local
  13. 13. INDIVIDUAL STRENGTH INDUSTRIAL STRENGTH (people, local NGOs & local companies) (companies, institutions, governments) Small investments Short-term sporadic efforts Delivery of small services Local knowledge Specific unique expertise/offering Customization, specialization Creativity Personal social networks (trusted individual) Local Large investments Multi-year efforts Integration & Aggregation of many parts Deep Sector knowledge Diverse technical expertise(s) Standard Contracts & standardization Consistency Brand Promise (trusted company) Global
  14. 14. PEERS INCORPORATED (people, local NGOs & local companies) (companies, institutions, governments) Small investments Short-term sporadic efforts Delivery of small services Local knowledge Specific unique expertise/offering Customization, specialization Creativity Personal social networks (trusted individual) Local Large investments Multi-year efforts Integration & Aggregation of many parts Deep Sector knowledge Diverse technical expertise(s) Standard Contracts & standardization Consistency Brand Promise (trusted company) Global
  15. 15. Excess Capacity PEERS INCORPORATED Platform for Participation Scale Economies High Growth
  16. 16. 3 MILLION PASSENGERS TRANSPORTED 2007 2008 NO TRUSTED PROFILES PASSENGERS A YEAR 2009 2010 2011 ONLINE RATINGS 2012 ONLINE RATINGS + PAYMENTS
  17. 17. Excess Capacity 1. Slice 2. Aggregate 3. Open
  18. 18. Excess Capacity Resource & Cost Efficient PEERS Diversity Innovation Resilience Redundancy INCORPORATED Platform for Participation Scale Economies High Growth
  19. 19. OPEN DATA 21
  20. 20. Last Ice Age, was -4C (-7F) from today’s average temps. Europe & North America were covered in kilometers of ice. +4C (+7F) will happen over a century, not millennia
  21. 21. If it is +4C (+7F) on average GLOBALLY, OVER LAND it will be +6C (+11F) By 2060s if we don’t meet current goals
  22. 22. 1. ROLE MODEL in your daily life: actions and purchases 2. LEADERSHIP in your business life 3. ACTION in your local, state, and national politics.
  23. 23. You can’t solve exponential problems with linear solutions. Try PEERSINCORPORATED! Banny Banerjee, Stanford
  24. 24. Excess Capacity Resource & Cost Efficient PEERS Diversity Innovation Resilience Redundancy INCORPORATED Platform for Participation Scale Economies High Growth
  25. 25. Energy Solar Mosaic Energy Internet Education EDx TEDx Climate Change 350.org Transportation Blablacar Carpooling.com Food La RucheQuiDitOui Supermarmite Housing ? Health Tricorder X Prize Water Aqueduct Employment Task Rabbit Etsy, Topcoder Equity & Justice Change.org Ushahidi
  26. 26. Climate change is the biggest wealth-creating opportunity of our generation
  27. 27. @rmchase rchase@alum.mit.edu We are on track for such rapid and intense change, we might as well steer towards the world we want to see -- Tim DeChristopher

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